article thumbnail

7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

Strategic branding is critical for your nonprofit to build trust among your supporters and get the word out about your services. What Are Brand Guidelines? Brand guidelines expand on the decisions you have made with the design of your logo. An example would be showing your logo in colors that are not part of your guidelines.

article thumbnail

New Mastercard Guidelines – September 2022

Qgiv

Mastercard has announced new guidelines that will affect recurring donations. Qgiv is creating a new email notification for supporters with recurring donations that process six (6) or more months apart. Let’s be honest: sometimes supporters set up recurring donations by mistake. Recurring payments are covered in section 5.4.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A $500 Million Pledge to Support Local News

Non Profit Quarterly

In an effort to turn this trend around, the MacArthur Foundation unveiled in September 2023 the Press Forward initiative, a coalition of 22 founding donors set on “strengthening communities and democracy by supporting local news.” I am a huge proponent of [supporting] general operating, and we will continue to model that,” Im says.

Local 99
article thumbnail

A Guide to Email Accessibility Best Practices for Nonprofits

Nonprofit Tech for Good

Understanding WCAG Standards WCAG stands for Web Content Accessibility Guidelines. It is a set of internationally recognized guidelines developed by the World Wide Web Consortium (W3C) to ensure that digital content, like emails and websites, are accessible to individuals of all abilities. Spread the word!

article thumbnail

How to Follow the Web Content Accessibility Guidelines: Resources for Nonprofit Design

Media Cause

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. As a designer for nonprofits, I constantly reference these guidelines when making design decisions. Below I’ll provide the tools that support these principles.

article thumbnail

From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials

The Modern Nonprofit

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause.

Story 104
article thumbnail

What is UTM Tracking? Guidelines + Best Practices for Nonprofits 

Media Cause

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. UTM tracking provides your nonprofit with a way to understand how supporters get to your website and how interactions and engagement differ depending on the source. Final Thoughts.