NetWits

NOVEMBER 21, 2010

The majority of information was focused on organisations working for profit, but there were a lot of takeaways that are just as relevant in the Nonprofit world as well. What information is available? How can the information be captured? How can you use the information? What is the best way to segment your database?

Database 109

Database Doc Newsletter Australia 109

NetWits

JULY 13, 2011

Although Google+ has been all the talk amongst techies the past couple weeks, Google has asked that non-personal accounts not be created , leaving Nonprofits and businesses in the dark. Fret not, however, as the number of nonprofits using Twitter continues to grow. Social Fundraising.

Twitter 256

Twitter Press Nonprofit Social Media 256

NetWits

FEBRUARY 2, 2011

First, use the Google AdWords keyword research tool to do some analysis for words and phrases you’d like to rank highly for in search results. And don’t forget to produce content on a regular basis so Google continues to crawl your site. Do you need volunteers? Do you create educational material? Email Communication.

email 246

email Social Social Media Search 246

NetWits

JULY 27, 2012

Require Minimal Information. Enable RSS so visitors can keep up with your blog activity with Google Reader (my preference). If you have a link to your Facebook and Twitter at the top of your homepage and your listserve at the bottom, it implies that you prefer to interact with your audience on your social media sites.

email 266

email Build Listserv Museum 266

NetWits

JUNE 1, 2010

Do a Google Search for “get more Twitter followers today” and you’ll find tactics ranging from paying for new followers to crazy pyramid number schemes to good information that actually works. There are lot’s of not so cool ways to get more Twitter followers.

Twitter 101

Twitter Google Search Resource 101

NetWits

SEPTEMBER 19, 2011

What Facebook subscriptions does is allow Facebook to work more like Twitter or Google+ in that you don’t have to “friend&# or accept someone’s “friend&# request for that person to see your public updates. They can simply subscribe to see your public feed.

Facebook 187

Facebook Attention Hype Tutorial 187

NetWits

JUNE 6, 2011

Think about the websites you most visit: Facebook , Google’s Gmail , Calendars and Docs , Yahoo , Netflix , NYTimes , Friendster –what, you don’t use Friendster anymore? By logging on to a website we are allowing that site to track every page we visit and keep that information associated with our account.

Websites 165

Websites Offline Doc Newsletter 165

NetWits

JANUARY 18, 2011

You need to convey relevant and useful information to your audience, but you don’t need to replicate every other website out there. Your website’s information architecture. Information such as this plus much more can be found by using a free Google Analytics account. Consider doing things differently.

Websites 150

Websites Audience Sound Reflection 150

NetWits

JANUARY 23, 2011

Are you asking your audience for information that you believe you need, but is not crucial to the actual process itself? Your website’s privacy information. Given that many Australian websites have up to 80% of visitors finding them through Google, take a look at how your website is actually ranking on the major search engines.

Websites 143

Websites Search Policy Audience 143