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Build a Marketing Dream Team—Welcome AI

.orgSource

Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs. If AI could only help me with one thing, search engine optimization or SEO, would be at the top of my list. Up Your SEO Advantage “Ranking high in the search process can be a significant challenge,” Amy advised.

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3 Ways To Control Your Nonprofit’s Google Results

TechImpact

Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Getting noticed online becomes more difficult every day. Knowledge is power.

Google 229
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Trending Sources

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Are your ears burning? Ultimate Guide To Social Listening Tools

Whole Whale

News.google.com and can be used to search for your organization and then relevant keywords for your field of interest, include a search for competitors. Grab the RSS feed at the bottom of the search results page and add to Google Reader. Google Trends can be used to watch macro search trends around your cause area.

Tools 98
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9 Socially-Distant Donor Engagement Ideas for Nonprofits

Nonprofit Tech for Good

That said, the number of businesses fighting for their attention in their inboxes and on their news feeds may have left them feeling a bit fatigued. Consider searching social media for posts about your organization and interacting with the people who’ve posted them. 9) Ask donors to simply share your social media posts and emails.

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. Doesn’t seem to share info about cost or impressions. Provides information on the ad buyer and funding entities behind political/issue ads. May not allow visibility into US ads.

Library 104
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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. According to HubSpot Research , Linked Pages that have 100 followers or more earn a median of two clicks on the first two posts that a nonprofit shares on LinkedIn per week.

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Developing a Product Mindset for Impact

Forum One

With this shared objective, products across sectors play an essential role in addressing needs and driving progress. Users have the ability to add profiles for newborns and keep track of key actions and data in relation to their newborn, such as weight, feeding, and skin-to-skin contact.

Product 87