Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

Social Media 217

Social Media Media Avatar Organization 217

Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. Though Facebook had gone public nine months previous, Facebook Groups were only just beginning to be used as community-building tools by nonprofits and Facebook Pages didn’t exist yet.

Social Media 242

Social Media Media Social Stats 242

NetWits

JULY 6, 2011

Do you know how many of your supporters use popular social networks like Facebook, Twitter and YouTube? percent of the entire American population is on Facebook. Google recently made a big social medial play by introducing Google+. Twitter is different than Facebook, and Facebook is different than LinkedIn.

Social Media 273

Social Media Site Social Media 273

Nonprofit Tech for Good

FEBRUARY 14, 2011

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. Reports and predictions of the death of e-mail fluctuate seemingly on a quarterly basis. Consequently, so has my ROI.

Newsletter 247

Newsletter Social Media Build Media 247

Nonprofit Tech for Good

OCTOBER 22, 2009

Six months ago I came pretty close to complete social media burnout. I was running over 20 social networking profiles, logging in seven days a week, and at minimum pulling 60-hour work weeks. Even when I wasn’t at home at my desk, I was on my iPhone updating Facebook, Twitter, MySpace, etc.

Social Media 252

Social Media Media Management Tips 252

Nonprofit Tech for Good

DECEMBER 13, 2010

Facebook: facebook.com/thenatureconservancy. What was the very first social media tool your organization utilized, and when? My guess would be either MySpace, YouTube, or Facebook Causes. What social media tools are you currently utilizing? Who maintains your social media campaigns?

Social Media 205

Social Media Conservancy Interview Media 205

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2010

One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. Each dot represents a person or in network jargon, a node. Someone on your mailing list or rolodex. A connection between people is called link.

Analysis 104

Analysis Social Network Social Media Network 104

Nonprofit Tech for Good

NOVEMBER 29, 2010

Facebook: facebook.com/BigCatRescue. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns? Who maintains your social media campaigns? Blog: BigCatRescue.org?/Blog.

Social Media 254

Social Media Interview Examples Media 254

Nonprofit Tech for Good

MARCH 25, 2014

This future generation of donors will come of age using tablets and smartphones, smart TV, mobile and social media, and technologies not yet invented. Eighty-three percent of millennials ages 18–29 use social networking sites on a regular basis as do 73 percent of teens. Millennials (Born 1980–2000, Currently Ages 14–34).

Generation 257

Generation Support Donor United States 257

Amy Sample Ward

FEBRUARY 19, 2011

My contribution to the panel is to provide context about the use of social media in emergency and disaster response as well as an overview of some of the tools we saw deployed last year and we may see in the future. Social media, like all technology, is developed by people. Why Social Media?

Disaster 206

Disaster Social Media Haiti Media 206

Nonprofit Tech for Good

FEBRUARY 1, 2011

Facebook: facebook.com/nationalwildlife. What was the very first social media tool your organization utilized, and when? From there I signed us up for various Facebook groups and profiles and continued experimenting sites like Change.org and Care2. What social media tools are you currently utilizing?

Social Media 190

Social Media National Interview Examples 190

Nonprofit Tech for Good

MARCH 18, 2013

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. It’s also worth noting that social media, not even blogging, is not yet integrated into their website.

Websites 241

Websites Design History Online 241

Nonprofit Tech for Good

JUNE 17, 2010

As soon as Facebook launched Community Pages , I knew this day coming. The Facebook Team. Link to your Facebook Page from your official website. Put a Facebook Badge on your website or blog. [ Done - even though I think it looks messy! ]. My DIOSA Communications e-mail address is attached to the Page].

Facebook 229

Facebook Organization Myspace Feeds 229

Nonprofit Tech for Good

SEPTEMBER 10, 2013

Thanks to Microsoft Citizenship Asia Pacific , I’ve had the great honor to present a series of online fundraising and social media trainings to over three hundred non-governmental organizations (NGOs) throughout Asia Pacific over the last three years. Of course, being based in the U.S., Of course, being based in the U.S.,

Practice 275

Practice Develop NGO Online 275

Nonprofit Tech for Good

FEBRUARY 27, 2012

The following is an excerpt from Chapter 1 of Social Media for Social Good: A How-To Guide for Nonprofits. Pundits and bloggers in the nonprofit sector often lament the inability of social media to raise money for nonprofits. It’s true that Web 2.0

Donation 229

Donation Practice Mail Newsletter 229

Care2

DECEMBER 26, 2011

We email them, text them, tweet them and tag them on Facebook. Organizations aren’t just raising money through direct mail and phone banking – they are raising money through email fundraising appeals, their websites, and, to an extent, through text-to-give campaigns. Social media can totally suck too.

Social Media 77

Social Media Media Social Social Network 77

Care2

DECEMBER 4, 2013

Nonprofits often question what kind of an impact social media has on donors. Does engaging with people on social media encourage them to donate money? In short, does having someone follow your nonprofit organization on social media mean that they are committed to your organization? Volunteer: 53%.

Social Media 75

Social Media Studies People Media 75

Care2

SEPTEMBER 12, 2010

No matter where you look, social media is on everyone’s radar. The big question nonprofits ask is, how useful is social media? In an attempt to help nonprofits answer that question, Idealware , in partnership with NOI , recently released " The Nonprofit Social Media Decision Guide.".

Social Media 76

Social Media Media Social Myspace 76

Nonprofit Tech for Good

SEPTEMBER 24, 2011

In the weeks after Google+ launched I saw a number of blog posts and articles about how brands should drop Facebook and Twitter, and migrate their communities over to Google+. Young, tech-savvy millenials text often and increasing prefer social networks and using tablets. Gen X is big on blogging, e-mail, and social networking.

Online 192

Online Google Wikipedia gMail 192

Nonprofit Tech for Good

SEPTEMBER 26, 2011

In the weeks after Google+ launched I saw a number of blog posts and articles about how brands should drop Facebook and Twitter, and migrate their communities over to Google+. Young, tech-savvy millenials text often and increasing prefer social networks and using tablets. Gen X is big on blogging, e-mail, and social networking.

Online 192

Online Google Wikipedia gMail 192

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2010

Note from Beth: Social media is not a waste a time, but there are ways to waste your time. A few weeks ago, I started a thread on my blog’s Facebook Page, “What are the best tips and tools for saving time managing your nonprofit’s Facebook Page? So Many Social Networks, So Little Time.

Social Media 99

Social Media Tools Media Social 99

Nonprofit Tech for Good

AUGUST 24, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. A directory of quotes by famous people, this websites list thousands of inspirational quotes useful for Tweeting and Facebook Status Updates. A collection of economic and media trends and stats.

Fun 276

Fun Resource Audio Stats 276

Nonprofit Tech for Good

APRIL 18, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. A directory of quotes by famous people, this websites list thousands of inspirational quotes useful for Tweeting and Facebook Status Updates. A collection of economic and media trends and stats.

Fun 236

Fun Resource Stats Wikipedia 236

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2010

In January, after the Haiti Earthquake struck, if you were participating on social networks, you couldn’t help but notice the many, many Tweets and Facebook status messages about the Haiti Earthquake. The online survey asked 1,058 adults about their use of social media sites in emergency situations.

Facebook 105

Facebook Haiti Chile Disaster 105

Care2

SEPTEMBER 29, 2010

Social action isn't sending a tweet or sharing a petition on Facebook and calling it a day. Social action is about mobilizing people around your issue and turning them into advocates. Garth Moore, of 1Sky discussed how the organization first started planning to grow their social networking presence strategically.

Social Media 61

Social Media Integration Strategy Media 61

NTEN

JUNE 29, 2011

Lately, there has been much debate about the value of social media and its so-called "experts". When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? If you're only focused on one aspect, you may be missing Facebook's larger value.

ROI 94

ROI Facebook Advocacy Social Media 94

Nonprofit Tech for Good

JANUARY 28, 2010

as follows: Web 1.0 = Websites, e-mail newsletters and “Donate Now” buttons. is one person or organization pushing content out to many people via websites and e-mail newsletters. Web 2.0 = Blogs, wikis, and social networking sites. Group text campaigns function like e-mail newsletters in Web 1.0… and Web 3.0

Web 197

Web Newsletter Mail Mobile 197

ASU Lodestar Center

JULY 6, 2011

Social media is a powerful marketing tool for businesses of all types, and it is especially useful for nonprofit organizations, which typically struggle more to reach a large audience on a tighter budget. Facebook is a leader in social media, with approximately 500 million users across various demographics.

Facebook 84

Facebook Organization Social Media Blogger 84

Nonprofit Tech for Good

OCTOBER 31, 2011

The following is an excerpt from Chapter 1 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. The rise of social media and mobile technology has changed the way people process information. Your supporters also now expect a more social experience from your website.

Design 250

Design Websites Practice Widget 250

Care2

JANUARY 24, 2013

Leads acquired online are often best nurtured through social networks and converted in the mail, or over the phone if you're after monthly donors. Direct mail donors give more if they are hearing from you via email and social networks. Engaging on Facebook, converting in email.

Channel 66

Channel Social Media Integration Wyoming 66

Connection Cafe

JANUARY 30, 2012

This morning I have the good fortune to be presenting to a sold-out crowd at the Social Media for Nonprofits Conference in NYC. Social Media for Nonprofits Excerpt on Prezi. There’s a frequent misconception about social marketing that if you say something, anything, you are being proactive. Not so my friends!

Social Media 54

Social Media Media Social Delicious 54

Nonprofit Tech for Good

MARCH 4, 2010

These resources are invaluable when looking for quality content to utilize and share on social media sites. They get lots of Thumbs Up on Facebook too. Google Internet Stats : A collection of economic and media trends and stats. Very useful to social media practitioners and bloggers.

Resource 215

Resource Fun Alexa Stats 215

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

A few weeks ago, HandsOn Network launched The Good & Ready Campaign that leverages interactive technologies and social networking to support their partners, The American Red Cross , Ready.gov and FLASH by recruiting, inspiring and mobilizing volunteers in support of their goals for September, National Emergency Preparedness Month.

Hurricane 97

Hurricane Measure Social Media Pledge 97

Nonprofit Tech for Good

APRIL 24, 2010

Some of the opinions I express below I have had for a while and speak to them in my webinars and trainings, but some are so recent that I am still in the stage of “Seriously Facebook? That said, people love Facebook. The vast of majority of nonprofits love Facebook too. on Facebook. Alright… thanks Facebook.

ROI 240

ROI Integration Question Facebook 240

Nonprofit Tech for Good

OCTOBER 5, 2011

The following is an excerpt from Chapter 6 in the newly released Social Media for Social Good: A How-To Guide for Nonprofits. The best practice listed below are result of spending the last three years maintaining and building the Social Media for Nonprofit Organizations LinkedIn Group. for Nonprofits.

Linkedin 195

Linkedin Group Practice Management 195

Care2

JUNE 13, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Over 179,000 nonprofits utilize Facebook Causes but just how sticky is Facebook?

Facebook 50

Facebook Social Media Advocacy Online 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 10, 2009

social networks and blogs have become the fourth most popular online destinations. And, gasp, the report lists e-mail as No. Social networks online started out amongst the younger audience. Furthermore, Facebook has added almost twice as many 50-64 year olds visitors (+13.6

Social Network 59

Social Network Audience Group Network 59