Amy Sample Ward

JULY 1, 2009

The piece is reposted below: Have we replicated our offline social dynamics and barriers online? If we truly are reproducing our offline social divides online, then it’s further proof that the central part of your social media strategy needs to be focused on your audience. I believe we have, and so does Danah Boyd. Join the community!

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Community Myspace Social Network Demographics 100

Amy Sample Ward

NOVEMBER 5, 2009

Do to the lack of activity on MySpace, we’ve decided to focus our efforts on the Causes Application on Facebook.&# (To read the full message, click here.) Though, with MySpace, organizations have different opportunities for creating profiles and interacting with supporters than on Facebook. What it Means to Individuals.

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Myspace Technology Causes Application 158

Amy Sample Ward

NOVEMBER 5, 2009

Do to the lack of activity on MySpace, we’ve decided to focus our efforts on the Causes Application on Facebook.&# (To read the full message, click here.) Though, with MySpace, organizations have different opportunities for creating profiles and interacting with supporters than on Facebook. What it Means to Individuals.

Myspace 158

Myspace Technology Causes Application 158

Amy Sample Ward

OCTOBER 14, 2009

Lesson #1: Voice. “Social media is a storytelling tool, it’s let voices effected by climate change be heard around the world&# (@ amysampleward ). Many social media tools are specifically designed for users to tell stories and voice opinions, others are built as aggregators and distributors of users’ stories.

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Social Media Change Media Lesson 145

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 24, 2014

They are the respected voices who others turn to understand sector social change issues. If they are an inspiring leader offline, they’ve incorporated this into their social stream and they understand their style and tone. If your nonprofit’s executive director or CEO a thought leader? Bruce Lesley, CEO of First Focus, is an example.

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Social Media Leadership Media Social 134

Bloomerang

JUNE 1, 2022

31% of offline-only first-time donors are retained for over a year , versus 25% of online-only first-time donors. Give your audience information that will help them identify with the individual featured in your story. Direct mail is the most popular year-end giving marketing method. Define the problem. Show gratitude.

Guide 111

Guide Giving Nonprofit Metrics 111

Tech Soup

MAY 19, 2014

How do you talk about the enslavement of 30 million people in just 140 characters or in a simple Facebook post? They offer training, education, and employment opportunities, as well as working to inform companies and consumers of the social impact of their supply chains and purchasing decisions.

Social Media 61

Social Media Community San Francisco Media 61

Amy Sample Ward

NOVEMBER 16, 2009

The message explained that Causes would be focusing on only providing service to the Facebook platform, encouraging any MySpace users that wanted to continue using the application to migrate, too. In the Causes move, the issues around community are very clearly focused on the different demographic groups represented on MySpace and Facebook.

Myspace 108

Myspace Causes Philanthropy Offline 108

Amy Sample Ward

APRIL 22, 2009

This GreenLiving article asks, “Have Facebook, Twitter and Web 2.0 Facebook has lots of applications, it’s true: whether they are specifically targeted at “green&# efforts (like the lil green patch app) or not (like Causes ). But what are you doing on Facebook? The engagement takes place outside of Facebook.

Green 102

Green Mashup Aggregator Org 102

Everyaction

MAY 24, 2018

As nonprofits are using multiple channels to reach their supporters, they also need to be able to track engagement across these online and offline channels. With our easy to use self service portal, your donors can update their information at anytime ensuring that you and your staff save both time and money!

Benchmark 62

Benchmark Digital Trend Report 62

Amy Sample Ward

APRIL 27, 2009

Learning: evaluating what is being said and what information is needed. Adapting: using the listening and learning to inform how you change. Are there ways of catching offline datapoints? 13,000 installs of the facebook app, and $600,000 raised. Listening: hearing what people are talking about your issue or sector.

Social Media 102

Social Media Map Strategy Media 102

CauseVox

OCTOBER 21, 2021

Today, your organization’s visibility and credibility are tightly linked with the fervor of your online and offline audience. If it fits with your organization’s voice, this might be the time for some light-hearted jokes about finally waving 2021 goodbye (and good riddance). Use this information to build on your next campaign.

Campaign 80

Campaign Fundraising Calendar Template 80

Amy Sample Ward

FEBRUARY 19, 2011

If web users knew of someone else who needed help, 44 percent would ask other people in their social network to contact authorities, 35 percent would post a request for help directly on a response agency’s Facebook page and 28 percent would send a direct Twitter message to responders. Social media, like all technology, is developed by people.

Disaster 206

Disaster Social Media Haiti Media 206

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2010

Networking: Weaving Online and Offline, Strong Ties and Weak Ties. So, I was delighted to get an opportunity to test some new icebreaker at the evening event that was intended to get people to know each other in the room and connect online. I asked folks if they were on Twitter or Facebook, most people raised their hands.

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Boston Network Story Nonprofit 95

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2011

I will leave this with a final thought cribbed from Ethan Zuckerman, who wrote last week: “Tunisians took to the streets due to decades of frustration, not in reaction to a WikiLeaks cable, a denial-of-service attack, or a Facebook update.”. So for example, now I can see what State Department was tweeting in Arabic.

Social Media 98

Social Media Egypt Belarus Media 98

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

Free agents use social-media channels like Facebook and Twitter and can create social movements in the palms of their hands. Here’s my picks for SXSW Nonprofit Panels: A Conversation About Change Agents Through Social Media Social media is causing a revolution in how information is shared and communities are formed.

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Comment Artist Social Media Hype 97

Amy Sample Ward

MAY 14, 2009

but pack in a tremendous amount of information. Facebook General Growth data: More than 200 million active users. billion minutes are spent on Facebook each day (worldwide). They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. More than 3.5

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 9, 2009

ACLU-Northern California: They are recruiting for a social media intern on Facebook. They used "tagging" on Facebook to make people aware of the note. The Valley Medical Foundation: This organization provided an example of the personal versus organizational voice issue that social media often brings up.

Social Media 87

Social Media Game Media Social 87

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2009

Barely a week goes by that I don’t see at least one status update or tweet from a nonprofit colleague lamenting a hacked personal account, including email, Twitter and Facebook. Organized crime, Mr. Carlin, says is selling our information and making some very serious money. And for good reason. What pages did you visit?

Social Network 96

Social Network Network Law Social 96

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Social Fundraising: Leveraging On and Offline Connections. The What, Why, and How of Facebook Fan Pages. Information Coping Skills: Turn off the damn computer and go for a walk. Information Coping Skills: Turn off the damn computer and go for a walk. Organizational Versus Personal Voice on A Blog. Giving Good Poke.

ROI 50

ROI Widget Cambodia Metrics 50

Tech Soup

FEBRUARY 12, 2016

For example, a story that begins with a big emotional impact will leave the reader asking questions and wanting more information. Blog posts will be longer pieces, whereas Facebook posts will be much shorter. It invites its super fans to join a private Facebook group, with useful information and a facilitated discussion.

Support 36

Support Netsquared Influence DC 36

NTEN

FEBRUARY 17, 2010

When disaster strikes, we want information as soon as possible and we want to help just as quickly. Anyone in or outside of Haiti could use the tool via the web or on a mobile phone to make reports with voice, text or video; the reports were then mapped and sources verified. Amy Sample Ward, NetSquared. How can we do that?

Haiti 82

Haiti Disaster Social Media Media 82

Connection Cafe

MAY 10, 2016

In order to do this, we knew that we had to increase civic engagement both on and offline, so we recruited local street artists to help. Working with young men on probation as well as current inmates at Graterford prison, NSD conducted voter information workshops to dispel common myths about incarceration in voting.

Arts 20

Arts Public Philadelphia Artist 20

Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2008

welcomed everyone "The people on the end of your web site will be informed than the CEO. He mentioned that "digital natives" get their information from their peers. With so much information coming out, how we can get our message out and heard? You need to get past the information overload and information clutter.

Australia 56

Australia Conference Guidelines Comment 56

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 26, 2009

Submitted by Brian Reich, publisher of Thinking About Media I have been critical of Facebook Causes, almost from the day it emerged onto the scene. Facebook Causes followed the same path. But its not just Facebook Causes. The Facebook Causes platform doesn’t change that. They are tied to celebrities or major events.

Facebook 98

Facebook Causes Challenge Communication 98

Nonprofit Tech for Good

JANUARY 30, 2012

A directory of quotes by famous people, this websites list thousands of inspirational quotes useful for Tweeting and Facebook Status Updates. A good quote is certain to garner your nonprofit Retweets and thumbs up on Facebook any day of the week. CheckFacebook :: checkfacebook.com. Cinchcast :: cinchcast.com.

Fun 264

Fun Resource Mobile Social Media 264

Bloomerang

JULY 30, 2021

An M+R benchmarks study found that nonprofit text messaging audiences grew by 26% in 2020, outpacing growth for other popular channels like Facebook and email. Here’s what makes SMS opt-ins a great addition to your subscriber collection avenues: They offer flexibility, allowing you to gather opt-ins offline and online.

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Support Fundraising Broadcast Contact 117

Care2

MAY 15, 2009

Facebook General Growth data: More than 200 million active users The fastest growing demographic is those 35 years old and older More than 3.5 They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. Did you know you can embed an audio file in Google Earth?)

Social Media 34

Social Media Tools Online Advocacy 34

Nonprofit Tech for Good

MAY 18, 2013

Recently both LinkedIn and Facebook dropped their integration with Twitter indicative of a trend – a maturing of the Social Web, if you will – where automated tweets or updates are generally frowned upon as they tend to be formatted poorly, lack authenticity, and clutter News Feeds on LinkedIn, Facebook, Twitter, etc.

Social Media 264

Social Media Social Chapter Media 264

Nonprofit Tech for Good

MAY 18, 2013

Recently both LinkedIn and Facebook dropped their integration with Twitter indicative of a trend – a maturing of the Social Web, if you will – where automated tweets or updates are generally frowned upon as they tend to be formatted poorly, lack authenticity, and clutter News Feeds on LinkedIn, Facebook, Twitter, etc.

Social Media 210

Social Media Social Chapter Media 210

Connection Cafe

DECEMBER 18, 2008

I will say that there are regulations that relate well to offline consumer relationships that don’t apply well online. Beth : Most of the time, if you've built your community, they will correct negatives or incorrect information. Q: What is the best way to acquire or create a widget for a Facebook or MySpace page?

Social Media 20

Social Media Social Media Blogger 20

Bloomerang

SEPTEMBER 6, 2021

And so I have more than five years of experience creating online and offline communities to support social and environmental causes as Steven said and I worked a lot in Latin America. And it far surpasses the next one, which is Facebook Messenger. And the last thing which is super important as how can I include the voices?

Community 65

Community Video Broadcast Phone 65

Tech Soup

SEPTEMBER 9, 2013

Facebook’s new Internet.org initiative is perhaps the biggest NPTech news item. The new program was announced by Facebook founder and CEO, Mark Zuckerberg in late August. It aims to develop very low-cost Internet on mobile phones to bring the 4 billion souls on earth who don't yet have Internet in to the information age.

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News Technology Africa Kenya 58

Bloomerang

JULY 2, 2021

So we’re going to talk about how to communicate with authenticity, how to use your voice to convey your message, that’s one V. So it’s okay to have wins, it’s okay to be successful in challenging times, and it’s okay to share that information. So we’re at voice, vision, and values. Absolutely.

Virtual 117

Virtual Communication Video Newsletter 117

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Listening and Learning: You're monitoring what stakeholders are saying about your organization, your issue, or programs and using the information to support your marketing goals. While secondary research may help inform what general direction you may want to go in, there is no substitute for primary research.

Social Media 106

Social Media Map Strategy Media 106

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 29, 2009

Randi Zuckerberg of Facebook delivered the opening keynote. It covered many examples of how people were using Facebook for online activism as well as how nonprofits were using it for fundraising. I've heard Randi speak a couple of times, including this informative webinar hosted by NTEN. She also included some practical advice.

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Conference Reflection Social Kiva 91

Qgiv

JULY 21, 2022

And one of the best ways to do that is through integrated, consistent messaging across all channels – online and offline. Younger Gen Z (18-25), though, will rarely open mail, much less respond to it… but the right Facebook, Instagram or TikTok message will engage them and even lead them to take action. Direct Mail.

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Channel Marketing Fundraising Nonprofit 59