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4 Unique Call-to-Actions to Test on Your Nonprofit’s Website

Nonprofit Tech for Good

Most small and medium-sized nonprofits can’t afford to experiment with digital advertising for lead generation, but there are other means of securing new leads for a fraction of the cost – namely, your nonprofit’s website empowered with any of the following unique call-to-actions (CTAs). 2) Slide-in “Donate” prompts.

Websites 347
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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. Now, making a purchase on Amazon is as simple as sliding a button from left to right on your cell phone. Amazon revolutionized the easy checkout process.

Lesson 293
professionals

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Social Media, Nonprofits, and the Role of Individuals

Amy Sample Ward

My presentation includes some brief highlights from research done in the US and the UK around social media use by nonprofit organizations (including the Nonprofit Social Networking Survey and the eCampaigning Report ). You can view the slides below or view the PDF w/ Speaker Notes for more information about the slides.

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Mastering Social Networking as a Volunteer

Amy Sample Ward

The session focused on using core social media platforms Facebook, Twitter, and LinkedIn to raise awareness and inspire others as a volunteer. For many organizations, we provide guidance or goals for using social channels to our staff, but this session was for the volunteers who want to make a difference from outside of the organization.

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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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5 Digital Fundraising Trends to Watch for in 2019

Nonprofit Tech for Good

Ray’s experience in launching and building businesses spans nearly three decades, including leadership positions in multiple technology companies. As we slide toward the end of 2018, there are five broader digital trends that we see affecting non-profits next year. By Ray Gary. 1) Marketing Automation/Giving Automation.

Digital 278
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An Accessibility & Inclusion Checklist for Virtual Events

Forum One

Check the accessibility of all digital promotional material, such as website banners, emails, and social media graphics. Ensure your social media images and text are optimized for accessibility. To do this, be sure to familiarize yourself with the accessibility features and best practices for each social media platform you are using.