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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions.

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4 Strategies to Increase Donor Loyalty

Bloomerang

Yet too many nonprofits still don’t prioritize donor retention strategies. . You may know I love applying lessons from other disciplines to nonprofit fundraising and marketing; recently an article from Merkle inspired me to consider how the social benefit sector might use commercial business insights to increase donor loyalty.

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4 Communications Strategy Tips for Donor Retention

sgEngage

One of the best methods to increase your donor retention is to leverage your overall communication strategies. This new, more effective communication strategy is referred to as integrated or multi-channel marketing, and it allows you to connect with supporters across all channels. . Ensure communication is a two-way street .

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[Client Experience] CauseVox and Compassion Services International – Sneaky Tips, Powerful Storytelling, and Pet Peeves All in One

CauseVox

While her experience shines through her answers by sharing great tips through this discussion, including emphasizing your email list. “We are so geared right now to go to social media… however, you are probably going to be seen on an email versus social media because of how the algorithms are changing.”

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Super Useful Nonprofit Fiscal Year-End Action Strategies

Bloomerang

8 Fiscal Year-End Donor Retention Action Strategies + Practical Tips. It’s your job to remind folks who’ve not yet renewed or fulfilled on their pledges that it’s time to do so. You can also create lists of SYBNTs (gave some year but not this), pledge reminders, and downgrades. Call donors who’ve not yet paid their pledges. .

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The complete year-end guide to maximizing matching gifts

EveryAction

People tend to experience heightened generosity and are increasingly motivated to make charitable contributions, which explains why so many nonprofit fundraisers refer to this period as the year-end giving season. One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy.

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Navigating the Season of Giving: 4 Fundraising Software Tips

Nonprofits Source

In order to stand out, manage time and resources effectively, and give donors the best experiences possible, consider leveraging specialized fundraising software. Easily organize pledge fundraisers. Easily organize pledge fundraisers. Pledges can be based on a participant’s performance in some kind of event or challenge.