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Better marketing for nonprofits

ASU Lodestar Center

Every marketer understands the challenge of competing for attention among a sea of content with limited resources. These are techniques even smaller organizations can implement every day to improve their marketing efforts, see more impressive results, and gain even more loyalty from their communities. Join the open source culture.

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Cognitive Surplus: Creativity and Generosity in a Connected Age

Beth's Blog: How Nonprofits Can Use Social Media

But one of the most important lessons is this: once you’ve figured out how to tap the surplus in a way that people care about, others can replicate your technique, over and over, around the world.&#. You don’t need fancy computers to harness cognitive surplus; simple phones are enough. The book give us the 50,000 mile high view.

professionals

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[VIDEO] Creative Ways People Contribute to Community

Bloomerang

So she’s talking about what does it look like to bring folks together about STEM education and how do we talk to donors and our volunteers and our, you know, supporters of any kind about the work that we’re doing using different techniques that ground us. This is how might we see these techniques activated?

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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

To add more fuel to the fire, the Direct Marketing Association says that due to rising consumer hostility toward Direct Mail, laws have been proposed in 15+ states to create “Do Not Mail” registries. Do you know of other good online resources for reaching Baby Boomers? 25% percent of their members are aged 50+.

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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

To add more fuel to the fire, the Direct Marketing Association says that due to rising consumer hostility toward Direct Mail, laws have been proposed in 15+ states to create “Do Not Mail” registries. Do you know of other good online resources for reaching Baby Boomers? 25% percent of their members are aged 50+.

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6 Tips for Nonprofit Professionals on Speaking Brilliantly with Your Slides

Nonprofit Tech for Good

Use a “design thinking” technique called audience empathy…. A great example from last summer is from an opioid law suit — the State of Oklahoma v. For example, the heading of a bar chart can state the specific interpretation that you want your audience to see, making it unnecessary to go into great detail about the data.

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10 Steps to Extension Professional 2.0 Remix

Beth's Blog: How Nonprofits Can Use Social Media

My initial remix thought (wrong) was to look for examples that were related to agriculture, but the extension is so much more. looking at the ten steps and overlaying these themes in search of examples! Guide your students to conversations and resources. An example? Another example. So, now is the fun part.

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