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Choosing a Marketing Automation Application for Your Nonprofit: 5 Steps to Success

Nonprofit Tech for Good

If you’re just looking for simple newsletter sends and database management, you might need one thing. The good news is that the longer the contract, the better the rate. The bad news is that you may get stuck with something you don’t like. When choosing an application, you can’t just evaluate your needs and the tool’s functions.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

Use data to make objective decisions based on site traffic, evaluations, sales, professional development activity, focus groups and/or other types of outreach. Evaluate Expertise Who exactly are the members of your new brain trust and where will you find them? And, don’t rely on information that’s several years old.

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Onboarding the Board—Your Opportunity to Promote Peak Performance

.orgSource

And individual participation is seldom evaluated in any meaningful way. When you succeed at recruiting talented leaders, share the good news broadly. Don’t limit announcements to your website or a newsletter. Beyond personal enthusiasm and professional recognition, volunteer leaders don’t have many concrete incentives to excel.

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Tweeting through uncertainty: Candid’s approach to nonprofit Twitter

Candid

However, I can share what we are doing at Candid to address today’s ever-changing Twitter landscape and the decision-making process behind our current thinking—with the hope this information can help you evaluate your nonprofit’s approach to a future presence on Twitter. Stay on top of the news, but don’t get too invested. .

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How to Create A Holistic Nonprofit Digital Marketing Plan

Pamela Grow

Identify key performance indicators (KPIs) that your team can track to evaluate your progress toward your goal. Or are many of them subscribed to your email newsletter? Search Ads Search ads are a highly effective way to reach new and existing audience members who are likely to be interested in your cause. Measurable.

Digital 59
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What to Do When Your Fundraising Methods Fall Flat

Get Fully Funded

Sometimes, methods of fundraising that worked in previous years don’t work as well when the economy shifts or a big news event pulls people’s attention away. Evaluating your shortfalls can be hard because often, when you’re smack dab in the middle of a nonprofit, you can’t be objective. Is the letter full of jargon ?

Method 75
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22 Membership Benefits Your Nonprofit Can Offer

Neon CRM

If you’re looking for a good way to start offering exclusive content, try a members-only newsletter. Newsletters and Publications Sending out a regular members-only newsletter with important information and updates is pretty much standard practice. Let’s get at it!

Benefit 52