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7 Database Goals for Your Independent School’s Capital Campaign

sgEngage

When evaluating your school’s readiness for a capital campaign, database readiness might not be at the top of the list for your campaign consultants or administration. Work closely with administrators to identify reports that need to be run and the metrics to track during the campaign, which will inform your fund setup and gift entry process.

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How and Why to Track Your Donor Acquisition Rate

Neon CRM

Do you set donor acquisition goals? If you do, you’ll probably want to track your donor acquisition rate. It’s an important metric that will help you gauge how effectively you’re engaging new supporters, and it can also give you insight into which of your fundraising and marketing campaigns are most effective. Setting S.M.A.R.T.

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How to Conduct an Honest Mid-Year Fundraising Evaluation

Get Fully Funded

When you’re halfway through the year, it’s a good time to conduct a midyear fundraising evaluation. A midyear evaluation will show you how you are doing and highlight areas where you need to improve. And you’ll know exactly how much you need to raise during that season if you take the time to do a midyear evaluation now.

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The Ultimate Guide to Accounting Software for Nonprofits

Nonprofit Tech for Good

How are Nonprofit’s Financial Goals Different? It’s a common misconception that nonprofits don’t focus on financial goals since they’re not generating a profit. In fact, most nonprofits require a minimum level of fundraising each year to reach their mission goals. What is Fund Accounting? This method?focuses?on

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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. The goal is to identify products and services members can’t live without; then deliver those unique offerings at a price they can live with. That idea might seem a little miraculous.

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Data to support the relentless pursuit of racial equity 

Candid

My many years of experience collecting and analyzing data as an evaluator naturally lead me to ask: What has been the measurable impact of this important shift? At the 2022 Asian Americans/Pacific Islanders in Philanthropy (AAPIP) conference, a few fellow evaluators and I discussed the findings of the AAPIP report Seeking to Soar.

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What is UTM Tracking? Guidelines + Best Practices for Nonprofits 

Media Cause

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. Why is UTM Tracking so important, and what are the benefits? How does UTM Tracking Work? UTM Tracking Best Practices. How does UTM tracking work?