EveryAction

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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Issue awareness campaigns and messages can be directed at existing or potential supporters, with the goal of educating them about a specific issue. For example, a local nonprofit working on educational issues may raise awareness about specific school board policies with the aim of making them more inclusive.

Advocacy 199
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New in EveryAction: expand your fundraising through matching gift integrations with Double the Donation and CyberGrants!

EveryAction

Double the Donation is the leading provider of matching gift automation for nonprofits and educational institutions. Equipped with 360MatchPro and Double the Donation’s database of 24,000-plus companies, organizations can make the most of corporate giving programs by educating and empowering donors to secure matching gifts.

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Thursday Thoughts: engaging advocates all year round

EveryAction

This can be done through education as well as action. For example, an action alert message to legislators doesn’t have to be about a specific piece of legislation—it could be educating them or sharing a resource. So, working with our community to define our short-term campaign goals as well as our long-term vision is critical.

Advocacy 143
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Mark your calendar: best conferences for nonprofits in 2015

EveryAction

Believe it or not, it''s already time to start planning for the wealth of marketing, education, and networking opportunities for nonprofits in 2015. nonprofit conferences'

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Thursday Thoughts: attracting passionate nonprofit advocates

EveryAction

When you have a goal to meet—like asking a governing body to sign a bill into law, telling a CEO or other stakeholder to change a behavior or policy, or meeting goals around educating decision-makers on your issue area—you know you can’t do it alone.

Advocacy 207
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Why omni-channel fundraising works at year-end

EveryAction

It’s easy to understand why brands use direct mail: in the nonprofit world, mail can be an especially powerful tool for educating your supporters. Direct mail As your journey to purchase the perfect holiday gift continues, you might receive some direct mail that has ads mentioning the item you had your eye on.

Channel 224
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4 Easy ways to recruit for your virtual lobby day

EveryAction

Email isn’t just a great tool for sending out your RSVP form and managing other administrative processes for your event, it’s also an effective method of educating and engaging your base so when the day comes, they’re enthusiastic and prepared to take action. Email is also a great way to engage anyone who can’t make it to your lobby day.

Virtual 163