EveryAction

OCTOBER 26, 2022

Something that makes you stand out and lets your donors feel like the heroes that they are? Warm your donors up with some thoughtful stewardship through a channel that will help you get through: mobile. Why text donors? It is the 21st-century version of a phone call. What should you text your donors?

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Donor Giving Gift Photo 216

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter? Why Do Donor Personas Matter?

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Audience Donor Survey Demographics 82

Bloomerang

FEBRUARY 27, 2024

Every nonprofit worries about them. Your lapsed donors. Could your nonprofit have done something to drive them away? This timeline offers a clear road map to prevent lapsed donors: What makes donors lapse? The second thing you must know is what defines a lapsed donor. Do donors realize they’ve lapsed?

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Donor Rhode Island Gift Tennessee 81

Nonprofit Tech for Good

APRIL 15, 2020

This is the third post in a year-long blog and webinar series called 101 Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. of a nonprofit’s total revenue – and those numbers will continue to grow.

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Practice Donation Paypal Badge 363

Nonprofit Tech for Good

SEPTEMBER 27, 2021

By Denise Dunbar , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Giving Strategy Fundraising Gift 344

Get Fully Funded

JUNE 14, 2023

The generosity of donors is crucial to your nonprofit organization’s success, which means that you should strategically plan your communications with them. Part of creating great donor communications is personalizing each message to its recipient, making them more engaging. Address donors by their preferred names and pronouns.

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Communication Personal Donor Nonprofit 59

Bloomerang

OCTOBER 13, 2021

As you probably know, most nonprofits bring in the majority of their revenue at the end of the year. To make the most of this end-of-year giving season , I recommend taking the time to do a simple and inexpensive task that will inspire donors to be even more generous: calling them. . But wait—a couple of days later, your phone rings.

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Script Phone Gift Examples 100

EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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Channel Work Fundraising Movie 224

Bloomerang

DECEMBER 13, 2022

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? . Donor attrition has gotten worse over time. Donors tell us this all the time, both with words and actions. Donors tell us this all the time, both with words and actions. Donor Negative WORDS.

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Retention Donor Gift Nonprofit 107

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. Quarterly print newsletter.

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Mail Relationship Digital Donor 52

sgEngage

JANUARY 30, 2024

In reality, many nonprofits like St. If your nonprofit is ready to dive deeper into the world of AI fundraising to boost donor engagement with your mission, this is the place to start! In this guide, we’ll review the basics of AI fundraising tools and a few strategies for using these solutions to improve donor relationships.

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Tools Donor Fundraising Survey 84

Greater Giving

JULY 18, 2023

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Here’s what you can expect in this guide: Gather relevant donor data.

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Data Donor History Demographics 98

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising.

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Digital Marketing Donor Channel 75

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Preparation is key To effectively retain emergency donors, you must have a solid foundation in place.

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Support Donor Community Retention 52

Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . These nonprofits have gotten really good at making it easy for people to understand how their donation will make a difference.

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Donor Nonprofit Gift Missouri 128

Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. Manager, Direct Marketing Fundraising Services, long-time staff of the national nonprofit Feeding America , knows better. Aaron LaMonica-Weier , Sr.

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Feeds San Antonio Donor America 82

Bloomerang

FEBRUARY 13, 2023

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

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Donor Strategy Retention Help 102

Pamela Grow

AUGUST 2, 2023

And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. Warm up your donors and remind them that their support matters — that you matter. Your donor newsletter. What do you want your donor to do ?

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Free Fundraising Mail Nonprofit 88

Nonprofit Tech for Good

NOVEMBER 9, 2020

By Kim Peterson , Content Marketing Specialist for Give by Cell , a technology company that provides mobile fundraising tools and text messaging services to nonprofits. With average email open rates at 20% for nonprofits , many organizations struggle to grab the attention of supporters, volunteers, and donors. Donor Follow Up.

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Communication Donation Tech Tools 300

Bloomerang

AUGUST 7, 2023

For years we’ve talked about donors from the perspective of a “pyramid” or “ladder.” Which is why I advocate retiring the old donor pyramid in favor of a dynamic energy vortex. It’s the reason so many donor programs have retention rates representing three steps forward, two steps back. I prefer a different donor paradigm.

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Gift Donor Time Mail 70

Bloomerang

SEPTEMBER 25, 2023

“I don’t give to people who can’t even tell if they’re boys or girls,” an irate long-time donor said before slamming down the phone. Here’s why it’s important for fundraisers to walk the line between meeting donors where they are and modernizing their missions Our donors are smart. Pearls are not purse strings.

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Donor Lesson History Sound 104

Bloomerang

FEBRUARY 2, 2024

Today’s question comes from a nonprofit employee who wants advice on how to persuade leadership to get donor thank-you letters out sooner: Dear Charity Clairity, I just took a new job and have discovered they don’t get thank you letters out for two weeks. Especially smaller donors. Do you wait for the mail to arrive?

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Donor Exercise Gift Charity 87

Pamela Grow

MARCH 6, 2024

Perhaps it’s your first donor newsletter. Only to be interrupted by a notification on your phone for a new *free* webinar promising the latest in fundraising innovation (probably something AI-related). Engaging, consistent donor communications provide the engine behind your fundraising program. Ann Handley. Very Good Copy.

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Resource Newsletter Case Study Nonprofit 98

TechImpact

JULY 16, 2014

According to a 2013 study conducted by Blackbaud , overall donations to nonprofits increased in 2013 by 4.9%, and digital donations increased 6.4%. The answer lies in the way nonprofits are catering o the demands of its donor network. The answer lies in the way nonprofits are catering o the demands of its donor network.

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Donor Effective Fundraising Blackbaud 237

Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. But there is so much more to properly thanking donors. A perfect thank-you letter does both.

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Gift Donor Language Donation 119

Qgiv

APRIL 11, 2023

Reading donor signals is a key step in deciding who to invite to your events! At Virtuous, we believe that the Responsive Fundraising Framework is foundational in helping fundraisers cultivate meaningful relationships with donors that increase generosity. What are Donor Signals? What is the Responsive Framework?

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Donor Survey Social Media Database 104

Allegiance Group

JANUARY 23, 2023

All nonprofits experience various amounts of donor attrition, making it essential to re-engage with lapsed donors. And, like new donor acquisition and donor retention, donor re-engagement after a lapse takes effort. Active donors are typically current donors whose last donation was in the past 18 months.

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Donor Mail Retention Gift 52

EveryAction

MAY 11, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good.  A full-service marketing and creative agency, Media Cause helps nonprofits accelerate their impact.

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Advocacy Nonprofit Training Train 207

Pamela Grow

OCTOBER 22, 2023

Are you a new development director or executive director and feeling a bit lost on how to learn exactly what motivates your donors? Or maybe you’re a new major gift officer and you’d like to set up as many donor meetings as possible. Building strong relationships with donors is the backbone of successful fundraising.

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Donor Fundraising Relationship Survey 52

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually.

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Fundraising Mail Law Donation 350

Bloomerang

JULY 5, 2021

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? Do you know what your retention rates are or how to increase donor loyalty? Yet too many nonprofits still don’t prioritize donor retention strategies. . Yes, your nonprofit is a brand.

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Donor Strategy Retention Relationship 141

Qgiv

OCTOBER 15, 2021

He has worked in capital campaigns, major and planned giving (including charitable gift annuities) grant writing and donor research. This phenomenon demonstrates a long-term concern regarding the loss of donors fundraising professionals have seen across the country. So, who will be the future donors to nonprofits?

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Donor Research Difference Omaha 98

Candid

FEBRUARY 1, 2023

We also explored how he arrived at the decision to give his money to nonprofits that support his favorite animals in perpetuity through his own donor-advised fund. In fact, DAFs are an increasingly popular option for individual donors to formalize their giving, and in 2021, the charitable assets for all DAFs totaled a whopping $234.06

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Fund Donor Grant Search 116

Get Fully Funded

OCTOBER 19, 2021

The season of gratitude is upon us and there is nothing more important you can do than thank donors for their support this year. Actually, from a donor’s perspective, it’s annoying. To build a relationship on purpose with a donor, you must communicate with them often without asking for anything. I thought so. That would be me!).

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Donor Ideas Gift Social Media 130

Nonprofit Tech for Good

NOVEMBER 5, 2009

A new service called Intuit GoPayment enables nonprofits to accept credit cards on mobile phones ( View Supported Phones ). For small nonprofits on a tight budget, that may be a little high, but the good news is that you do not need to sign a contract. Maybe your nonprofit does a year-end phone banking campaign?

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Phone Mobile Fundraising Mail 189

Bloomerang

AUGUST 30, 2021

Here are a few 2021 key findings from the report to help us retain and upgrade nonprofit donors: . Giving was unevenly directed; donor perceptions of greatest need had an impact. Giving was unevenly sourced; wealthier donors were more insulated from pandemic effects. New donors were up by 18.5%.

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Donor Giving Retention Gift 98

NonProfit Hub

JUNE 12, 2020

However, during these discussions, many organizations ask the same question: “How do we attract more donors?” Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. Why First-Time Donor Retention is Important. Call your new donors. .

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Retention Practice Donor Time 82