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Using Segmentation To Boost Engagement In Email Campaigns

Bloomerang

As fundraisers, we strive to create meaningful impact and cultivate lasting relationships with supporters, donors, and the communities we serve. You’re probably used to your familiar circle of donors who consistently support your cause, and you often reach out to them personally. The solution: donor segmentation.

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Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction

The Science Behind Engaging your Supporters

EveryAction stores over 89 million "Action Profiles" of donors and supporters, which means that a significant number of EveryAction forms come pre-filled. This network effect makes EveryAction donation pages some of the highest-converting in the industry. Your donors can update their own information.

professionals

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Nonprofit Technology News for May 2013: Free WiFi in Forbes Magazine and Braille Phones

Tech Soup

Mashable reports that the world's first mobile phone specifically designed for sight-impaired people is under development. It will be a Braille phone and it is due to come out the end of this year at an affordable price ($185). The phone is a project of Sumit Dagar and the Indian Institute of Technology. Digital Wallets.

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Technology Trends for Nonprofits in 2011

NTEN

1] And not just that, according to Gartner Research, by 2013 mobile phones will take over PC’s as the most common web access device. [2] Now imagine if you had a simple mobile rendering that will allow them to easily view your web pages on their mobile phones. 2] Also, 41% of mobile internet time is spent on email.[3]

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Nonprofits Should Consider SMS Fundraising With Eyes Wide Open

Beth's Blog: How Nonprofits Can Use Social Media

It closely follows Gartner's Technology Hype Cycle. Allison Fine makes another good point: " It seems to me that relationship building with a first engagement being a cell phone number is going to be inherently difficult." . Photo by OxMour. Maybe I'm jaded. Technology Trigger. Inflated Expectations. Trough of Disillusionment.

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The Bottom Line with Bitdefender BOX

Tech Soup

Bitdefender BOX Wants to Protect All Your "Things" The new Bitdefender BOX is a security appliance from TechSoup donor partner Bitdefender. The device is not a donated product on TechSoup, but I wanted to try it out to see how easy it is to set up on my home network. You download an iOS or Android app on your phone.

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What Is a CRM and Why Does Your Nonprofit Need One?

sgEngage

A CRM is a system that manages and optimizes information related to current or prospective clients or donors, including contact information, interactions, personal and behavioral data, and communications. And, yes, your nonprofit probably needs one. Most CRM systems today are cloud-based and scalable to grow as your organization expands.

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