Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2009

Remixing Social Media Strategy Game View more presentations from kanter. I'm so glad she did because for a while I've been wanting to better understand how a social media strategy can best align with overall communications strategies and where the nuances of implementation may different. Tool mastery may belong to younger people, but.

Social Media 97

Social Media Strategy Communication Remix 97

NetWits

MARCH 11, 2012

Along the way they’ve used content in the form of life changing stories to help shed light on how they’re making a difference. More recently they decided to harness the power of the web and content marketing by allowing people to follow the life of their 2012 national ambassador. He’s the 2011 March of Dimes National Ambassador.

Content 213

Content Story Marketing YouTube 213

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 23, 2009

As many of you know who read this blog, I am an early adopter of social media and set up my listening post 5 years ago to scan for people, trends, and ideas related to social media and nonprofits. Listening and engaging with people has been critical to any success I’ve achieved as a social media practitioner.

Remix 93

Remix Wiki Case Study Literacy 93

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2014

There are some key people you want in attendance to make the party great. It’s got to be fun – games and activities can make a big difference. Let your champions and supporters roll with adapting and remixing your content or jumping onto fun memes. A unifying theme creates excitement and engagement.

Guide 108

Guide Giving Free Remix 108

Amy Sample Ward

JULY 31, 2012

Whether it’s “Call Me Maybe,” “Sh*t People Say,” or any other meme that comes along, here are three guidelines you can use to decide when and how to get your nonprofit involved in an Internet meme. That’s right, a widely recognized nonprofit organization has created a parody so that it can propagate a meme.

Meme 140

Meme Guidelines YouTube Remix 140

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 10, 2010

Note From Beth: Since 2007, I've been using, adapting, and remixing the Social Media Game social media workshops for nonprofits. EDF has embraced the spirit of this sharing - not only remixing a version of the game for their organization,but also sharing back the materials and what worked! People were extremely engaged.

Social Media 94

Social Media Media Remix Social 94

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2010

Twitter : A space where we can engage with the community, share ideas, ask for help, get feedback, listen to complaints, participate and mobilize people to help us with our vision of ‘a book in every child’s hand’. Scribd : Uploading our books frequently so that they can be read by more people. Curated Content.

India 99

India Strategy Skype Remix 99

Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2009

I've been designing and delivering technology trainings for nonprofit organizations for the past 15 years, I've tried to find fun ways for people to understand and feel comfortable with whatever technology. Over the years, I used this exercise for different audiences, from filmmakers to university professionals.

Adopt 57

Adopt Social Media Remix Media 57

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 9, 2010

They engage people to shape and share their work in order to raise awareness of social issues, organize communities to provide services or advocate for legislation. Let’s look at the different ways they use slideshare. (1) We set up a group in Slideshare to share and remix our slide presentations. (4) 7) Fundraising.

Slideshare 99

Slideshare Network Michigan Remix 99

Tech Soup

JULY 19, 2017

Nonprofits can use this at a staff meeting or other gathering to help people improve their content creation skills as well as their skills with looking at social media data. Ask folks to think about the people in the group and what content would appeal to them. Feel free to remix, modify, and share this exercise. Engagement.

Exercise 55

Exercise Social Media Offline Content 55

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2008

You also want to build relationships with people who have visited so they will return or tell others.    Audience: Next, each group will get a set of " people " cards.    I got an email from Demetrio Maguidgad explaining how he remixed the game, how it worked! .    (15 minutes).

Hawaii 50

Hawaii Game Social Media Remix 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 19, 2007

I done various remixes -- for example most recently for fundraising and a version for Filmmakers. A number of o ther folks have remixed the game -- and it's been translated into different languages too. The problem is that it isn't easy for people to remix. Most recently Nancy White did a version in Colombia.

Game 50

Game Social Media Remix Colombia 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2008

Time Chart - See Flickr Discussion on Version 1 Wanna Remix it? " I've been thinking about remixing that slide so it matches the framework I set up for WeAreMedia tactical modules. People don't understand that -- you have to give it time. Download it here. In A Museum? 5 hours per week). 20 plus hours a week).

Social Media 101

Social Media Time Media Remix 101

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2010

That's hard work, but worth it because good questions and gathering evidence usually guides us to better results. Gift of Time: Real Time Learning The problem with one-shot trainings is that you offer a lot of content and information, people get excited, and then they go back to the day-to-day reality of their busy work lives.

Social Media 91

Social Media Reflection Media Social 91

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 6, 2009

Lucy Bernholz , on her Philanthropy 2173 Blog , wrote a post called " Foundations Set Your Content Free where she shares an interesting historical perspective of open sourcing your work. She describes several different systems and share economies. I haven't gone to the trouble to specify how people should give credit.

Remix 56

Remix License NPO Philanthropy 56

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2007

I have spent almost all day today testing different ways to compress and host video posts that might work where the Internet access is slow or if you are video blogging from an Internet cafe and the computer does not have windows movie maker on it. YouTube's Testube has a remix option that uses Adobe video editing.

Cambodia 50

Cambodia Video Remix Jing 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 28, 2014

Humberto Kam from the Monterrey Bay Aquarium and Cindy Johanson from Edutopia shared some case studies about storytelling and what inspires people to share your organization’s content. Humberto Kam talked about how they engage with influencers and let them spread and remix their content.

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Case Study Social Media Studies Conference 99

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2010

And, most importantly, designed for people to have fun doing it. (I'm I've been translating different audience analysis frameworks to a nonprofit context. Who is target group you need to reach with your overall communications objective? I'm drawing my inspiration from 4th grade science experiments and science fair.)

Social Media 95

Social Media Remix Research Audience 95

Forum One

OCTOBER 6, 2010

Us e the content you've already created and reheat or remix it over time and across channels. Share it in different pieces. What do people like the most? You use the same ingredients and recipe, but you can reheat / remix the ingredients by creating a short and scannable piece with a few new insights mixed in.

Marketing 36

Marketing Remix Delicious Calendar 36

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 27, 2008

But the best reason of all is a chance to work with other people who are passionate about nonprofits and social media. The wiki is being released under a creative commons "by" license, the least restrictive license so that those who are training people from nonprofits are free to use or remix it for their needs.

Social Media 56

Social Media NTEN Project Module 56

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2009

The focus of Eugene's work with this network was to better understand its community, the most promising group practices, and have an open discussion that would facilitate learning and interaction among these leaders who were miles apart, spoke different languages, and had Internet access challenges. We knew what was coming.

Collaboration 93

Collaboration Learning Exercise Online 93

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

And while Lucy firmly believes that it is possible to measure, sometimes people measure the wrong thing. I happened to see a wonderful remix of this from Buzz Canuck called " The 27 Types of Twitter Conversations." A slightly different approach than demonstrating impact. She gives us some suggestions for tools.

Measure 67

Measure Relationship Metrics ROI 67

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

One thing I've come to appreciate Twitter is that it allows me read the thoughts, ideas, and musings of lots of smart people and thought leaders in many different disciplines. However, she did point out that there is actually a connection between Einstein and Social Media: Social media is like a FIELD / SPACE where people 'meet'.

Marketing 70

Marketing Blackboard Social Social Media 70

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 30, 2007

Ask the people you want to connect with whether they think your outreach and listening is valuable. Watch other nonprofits and copy and remix for your next project. I'm working a "rubric" of different types of social media projects, from the easiest lowest risk to the more complicated and resource intensive.

Social Media 50

Social Media Bookmarking Media Remix 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 28, 2011

In this model, there are four different levels of social media practice: Crawl, Walk, Run, Fly. They also must look to people outside their organization who they have connected with on social networks and enlist their help. he networked approaches or social media is not in a silo or guarded by one person or department.

Social Media 101

Social Media Practice Media Social 101

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2009

They are in the process of building and growing a 'problem solving' network by convening thoughtful people inside and outside of EDF to review their thinking and then comment, critique, and contribute new information so they can improve their impact. The network grows out of their ground-breaking work in partnering with businesses.

International 87

International Business Remix Slideshare 87

Beth's Blog: How Nonprofits Can Use Social Media

MAY 13, 2008

It is a remix of the " Cute Cat Theory of Digital Activism " which was the title of a talk given by Ethan Zuckerman at O'Reilly's E-Tech Conference in March, 2008 (notes from Ryan Singel. was invented because people want to share cute pictures of their cats. of Wired Blog).

Adopt 50

Adopt Social Media Challenge Media 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 4, 2010

In workshops, it is important to have a full group discussion about people's concerns about social media and a discussion about organizational readiness. I tend to bumble-bee around and listen in on selected conversations, but it is important for people to hear from their peers. Photo by James Leventhal. Here's a few thoughts. (1)

Social Media 94

Social Media Reflection Learning Social 94

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 17, 2007

Being able to hand out grants and see how the money made a difference was satisfying but not always challenging, and on the whole I prefer life on the cutting edge of the non-profit sector, that's where the drive for social change is coming from. It has to be something that really helps people. #2. Go read it!

Open Source 56

Open Source NTC Remix Profit 56

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2006

They are encouraging people to tag into del.icio.us, flickr, YouTube, etc. The next step, of course, is to throw in a little remix and participatory media culture into it! Use of different mediums - text, multimedia, visual to get the word out. and then aggregating tagged content on their site. Great work Steve!

Tag 50

Tag Project Screencast Minnesota 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 2, 2007

I've seen this question posed in a different ways: What happens when fundraising strategies get remixed with Web2.0? Asking questions about who people knew and for contact information. This is not yet formed, just thinking outloud. What happens when fundraising meets social networking? We wanted a well-known celebrity as a draw.

Social Network 50

Social Network Network Fundraising Social 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 8, 2009

The session provided an overview of networks, introduction to different network types and typologies, an overview on network mapping techniques, and a diagnostic that helps those leading networks identify areas of strength and improvement. Now that we have 5,000 Facebook friends, how we can get them to make a difference on the ground?

Design 50

Design Social Media Remix Network 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

The next step is to see how people remix, improve, and share back the material (with attribution of course) - that is the true power of working wikily. I wonder whether face-to-face workshop delivery is the best approach for ultimately helping people put a social media strategy into practice. This way people could attend two.

Reflection 56

Reflection Wiki Instruction Instructional 56

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2007

Last night when I was madly screencasting after midnight for Cambodian Bloggers Workshop, " Five Steps To Khmer 2.0 ," Nancy White pinged me about remixing the social media game. These calculations say it is, but strategic interests that aren't meausured in dollars raised pull in a different direction.

Albania 50

Albania ROI Social Network Remix 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2005

We started blogging to give a online to a lot of different. people at the Walker who may be represented by official websites but. The biggest challenge is to get people to contribute a few hours a. I'm sure people feel generally uncomfortable writing. This is a place to honestly show people what happens at an.

Artist 50

Artist Arts Process Remix 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 28, 2007

Flickr Photo by Villoks Many people around the world are supporting the Monks in Burma by wearing red t-shirts today or participating in vigils like this one in Cambodia outside the Burma embassy. Tobias Eigen from Kabissa presented at the Web2fordev: Remixing the Web for International Development.

Summary 50

Summary Nptech Burma YouTube 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 4, 2007

The game has been remixed into different languages and used in different training contexts, but this is the first time it has been to Southeast Asia. People were given two angkuns and asked to vote for the project and to sign up if they wanted to help with the project.

Cambodia 56

Cambodia Social Media Game Blogger 56