Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. During a year-end campaign, it’s essential to track and analyze data from these multiple channels.

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Practice Fundraising Guide Channel 239

sgEngage

SEPTEMBER 4, 2023

From gathering demographic data to understanding your grantees’ experiences, grantmaking organizations have been working through many multifaceted conundrums this year. Get an inside look at how to build and customize dashboards, including organizing your information and building unique parts.

Blackbaud 95

Blackbaud Denver Demographics Case Study 95

Candid

AUGUST 30, 2023

I’m often invited to speak with organizations about the latest fundraising and nonprofit trends. You , the nonprofit professional, are in the best position to determine what shifts will affect your organization the most. But time is always an issue.

Trend 98

Trend Demographics Philanthropy Generation 98

CauseVox

MARCH 1, 2024

This involves looking at demographics, motivations, and preferences. For instance: Customer Relationship Management systems (CRMs): help us track donor interactions and giving histories. Website analytics: help us track donation page interactions and web traffic. From there, you can analyze the data.

Audience 82

Audience Donor Survey Demographics 82

Candid

AUGUST 25, 2021

The David and Lucile Packard Foundation is making a bold and public move to use Candid’s GuideStar profile and demographic survey to track data from grant applicants and recipients. At the same time, there is an increased call for organizations to be transparent about the demographic makeup of our grantees.

Data 105

Data Conversation Demographics Profile 105

Association Analytics

JULY 22, 2021

Management : Is someone in your organization assigned to manage data hygiene? Measure Progress: Stay on top of your data. Set a baseline and keep track of the progress you are making. Create a glossary to track and communicate official terms and definitions. How important is it to you to have each field complete?

Data 169

Data Analytics Associations Registration 169

Forum One

JULY 13, 2021

Apple’s latest privacy updates will affect data sources commonly used by mission-driven organizations. Let’s explore how your organization can adapt to the changes. Fewer return visitors. ” In 2019, Apple updated ITP to version 2.1,

Impact 46

Impact Organization Track Analytics 46

sgEngage

MARCH 18, 2024

By embracing these principles of equity, fostering collaboration, and committing to meaningful action, philanthropic organizations can continue to be powerful catalysts for positive change. Philanthropic organizations can embrace experimentation, innovation, and learning to identify what works best in advancing equity goals.

Philanthropy 89

Philanthropy Action Structure Law 89

Achieve

JUNE 1, 2023

Review your donor demographics. Track data for your marketing campaigns during these special events to determine which messages are most effective for driving donations. Assess metrics such as your email open rate or online donation rate to measure your success. Review your donor demographics.

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Donation Donor Giving Demographics 52

Association Analytics

DECEMBER 13, 2023

Paired with your experience and judgment, your decisions can be data informed or data guided using less specific data measurements. For instance, you may want to track your membership trends over time, in which case, it makes sense to save data on how many members you had ten years ago. Be specific about what data you keep and why.

Data 169

Data Tips Associations Government 169

DNL OmniMedia

AUGUST 1, 2023

With this in mind, we’ll highlight four digital healthcare technology trends that your organization may benefit from tracking: Artificial Intelligence Cloud Integration Enhanced Data Privacy Security Personalized Healthcare Before discussing each trend in detail, it’s important to acknowledge the role of these technologies.

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Trend Technology Analytics Integration 52

Nonprofit Tech for Good

DECEMBER 6, 2019

They attract an ideal audience—donors and businesses with high-capacity networks often interested in supporting community events with exposure to an affluent and influential demographic. Start with broader objectives, then narrow in on SMART (Specific, Measurable, Actionable, Realistic, Timely) goals that fall under each.

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Practice Tips Fundraising Sponsor 246

Whole Whale

MARCH 30, 2023

Here are 5 key parts of a donor persona: Demographic information : This includes age, gender, location, education, income, occupation, and other relevant demographic details. Channel selection : By knowing how their donors prefer to communicate, non-profit organizations can select the right channels to reach their donors.

Donor 52

Donor Build Demographics New York City 52

TechImpact

JULY 29, 2014

While a CRM can help organizations accomplish micro-goals, it should ultimately be thought of as a tool that helps nonprofits accomplish goals at the organizational level. How do you tell someone exactly what your CRM is going to accomplish at your organization? My CRM will help us better measure success.

Effective 152

Effective Demographics Tech Interaction 152

Bloomerang

DECEMBER 12, 2023

5 Expanding donor demographics with Venmo While integrating PayPal and Venmo is primarily about helping to diversify digital wallet options for your donors, it also presents an opportunity to engage with Millennial and Gen Z donors. Checkout conversion measured from the point at which customer starts to pay for donation. 2 52% of U.S.

Paypal 107

Paypal Integration Digital Australia 107

sgEngage

NOVEMBER 14, 2023

Let’s take a look at how these organizations and other nonprofits can overcome data silos with integration. So, how do healthcare organizations overcome these data silos? Arcadia recommends researching your own organization’s needs to identify which solution makes the most sense for you.

Integration 82

Integration Data Nonprofit Platform 82

Whole Whale

MARCH 24, 2021

This prompt essentially asks users to opt-in and “allow” apps and websites to track their activity. If a user opts into tracking, nothing really changes. Currently, every app impacted by Apple’s update is going to have to come up with their own solution to these new data privacy measures. How will iOS14.5 No More Breakdowns.

Facebook 98

Facebook Aggregator Conversation Measure 98

Get Fully Funded

MARCH 2, 2023

From smaller, newer nonprofits to larger charitable organizations, measuring performance is a universally shared need, especially in the realm of fundraising. But for organizations that offer direct services to constituents, such as social services nonprofits, there’s another layer of complexity— impact measurement.

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Statistics Stats Program Management 52

Qgiv

JUNE 6, 2023

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Since 2009, Facebook has provided the option to create featured ads on their platform to help businesses and organizations reach others’ newsfeeds. How do nonprofits use Facebook Ads?

Facebook 86

Facebook Guide Demographics Nonprofit 86

Bloomerang

MAY 15, 2023

But too often, organizations try to reach everyone with the same message. There are many ways to segment your supporters : by giving level, involvement, interests, history with your organization, active vs. lapsed status, volunteers, advocates, and past board members. Truly, the sky’s the limit with segments.

Data 96

Data Gift Relationship Interaction 96

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. The Challenges of Measurement : Getting Agreement on What To Measure.

Measure 101

Measure Social Media Media Benchmark 101

DipJar

NOVEMBER 15, 2022

According to SureImpact’s Primer on Nonprofit Impact Measurement , impact is “the quantifiable difference an organization makes … the collective effects (intended and unintended) of a nonprofit’s work on the communities it serves.” Impact metrics are vital to: Identify program gaps and areas of need within your organization.

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Metrics Impact Guide Literacy 52

Nonprofits Source

OCTOBER 25, 2023

Technology is increasingly changing the future of nonprofit marketing , which is why your organization must leverage its software to keep up. In this guide, we’ll explore three ways your organization’s marketing efforts can be supported by its constituent relationship management (CRM) software. Measure campaign effectiveness.

Marketing 52

Marketing Support Demographics Nonprofit 52

Nonprofits Source

MAY 15, 2024

Your CRM, or customer relationship management system, stores and organizes information about your existing customers. Then, tailor your communications according to each persona’s demographics, behaviors, preferences, and motivations. These measurements should align with your campaign’s goals. Analyze your CRM.

Map 52

Map Digital Business Marketing 52

Qgiv

APRIL 9, 2024

Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. Learn how your organization can take full advantage of social media in this guide! One of the biggest reasons your organization should use social media is how cost-effective it is.

Social Media 52

Social Media Media Guide Social 52

Candid

MARCH 27, 2024

It’s one way to get inside the minds of people who use Candid’s GuideStar to discover organizations aligned with their values. Nonprofits can earn Bronze, Silver, Gold, and Platinum Seals of Transparency , depending on how much information your organization shares in its profile.

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Profile Search Trend Museum 52

sgEngage

JULY 15, 2023

Donor relation management is the process by which organizations organize donor data and maintain donor relationships to support a long-term donor infrastructure. By solidifying a methodology for donor management, nonprofit organizations can optimize donor investment and engagement and identify areas for growth.

Management 52

Management Donor Blackbaud Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. Data Analysis.

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Summary Social Media Measure Media 94

Byte Technology

DECEMBER 15, 2021

Perhaps you’re seeing a growth in an untapped market or demographic. You don’t want to waste time and money in social media marketing (SMM) if your highest conversions are coming from organic sources. New marketing and advertising channels with measurable goals will help your prospective customers hear about you.

Marketing 246

Marketing Analysis ROI Picture 246

Candid

FEBRUARY 7, 2023

Information about your organization and its experience addressing your proposal’s key need or problem. Project description Your project description should delve deep into the specific activities of your project and how they will benefit your target demographic. A brief description of the project, including your goals and objectives.

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Proposal Grant Summary Project 105

DNL OmniMedia

APRIL 1, 2024

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. A strategic plan helps you bring the vision for your organization’s future to fruition by setting goals and objectives.

Data 52

Data Guide Proposal Nonprofit 52

Allegiance Group

APRIL 15, 2024

Direct mail gives your supporters a physical object to connect them to your organization, making it a highly personal way to reach out. This builds up your reputation as an established, trustworthy organization. Conduct research about your organization’s specific market, working to identify marketwide consumer and technology trends.

Mail 52

Mail Fundraising Nonprofit Channel 52

Qgiv

JANUARY 3, 2024

Text-to-give is a text fundraising method, similar to text-to-donate, that allows your supporters to donate to your organization using their cell phones via text messaging. It also makes giving more accessible because your donors can contribute to your cause without needing a computer or to visit your organization in person.

Platform 59

Platform Giving Plugin Pledge 59

Neon CRM

SEPTEMBER 1, 2023

And when it comes to creating a nonprofit business plan for your organization, that’s a task that generally falls to the board—a situation that can create a big disconnect between what you need and what you actually get. Strategic Goals and Objectives: Specific and measurable targets the nonprofit aims to achieve.

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Guide Business Support Metrics 52

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. Team DNL provides Digital Nonprofit Leadership to mid-sized and large nonprofit organizations. However, not all metrics will be useful for your organization’s strategy.

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Analytics Org Adwords Metrics 52

Get Fully Funded

JANUARY 5, 2024

Text marketing , also known as SMS marketing, can help your organization engage supporters, build relationships, and ultimately boost your fundraising results. Give your nonprofit more chances to interact with donors by asking every existing donor to opt in to receive texts from your organization.

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Practice Puerto Rico Fundraising Metrics 59

Neon CRM

AUGUST 25, 2023

objectives (Specific, Measurable, Attainable, Relevant, Timely) to define clear and quantifiable goals that align with your organization’s mission. Database segmentation: Group donors based on key characteristics like past giving history, interests, or demographics. For more on S.M.A.R.T. Your focus is narrower.

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Practice Campaign Database Goal 52