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5 Reasons Why Social Media is Essential for Small Nonprofits

Nonprofit Tech for Good

According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. Here are five reasons why your nonprofit’s social media presence is one of the most valuable marketing tools at your disposal: 1) It’s accessible.

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The Ultimate Guide to Social Media for Nonprofits

Qgiv

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!

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Nonprofits: Know Your Social Media Platforms

The Modern Nonprofit

Estimated Reading Time: 4 minutes Social Media Platforms for Nonprofits. It’s hard to be an expert in any one social media platform, yet legitimate businesses and nonprofits are expected to maintain several different accounts. Twitter’s demographics are commonly under 50 and college-educated.

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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

They let organizations use data to improve their fundraising. Predictive analytics helps organizations expect donor behavior. AI tools help organizations find the best fundraising targets. By using AI and fundraising intelligence, organizations can greatly improve their fundraising. This can also encourage repeat giving.

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5 Tips to Craft a Powerful Data-Driven Social Media Strategy

Nonprofits Source

There are so many innovative marketing ideas out there for nonprofits to take advantage of, especially when it comes to social media outreach. In this article, we’ll give you five tips to upgrade your social media strategy using data. In this case, it’s most important to append social media profiles.

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How to Build a Social Media Following: Top Secrets Revealed

Nonprofits Source

If someone was scrolling through their social media account and came across a post from your nonprofit, would they like, comment, or share it? Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Let’s dive in!

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Inferring Gender for Personalized Ads on Social Media

Cloud 4 Good

As a frequent Salesforce Social Studio user, I often find myself exploring the new avenues that the tool offers. Back in 2017, Twitter released an update sharing that the social media platform was assuming the gender of its users if not previously identified upon profile registration. Why is Twitter Assuming Gender?