Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. How many is your association using consistently?

Analytics 169

Analytics Marketing Taxonomy Module 169

NetWits

DECEMBER 2, 2010

Segmenting your lists will lead to more targeted messaging and is proven to boost response rates and help to reduce unsubscribes. Using segmentation can drastically improve your response rates, increase the value of your communications for the recipient, help reduce unsubscribes, and prevent list fatigue.

email 149

email Marketing Mail Metrics 149

Care2

JANUARY 15, 2009

Given the email clutter your subscribers battle daily, how are your organization’s e-newsletter open and click-through rates looking these days? Here are some useful tips to increase your e-newsletters performance rates. Gather demographic info if you don’t already have it.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

sgEngage

AUGUST 23, 2023

Problem 1: Receiving Minimal Traffic or Low Clicks Site traffic and ad clicks are two of your most vital metrics. Provide additional info and encourage clicks with ad extensions. Creating high-quality ads will improve your click-through rate (CTR) substantially. That way, you can keep everything running smoothly. Ad extensions.

Grant 72

Grant Google Guide Management 72

Neon CRM

MAY 31, 2023

Effective donor management aims to build strong, long-lasting relationships with donors, increase retention rates, and ultimately, secure ongoing financial support for an organization’s mission and programs. Demographic factors: Donors who fit the organization’s target demographic are more likely to give.

Management 52

Management Donor Guide Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Care2

SEPTEMBER 10, 2007

Utilize talent that will appeal to your target demographic. For instance, a celebrity or young actor will appeal to the younger demographic. Has research been done to measure conversion rates, and, if so, what has it concluded? Thats why we typically provide a registration module and track this info for our clients.

Video 28

Video Interview Social Media Online 28