Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy.

Calendar 275

Calendar Social Media Content Media 275

Bloomerang

DECEMBER 19, 2023

That’s just the start—nonprofit software tools come in many varieties, offering support for marketing, event planning, form building, and much more. Schedule a demo to find out how your nonprofit can leverage Bloomerang’s tools to better manage and retain your donors. Software solutions keep the nonprofit sector in motion.

Software 89

Software Free Tools Adobe 89

sgEngage

JULY 20, 2022

In a recent webinar, Blackbaud’s VP of Global Social Responsibility Rachel Hutchisson talked with Chantal Forster, the executive director of the Technology Association of Grantmakers (TAG), about how the role of technology in today’s charitable organizations no longer hides behind a door marked “IT.”

Conversation 81

Conversation Support Application Nonprofit 81

Candid

MARCH 1, 2023

To overcome these challenges, Candid, in coalition with a growing number of partners , set out to build a demographic data-led movement to meaningfully and measurably advance equity in the social sector. However, this power extends far beyond the walls of corporations.

Demographics 98

Demographics Build Social Green 98

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. How can these tools help you track meaningful data?

Analytics 112

Analytics Digital Tools Measure 112

Association Analytics

OCTOBER 10, 2022

Let’s start by identifying the best channels and tools to maximize your campaigns. These could be email, SEO, social media, or paid advertising. In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success.

Analytics 169

Analytics Marketing Taxonomy Module 169

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

For past couple of years, I have been blogging , speakin g, facilitating peer trainings , and writing about using measurement methods for nonprofits to measure impact and to learn from their data. I didn’t get asked ”What are the best tools to measure followers on Twitter?

Attitude 97

Attitude Social Media Measure San Francisco 97

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2014

Based on the research, they have launched a platform that helps connect practitioners with tools and resources to tell better stories of impact. I particularly like the sections about how to create a culture of storytelling and measurement. Taming the Measurement Monster. We’ve named it Hatch. Your CEO as Master Storyteller.

Storytelling 111

Storytelling Digital Impact Tools 111

Candid

AUGUST 25, 2021

grantee organizations led by people of color rated the Packard Foundation significantly lower than respondents at white-led organizations across several measures, including our awareness of organizational challenges, understanding partner context, transparency, and communications about our commitments to DEIJ.

Data 105

Data Conversation Demographics Profile 105

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

Note from Beth: “ Measuring the Networked Nonprofit ” is getting a lot of good feedback as people read and apply the ideas in the book. In the book, we avoid talking about specific tools because they change so fast and new ones appear almost daily. And now, for those tips and tools: 1 – Get to Know Your Audience.

Analytics 106

Analytics Tools Social New York City 106

Achieve

OCTOBER 6, 2023

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. After all, with 4.9

Social Media 52

Social Media Metrics North Carolina Media 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. I thought it would useful to have a more in-depth conversation in the Zoetica Salon with Dan so we could delve into KPIs for social media. Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel.

Feeds 102

Feeds Social Media Measure Summary 102

Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. They can give directly from their seats without disrupting conversation with one another. Fundraising is more tech-powered than ever before.

Org 83

Org Raise Tools Help 83

NTEN

OCTOBER 24, 2011

By Andrea Berry, Idealware Social media has provided nonprofits with a whole new toolbox for marketing themselves and engaging constituents. Though each tool is a little different, they all create opportunities for your organization to start conversations and to show the personal side of, and the personalities behind, your work.

Social Media 88

Social Media Measure Media Social 88

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. Participants pointed to the importance of small pilots.

Measure 101

Measure Social Media Media Benchmark 101

.orgSource

MARCH 6, 2023

Our goal was to provide a great forum for networking and meaningful conversations. We asked Nancy MacRae, MS, CEO of the Emergency Nurses Association , to help us frame this conversation by sharing her group’s commitment to that idea. ENA brings objectivity to the process by using the net promoter score as a tool to measure success.

Associations 221

Associations Leadership Question Wisconsin 221

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2011

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. If we are setting SMART objectives or trying to measure them, we may need to do a little audience research first.

Social Media 95

Social Media Analytics Tools Media 95

Bloomerang

MAY 22, 2024

Whether it’s a blog post, article, or social media campaign, when you use Storyraise, the donation process seamlessly blends into the content, enhancing engagement and fostering a deeper connection with the cause.

Storytelling 81

Storytelling Digital Integration Blended 81

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Measurement Challenges.

Summary 94

Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I'm working with a small group of Packard Foundation grantees on a social media lab where they are implementing different social media experiments. We know that good practice is to establish measurable objectives for your social media strategy and identify the audience before you executive. You are all the experts here!

Social Media 113

Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

Here’s a summary of tips, tools, examples, and resources for getting the most of our your nonprofit event with social media. (Here’s a curated link list used to create this post). ” Other amplifier tools include JustCoz and Gaggleamp. The first step is to get organized.

Social Media 126

Social Media Integration Tools Tips 126

Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Are your conversion rates different for different audiences? Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate?

Donor 276

Donor Track Facebook Campaign 276

Media Cause

FEBRUARY 1, 2024

In today’s increasingly digital world, marketers rely on online platforms to plan, implement, build, execute, and measure their campaigns. Even though the lines between what tools are and are not considered MarTech can be blurry, our experts have a few advised guidelines. Simply put, MarTech is marketing!

Marketing 59

Marketing Platform Social Media Aggregator 59

Beth's Blog: How Nonprofits Can Use Social Media

MAY 6, 2011

Conversation about FB Custom Tabs. Last month, Zoetica launched “ Leveraging Social Media: Becoming A Networked Arts Nonprofit ,” a peer learning project to build capacity for arts organizations in using social media effectively with a one-day masterclass. Facebook Custom Landing Tabs + Measurement = Best Practice.

Measure 102

Measure Facebook Practice San Francisco 102

Candid

JANUARY 24, 2023

By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. The measurements of success for our experiment included:* Engagement (e.g., We used our existing Instagram account , though prior to this effort, we had rarely used the Reels feature.

Video 140

Video Social Media Evaluation Audience 140

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Arts and Social Media. At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. What did you learn?

Benchmark 96

Benchmark Social Media Measure Results 96

sgEngage

JULY 20, 2021

In our most recent white paper, “ Exploring Environmental Social Governance ” we include a section that picks apart the pieces of ESG, including a list of some of the items under the “social” category. Different countries face different challenges when it comes to social justice. Want to see what this looks like in action?

Government 97

Government Social Blackbaud Companies 97

Whole Whale

MARCH 24, 2021

Currently, every app impacted by Apple’s update is going to have to come up with their own solution to these new data privacy measures. Change in amount of conversions attributed to ads. Depending on your current attribution settings, you may see a drop in the number of Facebook reported conversions. How will iOS14.5

Facebook 98

Facebook Aggregator Conversation Measure 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 25, 2014

Ari Sahagun , a consultant who works with social justice groups on network visualizations, called for a group to discuss Network Mapping and Visualization. We had a wide ranging conversations about how to apply network mapping and visualization and debated about its use as a measurement technique vs strategy tool.

Technique 116

Technique Network Tools Map 116

sgEngage

APRIL 17, 2024

As a society, we have become obsessed with the “Technology” half the tools and devices that infiltrate our lives—and with producing, updating, and controlling these devices. And every advocate for social good has much to gain by paying attention to the Information half of IT. Data fuels most activities in a nonprofit.

Chart 87

Chart Map Data Attention 87

Tech Soup

NOVEMBER 9, 2012

This guest post was authored by Ritu Sharma, Social Media for Nonprofits co-founder and executive director. Under her leadership, the world’s only series dedicated to social media for social good has earned a 92-percent approval rating from more than 2,500 nonprofit leaders across the country.

Analytics 58

Analytics Tools Social North America 58

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Erika Croxton, the grist.org staffer who oversees social media strategy, says. “We

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2010

Note from Beth: Social media is not a waste a time, but there are ways to waste your time. A few weeks ago, I started a thread on my blog’s Facebook Page, “What are the best tips and tools for saving time managing your nonprofit’s Facebook Page?&# I summarized the tips shared in this earlier post.

Social Media 99

Social Media Tools Media Social 99

Candid

FEBRUARY 21, 2024

No longer an abstract concept, many nonprofit staff are experiencing the “dividend of time” as they adopt tools such as Copilot and ChatGPT for scheduling and managing meetings, processing email, writing drafts, summarizing long reports, analyzing data, and creating efficiencies in other common workflows.

Adopt 98

Adopt Strategy Skills Job 98

Nonprofits Source

MAY 15, 2024

This includes time spent scrolling through social media, checking emails, watching shows and movies on streaming services, and more. Connect relevant software solutions to your website, such as your recurring billing software, booking tools, and CRM. These measurements should align with your campaign’s goals.

Map 52

Map Digital Business Marketing 52

Nonprofit Tech for Good

FEBRUARY 14, 2019

Running Facebook fundraising ads is an excellent way to reach your target audience and optimize for donations while generating data that allows you to measure your success. 1) Set up a conversion event and create a campaign. Select “Conversions” as your marketing objective, name the campaign, then continue on to plan your ad sets.

Facebook 228

Facebook Fundraising ROI Virginia 228

Nonprofit Tech for Good

DECEMBER 20, 2010

Title (s): Manager, External Affairs and Associate, Social Media & Recruitment. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing?

Social Media 189

Social Media Foundation Examples Media 189