TechImpact

MARCH 5, 2014

In a previous post , we talked about why your nonprofit had to start actively engaging in content marketing. We said it was important, it would boost traffic to your nonprofit’s website, and it even had the potential to increase revenue potential. It is an entirely other thing to get that content in front of readers.

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Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. But did you know it’s also a great way to acquire new donors for your nonprofit? That’s right! A community-wide kickoff party can do just that.

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Donor Fundraising Template Game 340

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Twitter Practice Social Media Nonprofit 355

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

Note from Beth: I’ve learned a lot about how to cultivate your professional network so it returns value by reading Porter Gale’s Your Network is Your Networth over the summer. It is about how you cultivate and develop your network. The other day I witnessed the result of feeding and tuning a network.

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Content Network Strategy Slideshare 112

TechImpact

OCTOBER 2, 2014

Nonprofits over the last decade have further shifted their marketing efforts to the online medium. And more specifically, to social media and content marketing. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. And for good reason, too.

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Stats Content Marketing Change 226

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Practice Online Fundraising Nonprofit 339

Zen and the Art of Nonprofit Technology

NOVEMBER 16, 2008

Getting involved in a social network, whether it be something like Facebook or Myspace, or a content-connected social network like flickr or delicious (I’m starting to get used to writing that without the dots,) is pretty easy. But there are SO many, and they all have their pros and cons.

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Social Network Network Social Delicious 100

Nonprofit Tech for Good

MAY 7, 2012

Initially a reluctant blogger, I launched Nonprofit Tech 2.0 in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. That first month Nonprofit Tech 2.0 As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 received 13,000 visitors.

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Content Ideas Nonprofit Interview 260

Nonprofit Tech for Good

MARCH 6, 2013

Thanks to the Social Web, there is no shortage of possible topics for your nonprofit to blog about. Still, understand that the content your nonprofit blog publishes, the higher your ROI. Still, understand that the content your nonprofit blog publishes, the higher your ROI. Share and Comment on Breaking News.

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Content Ideas Nonprofit Interview 237

Zen and the Art of Nonprofit Technology

OCTOBER 1, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Social Networks and Digital Sharecropping October 1, 2007 I was reading Deborah Finn’s curmugeonly post about Facebook. Time suck: Social networks are a time suck.

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Social Network Network Digital Social 100

Nonprofit Tech for Good

SEPTEMBER 19, 2017

Social media changes so frequently that unless your NGO has a full-time social media manager who has the time to consistently research and adopt emerging trends, odds are your NGO is using social media in ways that are no longer effective. It was the final presentation of the social media excellence webinar.

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NGO Social Media Media Social 238

Nonprofit Tech for Good

MAY 24, 2014

Now a decade into the Social Web, mathematicians and social scientists have had ample time to study how, when, and why online individuals engage with brands on social networks such as Facebook, Twitter, and Instagram. Create visual content to optimize your presence on social networks.

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Social Media Singapore Free Tips 231

Candid

APRIL 4, 2023

The secret to successful year-round fundraising for nonprofits is hiding in plain sight. As every seasoned fundraiser will tell you, it comes down to building and sustaining a strong network of nonprofit funders. A funder’s personal and meaningful connections with nonprofits play a pivotal role in guiding their giving decisions.

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Relationship Build Tips Practice 119

NTEN

MARCH 24, 2011

By Geoff Livingston, Principal & Co-Founder, Zoetica Facebook and to a lesser extent Twitter and LinkedIn have become the interstates of the social web. Nonprofits that want to connect with their constituents are almost obliged to participate on these networks. Facebook's Statement of Rights and Responsibilities states, ".you

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Social Network Network Challenge License 100

TechImpact

MAY 20, 2014

They’re precious validation that your nonprofit’s presence on Twitter is not only being well received, but it is reverberating through the annals of the highly trafficked social network. Nonprofits have been utilizing Twitter since its inception. Truncated automated tweets from other social networks.

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Social Network Nonprofit Social Media Tech 254

Nonprofit Tech for Good

SEPTEMBER 28, 2014

Despite the rapid rise of social media, more online donations are made from a click in an e-newsletter than any other source. In fact, in 2013 for every 1,000 fundraising messages delivered, nonprofits raised $17. With that said, below are 10 e-newsletter best practices that can help your nonprofit raise more funds online: 1.

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Newsletter Practice Social Media Social Network 272

Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment).

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Social Media Training Train Media 278

Nonprofit Tech for Good

JUNE 29, 2014

That said, Google+ is low on the priority lists of most nonprofits. Many nonprofits are curious, but lack the resources necessary to create and manage yet another social network. Google+ is a visual social network. Curate good content through sharing. Prioritize uploading photos over sharing links.

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Google Practice YouTube Nonprofit 252

Nonprofit Tech for Good

JULY 14, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. In 2013 the number of nonprofits that hired part-time or full-time new media managers increased fourfold. Expert new media managers have the ability to anticipate the impact of emerging trends in mobile and social media.

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Skills Management Media Social Media 279

Nonprofit Tech for Good

NOVEMBER 21, 2019

The oldest of the Millennial Generation are in their mid-careers, and as this generation become more secure in their careers and have more disposable income, nonprofits need to understand how they relate to causes to better capture their resources. Elements your nonprofit should include in your storytelling campaigns include: Show impact.

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Storytelling Homeless Generation Social Media 264

Nonprofit Tech for Good

OCTOBER 24, 2013

The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. Social networks have gone mobile.

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Mobile Web Social Network Social Media 276

TechImpact

AUGUST 26, 2014

Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences. But what social platform are they on the most? And what’s this I hear about teens leaving Facebook for other social networks, is this true?

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Social Media Stats Audience Media 250

Nonprofit Tech for Good

JULY 30, 2012

Large nonprofits usually have the expertise and resources necessary to launch and maintain successful online communications and fundraising campaigns. They’ve been able to hire some of the most well-trained and experienced staff, consultants, and designers that work in the nonprofit sector.

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Social Media Media Hints Social 277

Nonprofit Tech for Good

APRIL 24, 2013

Social media has forever changed how nonprofits and journalists distribute and consume news stories, yet the format of nonprofit press releases has not evolved at all. Almost every communication medium out there has been impacted by the rise of social and mobile media, but not press releases.

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Press Tips Social Social Network 278

Nonprofit Tech for Good

JANUARY 11, 2014

2014 will be an exciting year for nonprofit technology. Numerous communications and fundraising trends are on the verge of going mainstream and nonprofits committed to early adoption have a number of new tools and strategies to pioneer this year. 2) Integration of Digital Payments Into Social Networks.

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Trend Technology Social Media YouTube 278

Nonprofit Tech for Good

APRIL 14, 2013

My e-newsletter is by far the driving force behind Nonprofit Tech 2.0. And even though a recent report pointed out that email open and donor response are dropping in the nonprofit sector, I can’t help but wonder if current (yet old) e-newsletter design trends have a lot to do with the results. Integration of blog content.

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Newsletter Learning Social Media Social Network 241

NTEN

FEBRUARY 14, 2014

The struggle to create effective content strategies for social networks either comes from not having enough time to devote to social media or not having enough content to post. Below are 10 tips for managing your time and dealing with the problem of feeding your organization’s social media beasts.

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Content Effective Strategy Tips 93

Nonprofit Tech for Good

MAY 3, 2011

Title: Social Media for Social Good: A How-To Guide for Nonprofits. Dedication: This book is dedicated to all the nonprofit staff and volunteers worldwide who Tweet, Share, Update, Friend, Like, Check-in, Join, Connect, and Post for Social Good. Five Must-Have Characteristics of a Nonprofit Website.

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Social Media Content Social Chapter 202

Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. By Julia Campbell . 2) Pinterest is about discovery.

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Storytelling Social Media Nonprofit YouTube 177

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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Social Media Social Media Tech 271

Nonprofit Tech for Good

FEBRUARY 25, 2014

With 51% of Facebook’s referral traffic now coming from mobile and more than two-third’s of Twitter users being mobile, many nonprofits are finally starting to come to the realization that their social media campaigns are doomed unless they embrace a mobile-first approach to online communications and fundraising.

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Studies Websites Design Learning 279

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Social Media Avatar Media Ratio 278

Nonprofit Tech for Good

MARCH 18, 2013

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. Much of a nonprofit’s website traffic came from search engines thus a large quantity of content was placed on the home page.

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Websites Design History Online 249

Nonprofit Tech for Good

DECEMBER 20, 2018

Unsurprisingly, other networks followed suit. From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Consumers ranked video as their favorite form of content from brands. Conclusion: Video is a must for non-profits.

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Social Media Video Marketing Practice 271

NTEN

NOVEMBER 9, 2010

Nonprofit organizations are increasingly adopting social networking tools to create a sense of community among members and donors. Although these statistics reinforce nonprofit's acceptance of social media, the numbers do not show whether organizations have adopted internal or external tools. . Why Internal Tools?

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Social Network Social Media International Network 64

NTEN

NOVEMBER 2, 2010

Is your organization using niche networks as part of its social media strategy? What is a niche social network? . A niche social network is an online community drawn together by a shared location, demographic, or interest -- or combination of the three. Examples of niche social networks include: .

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Social Network Network Social Demographics 74

TechImpact

JUNE 16, 2014

Facebook is the flagship social media platform for most nonprofits. The inherent community nature, pervasiveness of the platform, and the fact Facebook is constantly adding tools for nonprofits to better utilize the social network has made it the perfect choice for most nonprofits. For good reason, too.

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Metrics Facebook Stats Nonprofit 170