sgEngage

JULY 13, 2021

Website design has changed a lot over the last decade, largely due to the vast availability of low-cost, templated designs that look quite stunning. Information Architecture (IA) is the structural design of a website. But it’s the key to what makes a good website, well, good! So what makes for GOOD IA? Scalability.

Websites 101

Websites Structure Template Design 101

DNL OmniMedia

NOVEMBER 22, 2022

Nonprofits who have a Google Ad Grants account or a paid Google Ad account often appreciate the web traffic they receive from their Google Ads. ” What Determines the Performance of Your Google Ads Results? ” What Determines the Performance of Your Google Ads Results? Improving Page Speed.

Google 52

Google Results Websites Grant 52

Nonprofit Tech for Good

MARCH 22, 2020

By keeping all the board materials on a Google Drive (or another cloud storage service), these documents – whether they are bylaws, budgets, minutes, agendas – will make it easier for board members to keep track of documents, and not risk losing them when a board member’s computer crashes, or someone unexpectedly resigns.

Google 311

Google Conservancy Demonstration Collaboration 311

Nonprofits Source

FEBRUARY 22, 2024

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. However, unlike business employees, nonprofit professionals may not have the time to devote to a website strategy or the capacity to spend time mastering a complex CMS. About page.

WordPress 52

WordPress Content Strategy Create 52

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. Are you getting that sinking feeling that your nonprofit’s website isn’t helping your mission as much as it could? 1) Website traffic isn’t great—the quantity or quality.

Websites 253

Websites Nonprofit Guidelines Phone 253

VisionLink

JUNE 19, 2012

Is your nonprofit looking for ways to improve your website and increase traffic? Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Remember, creating the most valuable website content takes time.

Content 205

Content Websites Strategy Adwords 205

Allegiance Group

FEBRUARY 27, 2024

Your website is arguably the most important tool you have in your fundraising arsenal. It’s critical to actively track and measure your website traffic against your goals. Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4).

Analytics 52

Analytics Google Fundraising Track 52

Nonprofit Tech for Good

OCTOBER 17, 2023

Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms. Develop a content calendar that outlines when and what type of content you’ll post.

Social Media 330

Social Media Media Social Influence 330

Nonprofit Tech for Good

JANUARY 19, 2024

You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. So, what kind of content is that, exactly?

Action 267

Action Practice Tips Seattle 267

The Fundraising Authority

MAY 8, 2021

It’s no secret that Google Ad Grants is a fantastic resource for nonprofits. In this guide, you’ll find everything you need to know about the Google Ad Grant Program, including eligibility requirements, the application process, and benefits. If you aren’t already a Google Ads expert, we’ve got your back.

Grant 152

Grant Google Search Application 152

Byte Technology

SEPTEMBER 16, 2021

Does your business currently appear at the top, on the first page of a Google search result? This coveted spot can be a clear indicator of a well-optimized, thriving website and business. On Google alone, people make over twenty-two million searches every day. Google, Bing, Yahoo! What is SEO? How does it Work?

Search 245

Search Yahoo Google Digital 245

sgEngage

AUGUST 23, 2023

Have you ever experienced a twinge in your neck, itch in your throat, or another random symptom, and turned to Google for answers? With individuals increasingly turning to search engines to help them understand health issues, user-friendly healthcare websites are more crucial than ever. Assess website analytics.

Websites 76

Websites Organization Tips Map 76

The MatrixFiles

MAY 21, 2021

When it comes to search engine optimization there’s one very important thing to always keep in mind: Google doesn’t like cute, Google likes clarity. . When writing any online content, whether it’s for your blog, about us page, store or resources, you must always consider the Google gods, and craft your content accordingly.

Language 246

Language Google Search Content 246

TechImpact

APRIL 23, 2014

Driving web traffic to your nonprofit’s website is likely at the top of your to-do list. You’ve invested in it, consistently update the content, post to your blog, and market events through your website. So, of course you want people to see all that great content. Go ahead and Google it.”. Organic searches. “Go

Generation 234

Generation Websites Social Media Search 234

Nonprofits Source

JANUARY 26, 2023

Applying for the Google Ad Grant can help you reach new heights with your digital marketing. Whether you want to boost donations, promote your services to beneficiaries, or share educational content about your cause on Google Search, the Google Ad Grant can help you get there. How do Google Grants work?

Application 52

Application Grant Google Guide 52

Media Cause

SEPTEMBER 1, 2022

As of August 25th, 2022, Google rolled out a new search engine optimization update called the helpful content update , which may take up to two weeks to fully roll out. The goal of this update is to target sites that have a large amount of unsatisfying or unrelated content that has been written for search engines first.

Content 52

Content Help Google Search 52

Bloomerang

MAY 30, 2023

In order to get off the fundraising hamster wheel, organizations should instead design repeatable marketing campaigns built on content that is valuable to potential donors, delivered through targeted digital campaigns and reinforced with ongoing communications to form lasting relationships. Your relationship is starting!

Content 91

Content Donor eBook Relationship 91

Nonprofit Tech for Good

MARCH 4, 2023

Sharing information about the work your organization is doing will pique the interest of prospective supporters and encourage them to reach out to learn more. It’s also a great way to humanize and create a personality for your organization through the content you share and the interactions you have with followers.

Social Media 337

Social Media Media Social Sponsor 337

Nonprofit Tech for Good

AUGUST 16, 2019

By Chuck Spidell , founder of ILLUSIO and a WordPress Strategist committed to helping nonprofits get their websites unstuck and moving forward. If your organization is using generic or low-cost website hosting for WordPress, it’s likely you’re running into common problems: Your website’s pages and posts load slow.

WordPress 247

WordPress Hosting Websites Web 247

TechImpact

JULY 30, 2014

Image courtesy of Google User Content. Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. What more can you learn from Google Analytics?

Analytics 223

Analytics Statistics Google Demographics 223

Byte Technology

AUGUST 24, 2015

Millions upon millions of websites exist and operate in today’s digital world, offering an endless forum of information, entertainment and so much more. Imagine someone using a piece of text from your website and profiting from the act of doing so.

Copyright 100

Copyright Content Websites Badge 100

Qgiv

JANUARY 25, 2023

Knowing who is visiting your website and what they’re looking at is important to the health of your organization. Luckily, nonprofit organizations can track website activity to make those essential changes by viewing user data through the use of Google Analytics 4. What is Google Analytics 4?

Analytics 52

Analytics Google Guide Stream 52

Nonprofit Tech for Good

APRIL 19, 2024

Quinn – a consultant with more than 25 years working with nonprofits and curator of the Nonprofit Website Insider. It sometimes sounds as though tools like ChatGPT or Gemini could entirely replace humans in writing website content. The ease of generating content these days is both a danger and an opportunity for nonprofits.

Content 238

Content Websites Tips Voice 238

Whole Whale

NOVEMBER 29, 2021

Not the Google Ad Grant : Google’s grant for qualifying nonprofits give $10,000 in free in-kind advertising on Google Ads (formerly known as Google AdWords). And, unlike most grants, Google grants also have a very simple application process. Meet the Google Ad Grant eligibility requirements.

Grant 98

Grant Google Info Application 98

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. Some types of nonprofits, like grantmaking foundations, may choose to forego a website, but for most charitable organizations, establishing an online presence can greatly enhance their impact.

Digital 52

Digital Google Grant Nonprofit 52

Media Cause

OCTOBER 17, 2022

If you want supporters to find you, you need a good website—and it needs to be optimized for search engines. While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. billion Google searches a day ( skai.org ), search is a great way to gain new supporters.

Content 52

Content Channel Search Case Study 52

sgEngage

APRIL 18, 2022

Have you ever experienced a twinge in your neck, itch in your throat, or another random symptom, and turned to Google for answers? With the ongoing COVID-19 pandemic and vaccination campaigns capturing public attention, accurate, user-friendly healthcare websites are more crucial than ever. Review your website analytics.

Websites 74

Websites Organization Tips Map 74

Pamela Grow

SEPTEMBER 20, 2023

Imagine this: a new site visitor passionate about your cause is looking for an organization to support and lands on your website. However, they’re quickly met with a disorganized website design that makes it difficult to learn about your mission and how to get involved. Let’s begin. Let’s begin.

Websites 52

Websites Donor Strategy Demonstration 52

.orgSource

JULY 25, 2023

Content optimization—Assess keyword density, title tag length (The length of the title that is displayed in search engine results.), and meta descriptions (Html summaries of page contents.) Backlink analysis—Identify high-quality links to other websites that increase your site’s authority and its position in the search.

Team 221

Team Marketing Build Analysis 221

Bloomerang

AUGUST 22, 2023

But where should you start when it comes to finding the right fundraising website for your nonprofit? Why Bloomerang is one of the best fundraising websites for nonprofits By using Bloomerang for your nonprofit’s fundraising tool, you’ll gain access to features such as: Robust, modern online fundraising tools. Mobile app.

Websites 76

Websites Paypal Fundraising Nonprofit 76

TechImpact

MARCH 25, 2014

Have a good tip for tracking your fundraisers success in Google Analytics? Landing pages are the first page a visitor to your website lands on when redirected from an organic search, or from some other link. If not, you’re missing out on enticing the bulk of your website traffic to donate. Landing pages that lead to donations.

Stats 252

Stats Analytics Track Google 252

Nonprofit Tech for Good

OCTOBER 22, 2020

She provides proven fundraising strategies, tactics, and tools including coaching, training, and content for fundraising success. Consider these options when thinking about how to acquire donors for our nonprofit organization: 1) Use Google Analytics to determine how many visitors you have to your website.

Social Media 353

Social Media Donor Media Social 353

Nonprofits Source

APRIL 3, 2024

For example, tracking the volume of social interactions only works on social media, whereas bounce rate helps you determine if your email or membership information website is capturing users’ attention. Take the following steps to improve your website and make it more appealing to prospective members: Highlight your value proposition.

Organization 52

Organization Online Influence Metrics 52

The MatrixFiles

DECEMBER 15, 2022

Refresh the most visited page on your website. Google loves it when you update your pages, and your users do, too! What other content can we feature that is connected to the popularity of this page? Upgrade to Google Analytics 4 If you haven’t upgraded to Google Analytics 4 (GA4) , you need to upgrade as soon as possible!

PDF 130

PDF Analytics Search Template 130

Nonprofit Tech for Good

FEBRUARY 26, 2012

Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Finally, I will be offering a Google+ and Google Products Webinar for Nonprofits on February 28, 2012. Now, onto setting up your personal profile.

Google 191

Google Practice gMail Avatar 191

Nonprofit Tech for Good

OCTOBER 31, 2011

These best practices serve as a foundation for upgrading your website to be compatible with the Social Web and are then elaborated upon in the upcoming webinar How Nonprofits Can Successfully Utilize Online Fundraising and e-Newsletters. You can view their website at defenders.org. 11 Website Design Best Practices for Nonprofits.

Design 257

Design Websites Practice Widget 257

Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. If your nonprofit has yet to get on Google+, now would be a very good time to start. Set up your Google/Gmail Account and personal Google+ Profile. .

Google 213

Google Practice gMail Avatar 213