hours on Facebook. According to the post, it  suggests that what’s most important for content shelf life is the quality of the content shared, not where it is shared. Rubel talks about the issue of  &# content decay&# or the amount time content has to get attention from our networks. Content MORE >>

Measure Networked Nonprofit. For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). If the audience is local, it is important to framing content and issues for local geographic area. MORE >>

 . NTEN offered a fantastic Webinar today featuring Randi Zuckerberg, Director of Marketing at Facebook and Adam (didn't get his last name) from the DC Office on the emerging best practices for nonprofits who want to set up Facebook Fan Pages. Content is lifeblood of your page. Exclusive content is good". Facebook. MORE >>

Your organization uses an editorial calendar to plan out content for different channels, but there is still need the need to optimize it for different channels and do that efficiently.    Optimizing your content for social channels does not have to be labor intensive. How is your nonprofit using text overlays? Content Visual MORE >>

This post covers some simple techniques to give your fans the content they want most and inspire more engagement.     Many times we’re on the hunt for the tips of what to do and when we find them, we just implement them. Content Analysis of Comments on post and shares. Content Engagement MeasurementVirility. It works. MORE >>