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Accessibility on Social Media

M+R

Our society is marked by inequities of race, gender, ability, and more—and the content we create can either challenge these inequities or reinforce them. As well-intentioned as content may be, when done wrong it can disempower, objectify, or misrepresent those we intend to serve. The good news? Captions .

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Facebook Group vs Facebook Page: Which One Should You Use?

CauseVox

If you’re part of an organization or business, or even just an individual with a blog, chances are you know that you need a presence on Facebook. But navigating the best way to share your message on Facebook can be…overwhelming. This guide will help you understand the two main ways of using Facebook: a page and a group.

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Can Memes for Good Work for your Nonprofit’s Content Strategy? Not on Facebook!

Beth's Blog: How Nonprofits Can Use Social Media

This “ Keep Calm and Shine On ” t-shirt is a riff on the popular “ Keep Calm and Carry On ” meme used by Autism Speaks to help promote the annual World Autism Awareness Day. In this TechCrunch post , it explains how the Facebook newsfeed is changing for brands. Now, Facebook is saying you’re wrong.

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Trendy TikTok Tactics for Teams

M+R

By jumping in on evergreen trends, your organization’s content could become part of the ride. While nonprofits have far more followers on Facebook and Twitter, TikTok continues to grow in popularity across the country. We know that hopping on a social media trend can increase engagement no matter the platform.

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5 Steps To Increasing Your Facebook Reach

TechImpact

There’s so much talk over where a nonprofit’s audience is online, and where a nonprofit needs to be concentrating their social media marketing efforts. But with over 2 billion users, everyone’s audience is on Facebook. List your nonprofit’s content themes. List sub-content categories. Inform the community?

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Despite popular memes that social media is “Free!”

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

Title: Director of Emerging Media. Facebook: facebook.com/humanesociety. What was the very first social media tool your organization utilized, and when? I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing?