Nonprofit Tech for Good

MARCH 25, 2023

The next series of webinars required to earn a Certificate in Social Media Marketing & Fundraising from Nonprofit Tech for Good starts June 28, but if you would like to earn the certificate now — you can request the notes and recordings from the last series presented in January and February 2023.

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Social Media Marketing Media Social 305

Nonprofit Tech for Good

AUGUST 9, 2023

The Certificate in Social Media Marketing & Fundraising program covers the fundamentals of social media marketing and fundraising for nonprofits. To claim your certificate: View all four webinars (7 hours of training) Request your certificate via email from Heather Mansfield. Your certificate will be emailed within 3-4 business days.

Social Media 244

Social Media Marketing Media Fundraising 244

Qgiv

JULY 21, 2022

As a fundraising professional, chances are, you’ve heard of LinkedIn. Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. For nonprofits, LinkedIn can be a valuable tool to add to your social media toolbox.

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Linkedin Social Media Practice Media 52

Nonprofit Tech for Good

OCTOBER 5, 2011

The following is an excerpt from Chapter 6 in the newly released Social Media for Social Good: A How-To Guide for Nonprofits. The best practice listed below are result of spending the last three years maintaining and building the Social Media for Nonprofit Organizations LinkedIn Group. for Nonprofits. for Nonprofits.

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Linkedin Group Practice Management 197

Nonprofit Tech for Good

JANUARY 24, 2017

Odds are your nonprofit has a LinkedIn Page. Most nonprofits have claimed their pages and set up the basics, but very few regularly post on their LinkedIn Pages. Snapchat and Instagram may be all the buzz, but ignoring LinkedIn Pages is a mistake. Thanks LinkedIn! LinkedIn Pages have a new design.

Linkedin 100

Linkedin Attention Social Media Analytics 100

Bloomerang

APRIL 13, 2021

So, you want to write new content; or maybe you need to write new content. Whenever you are writing your stories, whether it be for a newsletter, for a speech, for an appeal letter, or for a Facebook post, considering going through the following 5 steps. . Now that you have your story content , you can go back and revise.

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Process Content Storytelling Indianapolis 132

Nonprofit Tech for Good

MAY 13, 2022

With many ongoing marketing initiatives, whenever you see a boost in performance, it is fair to be wondering: was it that Facebook post that did really well, or are they all coming from the petition you’re running? . Maybe they heard about you on Facebook, or they signed a petition and you sent them an email. Medium (utm_medium).

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Donor Track Campaign Facebook 298

Nonprofit Tech for Good

APRIL 5, 2012

The following is an excerpt from Chapter 6 of the recently released book Social Media for Social Good: A How-To Guide for Nonprofits. These basic LinkedIn Profile tips for nonprofit professionals serve as a foundation for when and if your nonprofit is ready to utilize LinkedIn Groups and Company Pages.

Linkedin 223

Linkedin Profile Professional Tips 223

Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. For nonprofits, a well-executed pop-up can increase engagement, procure donations, and build email lists that can foster long-term relationships with potential activists or donors.

Websites 321

Websites Work Test Nonprofit 321

Nonprofit Tech for Good

FEBRUARY 14, 2019

His work is focused on nonprofits, advocacy, and public affairs. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. If you have an enormous Facebook audience that you want to narrow down a bit, consider using the more advanced approach of creating a Custom Audience.

Facebook 245

Facebook Fundraising ROI Virginia 245

Nonprofit Tech for Good

MARCH 7, 2011

LinkedIn Groups can be very high in ROI as long as you’re patient and willing to invest at least an hour a week promoting and monitoring your LinkedIn Group. Unfortunately, many nonprofits have created LinkedIn Groups over the last few years and when results were not immediate, they abandoned their Group much too soon.

Linkedin 192

Linkedin Group Spam ROI 192

The Modern Nonprofit

JANUARY 25, 2022

Estimated Reading Time: 4 minutes Social Media Platforms for Nonprofits. It’s hard to be an expert in any one social media platform, yet legitimate businesses and nonprofits are expected to maintain several different accounts. Build Your Following on: Facebook. Facebook is the most popular platform, boasting nearly 1.8

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Social Media Platform Media Social 98

Nonprofit Tech for Good

DECEMBER 4, 2013

For nonprofit admins that do not have the time to regularly research social media trends, it can be a battle to stay ahead of the learning curve. In addition to the time required to create content for social media and manage social networks, new media managers need at least two hours weekly to research social media trends and best practices.

Social Media 279

Social Media Media Ratio Tips 279

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. What is a good social media strategy for nonprofits?

Social Media 52

Social Media Media Guide Social 52

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. What Is Social SEO and Why Is It Important for Your Nonprofit? This is done through “boosting” organic content or creating individual ads themselves.

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Search Alternative Social Social Media 59

Nonprofit Tech for Good

SEPTEMBER 27, 2020

With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday.

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Social Media Campaign Childhood Media 362

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

Practice 339

Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

AUGUST 7, 2013

Nonprofits were the early adopters of social networks. The were active on Myspace, YouTube, and creating Facebook Groups long before most of the companies that are often praised for being the pioneers of social media. Facebook Cover :: 815 x 315 pixels. LinkedIn Banner :: 646 x 220 pixels.

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Social Network Design Network Avatar 269

NonProfit Hub

SEPTEMBER 20, 2019

LinkedIn isn’t new, and neither is the idea that every business needs a LinkedIn presence. LinkedIn, the professional social networking platform has been around longer than Twitter, Facebook, Instagram and Snapchat. Have you ever considered the benefits of polishing your LinkedIn profile? Start with your profile.

Linkedin 59

Linkedin Marketing Guide Profile 59

sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

Social Media 77

Social Media Integration Websites Media 77

Nonprofit Tech for Good

JUNE 17, 2010

As soon as Facebook launched Community Pages , I knew this day coming. The Facebook Team. Link to your Facebook Page from your official website. Put a Facebook Badge on your website or blog. [ Done - even though I think it looks messy! ]. Please use the following link to authenticate your Page.

Facebook 239

Facebook Organization Myspace Feeds 239

Nonprofit Tech for Good

MAY 3, 2011

Title: Social Media for Social Good: A How-To Guide for Nonprofits. Dedication: This book is dedicated to all the nonprofit staff and volunteers worldwide who Tweet, Share, Update, Friend, Like, Check-in, Join, Connect, and Post for Social Good. Five Must-Have Characteristics of a Nonprofit Website. Facebook Community Pages?

Social Media 203

Social Media Content Social Chapter 203

Nonprofit Tech for Good

JANUARY 11, 2014

2014 will be an exciting year for nonprofit technology. Numerous communications and fundraising trends are on the verge of going mainstream and nonprofits committed to early adoption have a number of new tools and strategies to pioneer this year. 1) Mass Adoption of Responsive and Flat Design. 3) Live Reporting During TV Events.

Trend 279

Trend Technology Social Media YouTube 279

Nonprofit Tech for Good

JANUARY 12, 2010

I like Facebook. But I am a fan of my favorite nonprofits on Facebook. I have donated to nonprofits that I have seen on Facebook (on their website). I have donated to nonprofits that I have seen on Facebook (on their website). I do like Facebook and I like nonprofits on Facebook.

ROI 219

ROI Facebook Story Stats 219

Whole Whale

JANUARY 27, 2022

Our personal and professional personas have started blurring from the first time someone Tweeted and logged into LinkedIn. On LinkedIn, for example, posts from a company account are throttled and aren’t shown as much as posts that come from an individual account. . LinkedIn Analytics with Shield AI tool for a personal profile.

Profile 98

Profile Social Linkedin Audio 98

Nonprofit Tech for Good

APRIL 5, 2012

The following is an excerpt from Chapter 6 of the recently released book Social Media for Social Good: A How-To Guide for Nonprofits. These basic LinkedIn Profile tips for nonprofit professionals serve as a foundation for when and if your nonprofit is ready to utilize LinkedIn Groups and Company Pages.

Linkedin 109

Linkedin Profile Professional Tips 109

TechImpact

AUGUST 26, 2014

Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences. And what’s this I hear about teens leaving Facebook for other social networks, is this true? 54% of Millennials use LinkedIn to read professional / business news.

Social Media 250

Social Media Stats Audience Media 250

Candid

APRIL 13, 2023

Moreover, an online search may take your prospective supporter to other platforms like YouTube, LinkedIn, Facebook, and, of course, Candid. Bring your story to life using different types of video content (e.g., Equip yourself with the skills to put the power of storytelling to work for your nonprofit.

Storytelling 105

Storytelling Audience Tips Captivate 105

The Modern Nonprofit

JANUARY 11, 2022

Estimated Reading Time: 4 minutes Free Social Media Scheduling Tools for Nonprofits. Unless you have a dedicated social media manager at your nonprofit, you know that routinely sharing your stories on social media can take up a lot of your time. Get started with Buffer free.

Social Media 98

Social Media Tools Free Media 98

Nonprofit Tech for Good

SEPTEMBER 19, 2017

The webinar content below was presented by Heather Mansfield on September 19, 2017 to 1,175 nonprofit staff. To register for future free webinars, please see the Nonprofit Tech for Good Webinar Schedule. Your NGO consistently creates written content. Your NGO consistently creates visual content.

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NGO Social Media Media Social 240

TechImpact

JUNE 5, 2014

Defining an entire generation of Americans, and altering the way nonprofits and corporations view marketing, social media’s role in contemporary society and is only going to continue expanding. Because it is such a new and innovative marketing platform, nonprofits and corporations are just beginning to harness its full potential.

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Social Media Statistics Media Social 205

NonProfit Hub

APRIL 17, 2024

An effective nonprofit blog is an indispensable marketing tool. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests.

Practice 36

Practice Organization Nonprofit Content 36

Bloomerang

JANUARY 21, 2022

Staying up-to-date on the latest trends can help you expand your nonprofit marketing and achieve your goals in new ways. Here are some exciting trends and opportunities worth exploring in 2022 to expand your nonprofit marketing reach. Even videos shot on a smartphone can movingly capture how your nonprofit impacts your community.

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Marketing Audio Stream Nonprofit 124

Nonprofit Tech for Good

MAY 4, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. When reporting is done live, marketing and fundraising content is often hurriedly posted in a format that lessens its effectiveness. On Facebook, Google+, LinkedIn, Pinterest, and Tumblr post only two or three times daily.

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Report Conference Social Media Mobile 267

Nonprofit Tech for Good

DECEMBER 20, 2018

Facebook has, for a couple years now, committed to making their platforms “video first.” From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Consumers ranked video as their favorite form of content from brands.

Social Media 272

Social Media Video Marketing Practice 272

Candid

JANUARY 24, 2024

I’ll share what I’ve learned from the big-picture analytics, insights from my deep dive into content, and how they inform my approach to our social media plan (which you’re welcome to borrow for your nonprofit). Facebook is an interesting one for us. The top-level analytics The first thing I do is look at the big picture.

Social Media 52

Social Media Data Strategy Media 52

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Currently, there are a few popular options that you might want to consider using: Facebook. Once you know what platforms you’re using, do more research to find what kind of content tends to be the most popular.

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Social Media Associations Media Social 332