Whole Whale

AUGUST 16, 2022

What if you didn’t need a highly trained designer every time you needed an image for an article or report? As a nonprofit, you’re always looking for new ways to engage your supporters and donors. AI image generators can create realistic images of people or things that don’t exist. Generate Images for Blog Posts.

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Images Generation Impact Artist 97

Nonprofit Tech for Good

AUGUST 24, 2020

This is the third post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Website & Email Marketing Best Practices for Nonprofits.

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Practice Nonprofit Newsletter News 352

Bloomerang

APRIL 26, 2023

Having a strategic social media communications plan in place is a must for nonprofits. At the heart of a strong social communications plan is relevant and compelling content. At the heart of a strong social communications plan is relevant and compelling content. There are multiple ways to help your nonprofit do more with less.

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Social Media Content Ideas Media 92

Top Nonprofits

JULY 20, 2022

8 Top Examples of Fundraising Flyers+Tips to Make Your Own. Feature relevant images. You should never go in blind when making content for your organization or event. For example, if your audience is older donors who don’t use social media, perhaps focus your efforts on paper flyers. Look no further!

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Examples Tips Fundraising Images 105

Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy.

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Calendar Social Media Content Media 277

Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. But did you know it’s also a great way to acquire new donors for your nonprofit? That’s right! Keep text brief but informative.

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Donor Fundraising Template Game 332

NonProfit Hub

APRIL 17, 2024

An effective nonprofit blog is an indispensable marketing tool. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests.

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Practice Organization Nonprofit Content 36

The Nerdy NonProfit

NOVEMBER 13, 2020

Many nonprofits are interested in using e-learning to train staff members and volunteers. The truth is, there are a ton of elements that go into effective nonprofit e-learning, and in order to make sure your e-learning is exactly what your team needs, you have to take some strategies into consideration. These seem like no-brainers.

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Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. For nonprofits, a well-executed pop-up can increase engagement, procure donations, and build email lists that can foster long-term relationships with potential activists or donors.

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Websites Work Test Nonprofit 309

Nonprofit Tech for Good

DECEMBER 13, 2021

Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. A comprehensive web content inventory lists pages, images, documents, and applications on a spreadsheet. An inventory and audit will help you make decisions on: Content to be removed.

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Websites Analytics Project Proposal 304

Get Fully Funded

APRIL 4, 2024

The past couple of years have represented a challenging time for nonprofit fundraising. Individual giving declined in 2022 , and 70% of nonprofits expect giving to continue to decrease or remain flat. As you can see, just a few subtle wording changes turn a nonprofit-centric statement into a supporter-centric one.

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Donation Strategy Nonprofit Gift 110

Nonprofit Tech for Good

MAY 22, 2022

Strategic branding is critical for your nonprofit to build trust among your supporters and get the word out about your services. For example, you may have a very horizontal logo with both an icon and text you use for your website’s header, and a version that is just the icon you only use for social media where space is limited.

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Guidelines Photography Library Headline 323

Nonprofit Tech for Good

JULY 5, 2020

By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. He and his team work with nonprofits across the U.S. Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations.

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Media Cause

NOVEMBER 15, 2022

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. The WCAG “define how to make Web content more accessible to people with disabilities, ranging from visual, auditory, physical, speech, cognitive, language, learning, and neurological.” . Contrast Checker.

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Guidelines Accessibility Design Content 52

Get Fully Funded

JANUARY 19, 2024

First impressions mean everything in the nonprofit world, from the staff you hire to how prospective donors perceive your organization. When it comes to nonprofit web design, this principle is no different. Fonts: Use the same header and body fonts throughout your content to create a cohesive viewing experience.

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Design Websites Tips Nonprofit 59

Nonprofit Tech for Good

SEPTEMBER 27, 2020

With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday. One example would be #childhoodcancer.

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Social Media Campaign Childhood Media 362

Whole Whale

NOVEMBER 19, 2021

Out of those unsettling images came a new idea: security stickers on takeout. For nonprofits specifically, the name “nonprofit” can deter adopting a pay-for-trust model. It’s still critical to think about the economic engine when starting a nonprofit that wants to scale.

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Examples Service Green Model 98

Qgiv

FEBRUARY 20, 2024

As technology evolves, there are new ways nonprofits like yours can take advantage of advancements to save time and raise more money. AI for nonprofits can be a real game changer in the fundraising landscape. For example, Qgiv provides AI to help your organization write peer-to-peer emails, as well as other donor communications.

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Fundraising Nonprofit Analysis Donor 97

Media Cause

OCTOBER 17, 2022

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. This means including clear content on your site and helpful resources like blogs, case studies, and whitepapers to inform your supporters. Make sure your content is both clear and relevant.

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Content Channel Search Case Study 52

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain Language Example #1 . Plain Language Example #2. Plain Language Resources: Big Duck’s Plain Language for Nonprofits. They focus your nonprofit on tracking and reporting impact which is essential for fundraising success. Quarterly Impact Reports enhance your website, email, and social media content strategy.

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Trend Digital Marketing Fundraising 316

Nonprofit Tech for Good

FEBRUARY 5, 2021

It’s important to understand both the tasks that someone needs to do on a site—for example, donate, find resources—and the mindset they are in when visiting your site. In the examples below, some websites chose to ask their visitors what they need. Design for variable-length content. In practice: 1) “I Have A Dream” Foundation.

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Technique Design Websites Brain 325

Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. So much so that online revenue in the nonprofit sector grew by 32 percent in 2020. That’s why video engagement is quickly coming to the forefront of nonprofits’ digital strategies.

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Ideas Online Fundraising Social Media 354

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Practice Online Fundraising Nonprofit 339

Media Cause

FEBRUARY 28, 2022

If your nonprofit organization is struggling to share your message with your various audiences, you’re not alone. Here are some options that come top of mind: Social Media: Cons: Generally limited in the amount of content you can fit in a post. Can link to more in-depth content. Can push to more in-depth content.

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Content Test Student Audience 105

sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

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Social Media Integration Websites Media 76

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

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Social Media Media Strategy Social 94

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising.

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Tools Fundraising Analytics Analysis 361

DNL OmniMedia

FEBRUARY 6, 2024

As a nonprofit, you likely use a variety of methods to promote your services and gain more support—two of the most common being email and website marketing. In this article, we’ll provide five tips that enable you to seamlessly integrate your nonprofit email and website marketing strategies. This concept also translates to marketing.

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Integration email Websites Strategy 52

Nonprofit Tech for Good

NOVEMBER 22, 2021

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Yet, it is in the best interest of nonprofits with online shops to get involved in the holiday shopping season. You know your audience best.

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Facebook Los Angeles Online Effective 267

Neon CRM

MAY 26, 2023

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. Unfortunately, only about 68% of nonprofits have updated their websites in the last three years. Meanwhile, nonprofits with really strong marketing strategies update their websites seemingly every day.

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Campaign Marketing Ideas Help 95

Qgiv

JUNE 6, 2023

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. How do nonprofits use Facebook Ads?

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Facebook Guide Demographics Nonprofit 86

CauseVox

SEPTEMBER 28, 2021

But out of this huge challenge, we’ve seen some amazing creativity crop up as nonprofits revamp their fundraising approaches to be safe and successful. So here it is: our favorite 7 crowdfunding and peer-to-peer website examples from 2021. The last couple of years have been all about virtual when it comes to fundraising.

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Examples Websites North Carolina Virtual 83

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. What is a good social media strategy for nonprofits?

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Social Media Media Guide Social 52

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. She also writes about digital marketing with helpful and actionable advice on Wired Impact’s nonprofit marketing blog and for their online guides. healthsolutions.org/donate.

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Websites Nonprofit Guidelines Phone 246

Top Nonprofits

MARCH 16, 2022

Examining the best nonprofit websites out there may give you an idea about whether it’s time to revamp your website or not, but we recommend also using a more empirical approach to determine if you need a new online strategy. In this guide, we’ll cover common reasons your website may need a revamp, including: Your content is out of date.

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Websites Nonprofit Audience Mobile 115

Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.

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Practice Fundraising Guide Channel 240

Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. For example, Grist.org is a news website that focuses on the environment.

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Storytelling Social Media Nonprofit YouTube 171