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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? Submitting a contact form . Requesting information .

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What is a Donor Management System?

Saleforce Nonprofit

With new employees starting, exciting projects kicking off, and donations coming in like wildfire, it’s becoming harder and harder to keep track of everything. If this sounds like you, maybe it’s time you implement a donor management system, or DMS. I know what you’re thinking – what is a donor management system?

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List of Donor Wealth and Lead Tracking Software

Whole Whale

Lead tracking software is common in the business-to-business (B2B) world where sales teams need to know the when/where/who of companies checking out their online resources. Company-level Lead Tracking These tools leverage the IP, cookies and network information of visitors to your website to show a top-level view of company activity.

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5 Tips for Community Health Centers to Transition to New Fund Accounting Software

sgEngage

You need data collection and data structure skills, not just a data entry person—someone who knows how your organization operates and the best ways for information to be delivered. Name a point of contact who sees the big picture. Start now gathering the information you will need.

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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

Below is a breakdown of overall giving behaviors, some statistics about each generation’s giving, how they like to be contacted, and their preferred giving method. They often prefer to support traditional, well-established organizations with a proven track record of impact. organizations** 11.8% organizations** 23.6%

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Top 12 Features Membership Organizations & Associations Should Look for in a CRM

Nonprofit Tech for Good

Trying to enter all this information manually can be exhausting, especially once membership numbers start to boom. The fields on a CRM are the points of information that you will be collecting about your customers. However, most industries will have specific pieces of information that they want to collect. Track Engagement.