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HOW TO: Launch a Broadcast “TV” Channel for Your Nonprofit

Nonprofit Tech for Good

allow individuals and brands to launch their own Web-based “TV&# channels. Currently, these channels can not easily be viewed on the digital TV sets in our living rooms, kitchens, and bedrooms, but it’s just a matter of time. Start building your channel and live-streaming communities now. Websites like Ustream.tv

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Closing the Loop Between Social Media and Offline Action

Beth's Blog: How Nonprofits Can Use Social Media

But as a bonus, I learned from Facebook expert Mari Smith , that sandwich boards and window clings with Facebook and Twitter IDS are an effective technique to close the loop between offline and social media. to track how your online social network activities are driving offline actions. I've also been reading about tips.

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What Nonprofit CEOs and Trustees Do the Best Job Leading on Social Media Channels?

Beth's Blog: How Nonprofits Can Use Social Media

For the past few years, I’ve been teaching a workshop called “ Leading on Social Channels ” for nonprofits that want to leverage the personal brands of their leaders. Nonprofit leaders need to use social media to drive conversations online and offline, influence others, and shape perceptions. Demonstrate impact.

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How Your Organization’s CEO Can Use Social Media for Thought Leadership

Beth's Blog: How Nonprofits Can Use Social Media

Many nonprofit CEOs use their social media profiles to extend the reach of their thought leadership and connect with professional colleagues, media, and policy makers. There are significant benefits to both the organization and the leaders themselves by building a thought leadership profile on social.

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Four Recommendations for Personal and Professional Branding

Amy Sample Ward

The responses lean towards a reality in which our online presence is just as diverse as our offline personalities – people are connecting with a mix of others on difference platforms. According to Farra and Danielle’s survey respondents, Twitter is the top three platforms for both personal and professional use.

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Social Networking Strategies: The Limits of Cutting and Pasting

Amy Sample Ward

. —– Google+, the social network launched by Google nearly 5 months ago, has recently opened up the platform to organizations and brands with a profile type akin to the options for individuals and Pages on Facebook. Are you using Google+ now and have you set up a profile for your organization? What do you think?

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Some Social Media Advice for Conan O’Brien: Be A Giver On #GivingTuesday

Beth's Blog: How Nonprofits Can Use Social Media

With this year’s GivingTuesday less than a month away , there’s lots of tips and best practices on how to leverage social media during the giving season both online and offline. Leaving the dinner, I checked my Twitter feed and started seeing tweets like this one from my colleague, Tal Frankfurt. And about your hat.