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How Government Can Adapt to the Current State of Twitter

Forum One

As a government entity, you may have joined Twitter years ago, using it to provide valuable customer experiences to your constituents and communities. But what if Twitter is no longer a reliable way to interact with your “customers”? The majority of Americans who use Twitter have taken a break from the platform in the past year.

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Direct Mail in a Multi-Channel Fundraising Strategy

Bloomerang

Now more than ever, effective fundraising is what your nonprofit depends on to survive. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. What is multi-channel fundraising? Why should I use a multi-channel approach? In fact, you shouldn’t! .

Mail 61
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The Best Nonprofit Online Strategies are Data-Informed

John Kenyon

Your nonprofit’s best online strategies are the ones informed by your data. Data not just on activity but also on what content is most popular across your website, emails and social media channels. You don’t have to be a data expert to have great data-informed online strategies!

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Nonprofit Communications Plan: How to Pick the Best Platform for Your Message

Bloomerang

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

Platform 117
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Social Media Mania: Why Your Non-Profit Should Focus on Channels That Get Results

Byte Technology

Why these two channels? And this certainly makes sense: so many people virtually live on the site and use it as a landing place for not only constant communication with friends and family but also as a streamlined way to find information. You might not think of Facebook as a search engine, but it actually is.”

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How Much Time Should Your Nonprofit Invest In Different Social Media Channels?

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job. This informative post is based on a recent webinar presented by the Ad Council provides an overview of how to understand the return on your time investment.

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11 Tips for Making Nonprofit Press Releases Social and Shareable

Nonprofit Tech for Good

Social media has forever changed how nonprofits and journalists distribute and consume news stories, yet the format of nonprofit press releases has not evolved at all. 1) Include your nonprofit’s Twitter username. 1) Include your nonprofit’s Twitter username.

Press 278