Boosting Your Association's Revenue with Attractive Microcopy
Association TV
NOVEMBER 16, 2021
If your page is expertly designed then you can get away with microcopy on the subtle side, like Google has on its search page. If they’re entering information into a form and they mess up a zip code, an error message should pop up with a few words to indicate what went wrong, and how they should fix it. Keep it concise.
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