Tech Soup

FEBRUARY 2, 2023

To take your nonprofit digital marketing strategy to the next level, you must understand the latest technology and tools available to you.

Benchmark 75

Benchmark Social Media Media Social 75

Tech Soup

FEBRUARY 15, 2023

Last year TechSoup partnered with the digital marketing and technology agency Tapp Network to analyze data on six core aspects of digital marketing most relevant to nonprofits and the challenges they face. We're pleased to share these findings in the 2022-2023 Nonprofit Digital Marketing Benchmark Survey and Report.

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Benchmark Websites Nonprofit Survey 66

Tech Soup

FEBRUARY 10, 2023

In one way or another, all nonprofits have been faced with the challenge of adapting their marketing technology over the past few years. TechSoup, in collaboration with Tapp Network, sought to discover just how nonprofits were doing this in 2020 by conducting the 2020-2021 Nonprofit Digital Marketing Benchmark Study and Report.

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Benchmark Nonprofit Industry Collaboration 66

M+R

OCTOBER 26, 2023

Read time: 2 minutes The Benchmarks UK Study is our annual spin through the world of nonprofit digital programmes – web traffic, email, advertising, social media, and more. The annual Benchmarks study always delivers new insights and fresh surprises. The post UK Benchmarks is back for 2024! Interested in participating?

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Benchmark United Kingdom Europe Studies 59

Nonprofit Tech for Good

JANUARY 9, 2020

Ngonzi on Twitter and LinkedIn and register for her upcoming on March 24, Digital Storytelling to Access, Attract and Activate U.S. The next step is for the organization to craft and disseminate a story through the “digital storytelling ecosystem:”. Lack of visibility online (limited digital presence). Please follow Ms.

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Storytelling Accessibility Activities Active 264

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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email Marketing Data Digital 334

Nonprofit Tech for Good

APRIL 2, 2020

While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth. However, when it comes to online or digital donations, many people take a one-size-fits-all approach.

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Metrics Digital Marketing Retention 318

Nonprofit Tech for Good

APRIL 18, 2017

The arc of success for digital fundraising has just begun. Second, the popularity of social networking is steady and continues to spread globally, but messaging apps such as WhatsApp, LINE, and Snapchat are emerging as powerful digital communities. Source: 2016 Luminate Online Benchmark Report. Source: 2017 Benchmarks Study.

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Social Media Stats Mobile Technology 264

Tech Soup

MAY 5, 2021

Between April and July of 2020, TechSoup, in partnership with the digital marketing and technology agency Tapp Network, built our first Nonprofit Digital Marketing Benchmark Survey.

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Benchmark Nonprofit Survey Digital 68

Tech Soup

MARCH 1, 2023

TechSoup partnered up with Tapp Network, a digital marketing and technology agency, to understand how nonprofits approach digital marketing. We surveyed TechSoup's member base between June 2022 and September 2022 and collected 110 survey responses.

Marketing 91

Marketing Benchmark United States email 91

EveryAction

SEPTEMBER 2, 2022

In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over digital advocacy forms. The post Digital Must-Haves for Fall Fundraising Success Part 6: Mobile Messaging appeared first on EveryAction. Fundraising.

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Mobile Digital Fundraising Advocacy 130

Nonprofit Tech for Good

MARCH 31, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the 2021 Global NGO Technology Survey. 6% use Wix. 5% use Squarespace. Of those, 9% include voice search.

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Websites Stats Data NGO 363

Nonprofit Tech for Good

MARCH 2, 2021

The Open Data Project seeks to gain a better understanding of how NGOs, NPOs, and charities worldwide use technology for digital marketing and fundraising. Please help promote the 2021 Global NGO Technology Survey in your country. Take the Survey. ? Completa la encuesta. ? Répondre à l’enquête. How to Use the Data.

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Project Open Data NGO 278

Forum One

MAY 13, 2021

In this post, we focus on the processes and technology of migrating your government services to digital. Choosing the right technology. You may work for an organization where you can select any technology you want or your organization may have standards around which technologies they want to support.

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Government Process Service Technology 52

Nonprofit Tech for Good

MAY 2, 2014

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 2014 Nonprofit Benchmarks Study :: Download. 2014 Digital Persuasion Report :: Download. 2013 Online Marketing Nonprofit Benchmark™ Study :: Download.

Social Media 239

Social Media Mobile Report Media 239

Nonprofit Tech for Good

APRIL 2, 2018

2018 Global NGO Online Technology Report :: Download. 2018 Digital Outlook Report :: Download. 2017 Benchmarks Study :: Download. 2017 Digital Member Study :: Download. 2017 Luminate Online Benchmark Report :: Download. Charity Digital Skills Report 2018 :: Download. For Nonprofits Worldwide: 1.

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Research Report NGO Asia 260

NetWits

APRIL 12, 2013

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. A benchmark study is a tool, and like any tool, it depends on how it’s used.

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Benchmark Report Online NTC 116

Nimble AMS

JULY 13, 2022

Is your organization thinking about purchasing new technology, but not quite sure where to start? Modern technology is a crucial investment for any organization, but professional and trade associations might hesitate to adopt new technology because of the sticker price. You’re not alone! Work with your board for budget approval.

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Proposal Effective Associations Benchmark 129

Nonprofit Tech for Good

APRIL 5, 2019

2018 Global NGO Technology Report :: Download. The 2019 Global NGO Technology Survey is now live. 2019 Digital Outlook Report :: Download. 2018 Benchmarks Study :: Download. Digital Technology in the Non-for-Profit Sector :: Download. Charity Digital Skills Report 2018 :: Download.

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Report Professional Marketing NGO 238

EveryAction

MAY 30, 2023

Your technology can help you build a solid virtual turnout by supporting an omni-channel marketing campaign to promote your event—this is an effective strategy for delivering your message to your audience wherever they are. Looking for more ways your technology can boost your advocacy program? We’ll be rooting for you!

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Virtual Advocacy Channel Mobile 163

Nonprofit Tech for Good

JANUARY 27, 2016

A collaborative research project by the Public Interest Registry and Nonprofit Tech for Good, the 2016 Global NGO Online Technology Report is an inaugural effort to gain a better understanding of how non-governmental organizations (NGOs) worldwide use online technology to communicate with their supporters and donors.

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South America North America Internet Stats 100

Connection Cafe

FEBRUARY 25, 2020

In July 2019, The Opportunity of Collaborative Benchmarking whitepaper was released in partnership between Blackbaud, NetHope, and NTEN. The goal was twofold: To educate on the current value of benchmarking in the social good sector and. Insights into the Collaborative Benchmarking Survey Results.

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Benchmark Survey Collaboration Social 38

Nonprofit Tech for Good

JULY 21, 2019

Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ). Email Fundraising. Mobile Giving.

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Stats Social Media NGO Media 279

EveryAction

SEPTEMBER 7, 2022

Sustainer programs are growing in popularity—M+R’s Benchmarks for the year 2021 found that recurring giving grew by 24 percent over 2020. Here are a few tips from Alras Digital and Raise the Roots. Alras Digital. Use your technology to your advantage, even if it is a simple A/B test. Check out our last installment here !

Communication 130

Communication Practice Program Instruction 130

DNL OmniMedia

FEBRUARY 1, 2023

In today’s world, nonprofits rely on their technology to help bring them closer to their goals. From bringing in revenue to connecting with constituents, the right technology can save your team time and help you facilitate a better donor experience. Technology consultants may offer services in a variety of areas.

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Consultant Technology Phase Nonprofit 52

ASU Lodestar Center

FEBRUARY 10, 2021

According to 2019 research by Meredith Kavanagh , nonprofit leaders believe that some of the top investment priorities for their organizations that year were more advanced technology (e.g. However, according to Yale Insights, when it comes to nonprofits, only 11% view their organizations’ approaches to digital as highly effective.

Impact 52

Impact Technology Arizona Channel 52

Nonprofit Tech for Good

DECEMBER 19, 2019

27: Digital Learning Day — #DLDay. The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

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Calendar Awareness Causes Giving 363

Nonprofit Tech for Good

NOVEMBER 22, 2016

Today, however, social media is in transition as its newness wanes and innovative technologies are on the horizon that will have just as profound effect on the nonprofit sector. Furthermore, email revenue grew by 25% in 2015, faster than the 19% overall rate of online revenue growth ( 2016 M+R Benchmarks Study ). billion to 5.59

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Technology Trend Social Media United States 100

EveryAction

MAY 2, 2023

Here are six ways to empower your supporters to advocate on behalf of your mission, with support from technology that makes it a smooth and efficient experience. An effective digital petition form should include a few key features and characteristics. Either way, we think activating your supporters should be easy and effective.

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Advocacy Action Support Help 222

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% So, the real question is: what will online fundraising look like moving forward?

Online 92

Online Fundraising Benchmark Adwords 92

Nonprofit Tech for Good

FEBRUARY 7, 2017

Based on data gleaned from the 2017 Global NGO Online Technology Report , below are 27 stats about how NGOs worldwide are using online technology. Payment methods accepted include credit cards (78%), PayPal (50%), direct debit (42%), and digital wallets (6%). Within the report you can view the same data broken out by continent.

Social Media 100

Social Media Stats Media Technology 100

Tech Soup

AUGUST 29, 2013

So when I saw that The Millennial Impact released benchmarks. The benchmarks are based off results from the Millennial Impact Survey , which was conducted by Achieve, a creative services agency that works with organizations to understand how Millennials get involved in causes. How the Benchmarks Work. The Benefit of Benchmarks.

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Benchmark Library Impact Generation 58

Nonprofit Tech for Good

JUNE 13, 2013

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2013 eNonprofit Benchmarks Study :: Download. 2) 2013 Digital Persuasion Report :: Download. Published by Convio.

Social Media 237

Social Media Mobile Report Communication 237

Nonprofit Tech for Good

NOVEMBER 21, 2019

As digital natives, many millennials (and younger) live on social media, which makes user-generated storytelling campaigns a great way to empower, inspire and engage this generation. Another benefit of having a user-generated storytelling campaign is the vast amount of digital assets you can collect from the campaign.

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Storytelling Homeless Generation New Zealand 264

Nonprofit Tech for Good

OCTOBER 27, 2019

The third edition of the Global Trends in Giving Report (the sister report to the 2019 Global NGO Technology Report ) will be published September 15, 2020 , and for the first time, we are conducting an open call for partners worldwide. You can then publish your own report, blog post(s), news articles, social media posts, etc.

Global 205

Global Trend South Africa Report 205

Tech Soup

JULY 16, 2013

Libraries, nonprofits, and schools are already working hard to teach digital skills and competency, but they need support of the entire community to help people thrive in the technology age. Access to technology is important, but teaching computer and information technology skills is just as vital. The Role of Schools.

Digital 66

Digital Literacy Community Build 66

Nonprofit Tech for Good

JANUARY 12, 2014

Like everyone, we’re inundated as well and increasingly need to see important data about nonprofit technology trends in visual format. 2013 eNonprofit Benchmarks Study. The Digital Giving Index. That said, below are 19 infographics useful to nonprofit communications and development staff. View Full Infographic.

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Social Media Media Social Fundraising 279