Nonprofit Tech for Good

APRIL 5, 2019

If you would like to suggest a specific report be added to the list, please contact Heather Mansfield. 2018 Benchmarks Study :: Download. The data can be used to help your organization craft your next online fundraising and marketing plan. Most of the reports listed are based on U.S. nonprofit research. Published by Classy.

Report 238

Report Professional Marketing NGO 238

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. Using an out of date email list.

Benchmark 62

Benchmark Digital Trend Report 62

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

Nonprofit Tech for Good

DECEMBER 8, 2021

M+R Benchmarks Report. Unengaged contacts hurt your sender reputation and should be deleted. Pricing from $280 to $350 per month for 10,000 contacts. Follow, Like, Comment and Study Nonprofits on TikTok. On your smartphone, follow, like, comment, and study other nonprofit TikTok accounts ( @nptechforgood ).

Trend 324

Trend Digital Marketing Fundraising 324

Pamela Grow

JUNE 28, 2023

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% Especially when study after study shows that plain text-based emails perform the best. The numbers don’t lie!

email 52

email Rate ROI Social Media 52

Volunteer Hub

NOVEMBER 29, 2022

Your job description should provide adequate information, communicate requirements, set expectations, benchmark success, and answer common questions. In fact, according to a study commissioned by H&R Block, the average person has just 4 hours and 26 minutes of free time per week. Time is of the essence. Communication Channels.

Volunteer 76

Volunteer Management Kansas Canada 76

ASU Lodestar Center

MARCH 9, 2022

This question does not come with a simple solution, and there are daily decisions made to work toward making contacts with community leaders, elders, agencies, and members who can collaborate and share resources. What does it look like to benchmark progress with intercultural and interracial outreach and collaboration?

Community 52

Community Build Minnesota Collaboration 52

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 31

Convio Benchmark Studies Social Media 31

Care2

APRIL 24, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Benchmark 28

Benchmark Studies Social Media NTEN 28

Care2

MAY 14, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Segment, test and repeat.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes.

Practice 339

Practice Online Fundraising Nonprofit 339

Socialbrite

OCTOBER 6, 2022

As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020. Segment your contacts according to whether they are recurring donors. Organizations that moved to online and text campaigns via social networks seemed to fare especially well.

Fundraising 69

Fundraising Statistics Paypal Retention 69

sgEngage

SEPTEMBER 7, 2022

Set criteria for contacts, proposals, planning, and forecasting. Study after study tells us that the primary reason development officers leave for other organizations is in search of more responsibility and higher salaries. Set portfolio size and distribution standards to level the playing field across teams.

Develop 73

Develop Management Gift Proposal 73

Saleforce Nonprofit

AUGUST 12, 2021

This will help you measure whether or not your campaign has been a success and will give you a benchmark for the year following if it’s your first time getting involved. Strong case studies and great photography help to deliver our message,” said Pamela Vass, digital fundraising executive at Sightsavers. Set Achievable Goals.

Giving 112

Giving Tips Game Digital 112

sgEngage

DECEMBER 27, 2021

The rise in virtual fundraising during the pandemic also fueled an increase in Facebook challenges, increasing from 13% of fundraisers in 2019 to 33% in 2020 according to a Facebook Fundraising Benchmark Report from givepanel. Can Facebook fundraising and Peer-to-Peer Platforms work together? .

Platform 91

Platform Facebook Tips Social Media 91

sgEngage

APRIL 12, 2011

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Good Nonprofit Infographics Posted by Steve MacLaughlin on April 12th, 2011 Who doesn’t love a good infographic? Especially when they help reveal a lot of information in a visual format. All Rights Reserved

Blackbaud 87

Blackbaud Benchmark Nonprofit Chart 87

Care2

MARCH 28, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Online 28

Care2

APRIL 15, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Forum One

OCTOBER 13, 2022

During this session, you will have the opportunity to put what you’ve learned into practice through case studies and activities. We’ll share benchmarks from other nonprofits you can use to evaluate your own communication. Ensure that your communications from recruitment to follow-up are based on inclusive principles.

Colorado 46

Colorado Digital Audience Denver 46

Amy Sample Ward

MAY 17, 2011

I shared results from the newest eNonprofit Benchmarks Study from NTEN and M+R Strategic Services. Accordingly, advocacy-focused Environmental and Wildlife / Animal Welfare groups had the highest click-through rates in this year’s study, followed by Health organizations, where many subscribers may have a personal connection.

email 169

email Marketing Nebraska Omaha 169

DNL OmniMedia

NOVEMBER 12, 2020

Why is it important to track fundraising benchmarks? Instead, your team should choose a select few major gift metrics to study your program. Referrals: This includes any major gift prospects that are referred to your organization for further contact. Set benchmarks that are realistic for your team. Communications.

Metrics 52

Metrics Gift Track Tech 52

Care2

MAY 8, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 41

Social Media Studies Facebook Raise 41

Care2

FEBRUARY 20, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Case Study 35

Case Study Local Studies Social Media 35

Care2

DECEMBER 5, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Convio 28

Convio Studies Social Media Advocacy 28

Tech Soup

OCTOBER 12, 2016

M+R surveyed organizations about their onboarding strategies for its 2016 Benchmarks Report and found that "Sixty-four percent of respondents send at least one dedicated welcome message to new subscribers. What's different now is that they've stepped forward to invite an email relationship, opening the door to deeper contact.

email 36

email Support Online Template 36

Forum One

SEPTEMBER 7, 2021

According to a study by Everage and Researchscape International , personalization leads to a 55% increase in visitor engagement, a 55% improvement in customer experience, a 39% improvement in brand perception, and increased conversion rates by 51%. Creating a personalization plan. Who are the audiences you are looking to target?

Websites 58

Websites Strategy Change Management Digital 58

Achieve

SEPTEMBER 23, 2014

According to the 2014 M+R Benchmarks Study, the average transaction-completion rate for donation pages is 22%. Contact us today and see how we can work together to help make an even greater impact. INVEST INTO YOUR DONATION PLATFORM. End of year is a crucial time for nonprofits and charitable organizations.

Campaign 40

Campaign Benchmark Rate Platform 40

Care2

AUGUST 28, 2013

If you look at the latest M+R Benchmark study , the number of donation appeals sent per year to nonprofit supporters averages about twenty-four. rather than email blasting tools (such as MailChimp, Constant Contact and Vertical Response) that don''t enable a seamless, one-to-one user experience optimized specifically for fundraising.

email 77

email Fundraising Rate ROI 77

Care2

MAY 7, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Studies Advocacy Online 28

Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2016

A recent study by the Center for Effective Philanthropy (CEP) finds that 99 percent of nonprofit organizations collect feedback from the people they seek to help. They tried using social media to contact foster youth and are finding less success in reaching foster youth who are parents, have mental illness, or are homeless.

Lesson 50

Lesson Philanthropy Learning Survey 50

NTEN

OCTOBER 23, 2009

Tag your news with "nten member" or "nptech" to help us find your awesome, or contact Annaliese with your updates.). Earlier this month, Advocacy Online released an eCampaign Benchmarks study looking at the online campaign practices of international organizations. Members are in bold. NTEN is People!

NTEN 50

NTEN Houston Nptech Award 50

Care2

AUGUST 17, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Copyright © 2008, Care2.com

Case Study 28

Case Study Conservancy Studies Social Media 28

Connection Cafe

AUGUST 1, 2013

According to the 2013 eNonprofit Benchmarks Study , online revenue grew by 21% over 2011 totals, presenting nonprofits even more reasons to pull out the heavy gear and start online fundraising. With these experiments you can establish your own benchmarks. Having people which do not read your emails is not constructive.

Offline 38

Offline Support Online Donor 38

Care2

JUNE 21, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Copyright © 2008, Care2.com

Case Study 31

Case Study Studies Social Media Campaign 31

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) How do you compare? Environmental $2.59

Advocacy 44

Advocacy Social Media email Online 44

Care2

JUNE 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Contact them for more info.

Social Media 37

Social Media Gift Advocacy Support 37

Connection Cafe

AUGUST 13, 2014

For example, you can ask for something as simple as a mailing address or for the visitor to download a study about your mission. Remove all barriers, allowing people to take action and provide contact information.  Information Request: Ask for your visitors’ information so you can stay in touch.

Action 44

Action Laptop Mail Pledge 44