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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Plain Language Resources: Big Duck’s Plain Language for Nonprofits. Resource: How to Write a Nonprofit Impact Report. M+R Benchmarks Report. Resources: MailMunch , Opt-in Monster , 15 Ways to Grow Your Nonprofit Email List. Unengaged contacts hurt your sender reputation and should be deleted. Email #1 ?

Trend 308
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Text-to-Give: The Ultimate Guide to Mobile Fundraising

Bloomerang

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. In the next step, capture only the personal contact information needed to complete the donation. Integration with your Bloomerang CRM. Plus, text messaging subscriber list size grew by 11%.

Mobile 58
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Choosing the Right Martech Stack: Tips and Tools

Forum One

Integration is just as important (if not more) as functionality. One of the most important benefits to creating a MarTech stack is the ability to break down data silos and fully integrate all your tools into a digital ecosystem. In some cases, you may want to give up a little functionality for better integration.

Tools 53
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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

Top feature: Through Qgiv’s integration with Bloomerang , nonprofits can launch peer-to-peer fundraising campaigns that make it easy for supporters to create personal fundraising pages. Fees or limitations: Slack’s free plan is limited to 10 app integrations and limited version and messaging histories. transaction fee.

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. Promotion for these online events should be integrated with your landing page and included in email promotions.

Practice 339
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Guide to Blackbaud Fundraiser Performance Management

DNL OmniMedia

Maybe your team is expending a ton of resources on prospects that historically wouldn’t be strong prospects for major giving. It can sit on top of any CRM solution, Blackbaud or otherwise, and is focused on helping your team identify, set, and monitor goals and benchmark performance against internal and industry peers.

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Major Gift Metrics: What You Need to Know

DNL OmniMedia

Why is it important to track fundraising benchmarks? Securing major gifts is a highly strategic, resource-intensive effort. With metrics about the tasks associated with securing past gifts, you can budget for the resources needed down the line. Let’s explore this idea further. How to budget for future major gift efforts.

Metrics 52