Eric Jacobsen Blog

JUNE 21, 2023

Since 2002, Debbie has served as a judge for the Web Marketing Association’s annual web award competition. Search “Debbie Laskey” for previous appearances. Zappos did not have the shoes, but the Zappos customer service agent searched online and found the shoes on Amazon while on the phone and told the customer to go to Amazon.

Experiment 52

Experiment Leadership Impact Amazon 52

Beneblog: Technology Meets Society

JUNE 5, 2010

Overview One of the great things about the Obama Administration is that they've generally lowered the bar for citizen participation in federal policy. Although the Clearinghouse and Awards programs could be helpful to the cause of greater access for people with disabilities, I don’t think they truly take on the biggest opportunity for change.

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Accessibility Award Proposal Phase 100

Forum One

MAY 17, 2023

Forum One has been nominated for 11 Vega Awards in 8 different categories! The Vega Awards highlight the vital role that digital pioneers play in the always-changing digital landscape. Check out the rest of this post to learn more about each of our Vega Award-winning projects. We’re glad to share some exciting news!

Award 80

Award Museum Kansas City Drupal 80

Forum One

DECEMBER 13, 2023

We are proud to see this great work honored and to share that, across our roster of mission-driven client organizations, we took home 63 awards as well as a notable Webby nomination. That’s a rate of over one award per week! This beautifully designed branding and website won five awards this year!

Celebrate 67

Celebrate Award Colorado Museum 67

Care2

OCTOBER 18, 2007

The awards committee praised Lambda Legal for using conditional content very well. The campaign attracted 96,000 participants, and Starbucks did eventually change their policy, thereby benefiting poor farmers in Ethiopia. All Care2 terms of service and privacy policies apply. To create a new comment, use the form below.

Convio 28

Convio Award Social Media Advocacy 28

Care2

MARCH 4, 2009

It’s about the content and how it’s written—and sadly it’s usually the piece of a website that gets the least amount of attention. Remember, content is still king. Here’s a list of 10 best practices you can follow when working on your site content.

Social Media 38

Social Media Content Practice Web 38

Care2

NOVEMBER 20, 2008

Here are the results for the 2008 Innovator Awards: Advocacy campaign or program Honorable Mention: National Parks Conservation Association Winner: Freepress for their StopBigMedia.com campaign Over 200,000 comments sent to the FCC and Senate and overturned and FCC ruling to block monopolies in media companies. Komen for the Cure race.

Convio 28

Convio Social Media Award Advocacy 28

Forum One

DECEMBER 13, 2023

We are proud to see this great work honored and to say that across our roster of clients, we took home 63 awards and even one Webby nomination ! That’s a rate of over one award per week! This tool was awarded five different awards for its interactive design and ability to communicate key health and livability data.

Celebrate 46

Celebrate Award Colorado Museum 46

See3

FEBRUARY 25, 2008

Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? All Rights Reserved Sitemap • Privacy Policy • Newsletter Sign-Up • Contact • About Us

Technique 40

Technique Video YouTube FAQ 40

See3

MAY 28, 2007

One way to get people to create content for you is through contests. In the nonprofit world we also have contests and at See3 we have become “the contest people&# helping organizations conceive of and execute user generated content contests. The article is a nice look into the challenges of user generated content contests.

Contest 40

Contest Generation Content YouTube 40

See3

FEBRUARY 19, 2008

Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? All Rights Reserved Sitemap • Privacy Policy • Newsletter Sign-Up • Contact • About Us President is a basic video… [.]

FAQ 40

FAQ Newsletter Video Copyright 40

Care2

MARCH 15, 2009

This text will appear in search engine results and will help tell both the search engine and users what the page is about. By giving each page in your website a unique, useful description of the page content, you make it easier for a user to decide whether or not to click through. Use heading tags in your content.

Social Media 28

Social Media Advocacy Online Case Study 28

See3

NOVEMBER 21, 2007

phenomena of portable content and user generated content is just the transition to something deeper. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest?

Phase 40

Phase Web Articulate FAQ 40

Care2

MARCH 23, 2009

This will make it easier for search engines to crawl and understand your site. An XML sitemap can provide search engines with important information about your site and improve your search rankings. Even if you dont have a Content Management System, you can still easily create a sitemap through any number of online generators.

Social Media 31

Social Media Advocacy Case Study Online 31

See3

MAY 9, 2007

and losing control of content. How do we take advantage of user-generated content and user-controlled forums such as MySpace and YouTube without totally losing control of our brand? Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! It’s the magic question.

Myspace 40

Myspace Problem Law FAQ 40

See3

OCTOBER 7, 2007

Video is the most compelling content online. Video is the most popular content online. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? That’s HUGE.

Video 40

Video FAQ Bookmarking RSS 40

See3

AUGUST 6, 2007

I have been writing a long time about how advertising is changing, how you the fundraiser or the marketer must adopt the new paradigm that entertains, shows instead of tells, and meets people in their communities with content that interests them — and allows them to contribute to the conversation.

FAQ 40

FAQ Newsletter Copyright Contest 40

Care2

MARCH 3, 2009

60) Search « 3rd Annual DoGooderTV Nonprofit Video Awards | Main | 10 Best Web Content Practices » Friday Feb 27 2009 Tweet Locally, Reach Broadly Friday, February 27, 2009 at 06:43PM | by Daniel Bennett Daniel Bennett To Tweet or not to Tweet is not the question.

Social Media 31

Social Media Local Advocacy Media 31

Care2

DECEMBER 8, 2008

> “The Arbitrage Conspiracy Report” is our first piece of hard hitting Freeline content. All Care2 terms of service and privacy policies apply. It is 25 pages of awesome information related to Adwords and CPA. All rights reserved.

Social Media 28

Social Media Online Advocacy Case Study 28

See3

AUGUST 31, 2007

It has the petition right on the home page, a URL that’s easy to remember and fits the content, the video as the center of attention right next to the form, only a few links on the page, clear and concise content, a push to get bloggers like me to host the video to get more views, and a coordinated strategy with multiple organizations.

Hurricane 40

Hurricane YouTube FAQ Newsletter 40

See3

FEBRUARY 26, 2008

On the IdeaDrivenMarketing.com blog there is a post about a social networking/content sites for Baby Boomers called Eons.com. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest?

Marketing 40

Marketing FAQ Newsletter Copyright 40

See3

SEPTEMBER 24, 2007

So while we don’t yet have all the metrics we need to show that video will actually improve/increase fundraising online, we know that this is the content people are gravitating towards. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! Join the Video Bandwagon [.]

Video 40

Video YouTube FAQ Metrics 40

Everyaction

DECEMBER 12, 2017

We've searched far and wide for the best and brightest nonprofit conferences from all around the country! As policy changes unfold at the federal, state and local levels, the communities and issues we care about as corporate social responsibility professionals inevitably face uncertainty. Council on Foundations Public Policy Summit.

Calendar 85

Calendar Conference Las Vegas DC 85

See3

MARCH 13, 2008

Demonstrated expertise with Web publishing technologies (social networking tools, content management systems, image optimization, message boards and forums, etc.). Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! Case Soup: Nonprofit Video Secrets Revealed!

Foundation 40

Foundation Job Open Management 40

Care2

DECEMBER 6, 2007

60) Search « So Easy, a Chicken Could Do It: frogloop 2008 Reader Survey | Main | Blogger Uses Petition Site to Create Better Transportation for NY » Thursday Dec 06 2007 Care2.com If you enjoy frogloops content, we highly recommend joining Care2 and putting some of our words into action to make a difference!

Social Media 28

Social Media Advocacy Case Study Online 28

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

s choice award. s choice award Number of youtube video views of winning submission MEASUREMENT TOOLS - tangible Sourced links for new list names from marketing ??? Great thing about online marketing ??? trackable Raise awareness ??? youtube video views Get original contest ??? videos Encourage engagement - # of votes for people???s

Case Study 50

Case Study ROI Social Media Contest 50

Care2

FEBRUARY 7, 2009

60) Search « Twestival: To Meet, Tweet And Raise $500K For Charity | Main | The Joys of Google Grants, Part 2 » Wednesday Feb 04 2009 Why Every Nonprofit Should Embrace the Web 2.0 I do agree with David Kinard, PCM about relevance over content. Hyper creative content takes too long to create to remain relevant online.

Social Media 31

Social Media Web Advocacy Media 31

Care2

JANUARY 16, 2008

60) Search « Who Will Be the Next $100,000 Purpose Prize Winner? 60) Search « Who Will Be the Next $100,000 Purpose Prize Winner? All answers are 100% confidential and will greatly influence the content youll see on frogloop in 2008. All Care2 terms of service and privacy policies apply. Main | Care2.com

Survey 28

Survey Social Media Advocacy Case Study 28

Care2

JANUARY 6, 2009

60) Search « Care2 Adds Two Experts to Nonprofit Services Team | Main | Year-End Fundraising » Tuesday Jan 06 2009 Defining a Nonprofit Websites Google Analytics KPIs (Part 2) Tuesday, January 6, 2009 at 12:43PM | by James OMalley In part 1 of this series, we discussed how to correctly install your Google Analytics.

Analytics 54

Analytics Google Social Media Websites 54

Care2

MAY 17, 2007

Amy Gahran - a conversational media consultant, content strategist, and freelance writer/editor - showed us some really cool sites about the exciting, ever-developing world of citizen journalism that we wanted to share with you, our Frog Loop readers. All Care2 terms of service and privacy policies apply. I think it went really well!!

Journal 28

Journal Social Media Advocacy Media 28

Care2

APRIL 22, 2009

I was looking for ways to be accessible to our constituents, grow our audience, and virally promote our content, so Twitter seemed like the way to go. Our Executive Director, Jeff Blodgett ( @jeffblodgett ), is on Twitter, but I still am working on showing him of some of the benefits beyond just broadcasting links to our content.

Social Media 68

Social Media Twitter Action Advocacy 68

Care2

JULY 17, 2008

60) Search « Webinar: Using Email to Engage Activists, Cultivate Donors | Main | Three Tips: How to Harness the Power of Video for Nonprofits » Wednesday Jul 16 2008 Bring Your Idea to Life at Social Actions Wiki Wednesday, July 16, 2008 at 10:00AM | by Hatef Yamini Got ideas? Your ideas and feedback will make a real impact.

Wiki 28

Wiki Social Media Action Life 28

Care2

JULY 16, 2008

60) Search « Webinar: Using Email to Engage Activists, Cultivate Donors | Main | Three Tips: How to Harness the Power of Video for Nonprofits » Wednesday Jul 16 2008 Bring Your Idea to Life at Social Actions Wiki Wednesday, July 16, 2008 at 10:00AM | by Hatef Yamini Got ideas? Your ideas and feedback will make a real impact.

Wiki 28

Wiki Action Social Media Ideas 28

Care2

OCTOBER 24, 2008

Attendees will be able to watch individual videos based on their content area preference or view the conference in its entirety. All Care2 terms of service and privacy policies apply. Great experience to learn with fun. November 25, 2008 | video conferencing Copyright © 2008, Care2.com All rights reserved.

Social Media 28

Social Media Video Conference Internet 28

Care2

JANUARY 15, 2009

60) Search « Friday Webinar: Best Practices for Email List-growth and Fundraising | Main | 10 Fast Tips to Boost E-newsletter Performance » Thursday Jan 15 2009 What Makes A Campaign Go Viral? – Jessica Kutch, SEIU @Katrinskaya : Viral content = Stuff that gets forwarded. Just my two cents.

Social Media 28

Social Media Campaign Advocacy Online 28

Care2

MAY 29, 2007

Amy Gahran - a conversational media consultant, content strategist, and freelance writer/editor - showed us some really cool sites about the exciting, ever-developing world of citizen journalism that we wanted to share with you, our Frog Loop readers. All Care2 terms of service and privacy policies apply. I think it went really well!!

Journal 28

Journal Social Media Advocacy Case Study 28

Care2

JUNE 30, 2009

60) Search « How Sticky is Facebook? 60) Search « How Sticky is Facebook? Use targeted content that directly relates to how your new activists joined your file. All Care2 terms of service and privacy policies apply. Cross promote your other communication platforms – mobile, Facebook, Twitter, etc.

Social Media 40

Social Media Advocacy Online Tips 40