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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

AUGUST 6, 2023

Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. Common benchmarks include the number of new donors, the number of new email subscribers, or volunteer sign-ups. What do you want to get out of your year-end campaign?

Practice 240
Practice Fundraising Guide Channel 240
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Use Engagement Scores to Point Your Members in the Right Direction

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. opening mails, visiting the website, starting to earn credits). Award Nominees. Other roles this can help you pinpoint include: Buyers. Volunteers.

Aggregator 169
Aggregator Associations Activities Active 169
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What You Should Include in Your Nonprofit’s Annual Report

Bloomerang

SEPTEMBER 21, 2021

The annual report includes things like your organization’s major accomplishments, benchmarks, and constituent success stories. In this section, highlight your major fundraising events and share the grants awarded to your organization, as well as who gave them to you and what you used them for. Share your fundraising results. .

Report 108
Report PDF Donor Summary 108
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Great reads from around the web on June 6th

Amy Sample Ward

JUNE 6, 2012

You might think of one of the world’s most beautiful monuments, or a Grammy Award-winning musician, or possibly even a casino in Atlantic City, NJ. Channels covered included online, direct mail, telemarketing and canvassing." To a search engine the words [taj mahal] have been just that—two words.

Web 117
Web San Francisco Bookmarking Search 117
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Convio Online Marketing Nonprofit Benchmarks Released - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

MARCH 28, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Check out the full study here.

Benchmark 28
Benchmark Convio Social Media Online 28
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Is Direct Mail Really Headed for the Exit? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

MAY 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) 60) Search « Is Direct Mail Dying or Dead?

Mail 34
Mail Social Media Advocacy Online 34
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M+R and NTEN CMS, Email, Fundraising Benchmarks Study - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

APRIL 24, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) More benchmark articles can be found here.

Benchmark 28
Benchmark Studies Social Media NTEN 28
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