M+R

APRIL 24, 2024

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Here’s a small sample of what you’ll find: Average online revenue declined by 1% in 2023, while direct mail revenue fell by 6%. Total advertising investment — including both digital and non-digital channels — increased by 13%.

Benchmark 69

Benchmark Studies Ireland Metrics 69

Care2

AUGUST 22, 2013

Note , this was adapted from the book Social Change Anytime Everywhere by Amy Sample Ward and I. Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Media – Photos, Video, Audio. Respond to people who engage with you on social media channels. Who are the target audiences?

Online 71

Online Tips Calendar Test 71

M+R

JANUARY 31, 2023

The playlist also looked different for different types of nonprofits — every single environmental group that reported data in our sample experienced a decrease in year-over-year overall revenue. We are currently arranging the playlist for our full 2023 Benchmarks Study, which will be released in April. Let’s dig in! You’re in luck!

Fundraising 106

Fundraising Gift Digital Trend 106

Care2

MAY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Email is a critical channel.

Social Media 34

Social Media Tools Online Advocacy 34

Bloomerang

SEPTEMBER 24, 2021

And by the end of your planning process, you should be able to have on paper and with stakeholders bought in on shared goals, strategies, benchmarks and timeline. I think benchmarks and timeline are really important. Another way to think about benchmarks is, how will you define success? Are communication channels clear?

Community 78

Community Video Slides Survey 78

Connection Cafe

DECEMBER 22, 2013

Check out this post: Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2014 and don’t miss the associated Nonprofit content marketing infographic. Check out some of his blogs from the conference , where he covers benchmarking data, donor ready patrons, and conversion rates. You should. Connections.

Story 54

Story Nonprofit Social Media Content 54

Bloomerang

APRIL 2, 2021

My trusted sources, if you want to do a little bit more research anytime I cite a statistic, it’s always going to be from Pew Internet, M+R Benchmarks, Global Trends In Giving. So it’s once assumed that TikTok is just a channel for kids. Then we choose our amplifying channels. I’d share it on all the channels.

Social Media 79

Social Media Trend Video Marketing 79