M+R

APRIL 24, 2024

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Here’s a small sample of what you’ll find: Average online revenue declined by 1% in 2023, while direct mail revenue fell by 6%. About half of M+R Benchmarks participants reported working with social media influencers in 2023.

Benchmark 69

Benchmark Studies Ireland Metrics 69

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

Media Consumption: Total photo views, audio plays, and video plays for the content you have uploaded to your Page. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size. Page Views: Total number of times a Page was viewed per day.

Metrics 97

Metrics Benchmark Facebook Experiment 97

Care2

AUGUST 22, 2013

Note , this was adapted from the book Social Change Anytime Everywhere by Amy Sample Ward and I. Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Media – Photos, Video, Audio. For each major marketing initiative answer the following questions. Who are the target audiences?

Online 71

Online Tips Calendar Test 71

Care2

MAY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 34

Social Media Tools Online Advocacy 34

M+R

JANUARY 31, 2023

The playlist also looked different for different types of nonprofits — every single environmental group that reported data in our sample experienced a decrease in year-over-year overall revenue. We are currently arranging the playlist for our full 2023 Benchmarks Study, which will be released in April. You’re in luck!

Fundraising 106

Fundraising Gift Digital Trend 106

Bloomerang

SEPTEMBER 24, 2021

And by the end of your planning process, you should be able to have on paper and with stakeholders bought in on shared goals, strategies, benchmarks and timeline. I think benchmarks and timeline are really important. Another way to think about benchmarks is, how will you define success? What do you suggest to ask in those?

Community 81

Community Video Slides Survey 81

Connection Cafe

DECEMBER 22, 2013

Check out this post: Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2014 and don’t miss the associated Nonprofit content marketing infographic. Check out some of his blogs from the conference , where he covers benchmarking data, donor ready patrons, and conversion rates. You should. Have a listen.

Story 54

Story Nonprofit Social Media Content 54