TechImpact

AUGUST 26, 2014

We know our audiences are out there on social media. They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. But what social platform are they on the most? 38% of Internet users access social media through mobile.

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Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with.

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Nonprofit Tech for Good

NOVEMBER 1, 2020

There are dozens of ways to attract new members for your association, however one of the most effective methods is using social media. It has been estimated that more than half of the world’s population has at least one social media account. 1) Establish a presence on social media for your association.

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Candid

MARCH 14, 2024

Creating a consistent supply of social media content for a nonprofit is hard. At the Nonprofit Marketing Summit earlier this month, I shared how we do this—from how we rethought why we are on social media and our process for repurposing content (without getting too repetitive).

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sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website.

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Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. For nonprofits, this moment presents an opportunity for a social media strategy “do-over.”

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Qgiv

JUNE 6, 2023

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Since 2009, Facebook has provided the option to create featured ads on their platform to help businesses and organizations reach others’ newsfeeds.

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The Modern Nonprofit

SEPTEMBER 5, 2023

Estimated Reading Time: 4 minutes Adapting to Changes in Facebook Fundraising Tools: A Guide for Nonprofits When you run a nonprofit, you’ve likely leaned on social media platforms for fundraising. It’s easy, widely accessible, and taps into an immense audience. Why, you ask?

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Candid

OCTOBER 10, 2023

This GivingTuesday, you may want to try something a little different as part of your social media strategy : Consider social media sharing and engagement as a form of generosity. By doing this, you’re encouraging your followers to amplify your organization and cause to reach a broader audience. Here’s the catch.

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The Modern Nonprofit

JANUARY 25, 2022

Estimated Reading Time: 4 minutes Social Media Platforms for Nonprofits. It’s hard to be an expert in any one social media platform, yet legitimate businesses and nonprofits are expected to maintain several different accounts. Build Your Following on: Facebook. billion active users.

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Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. 2) Explore YouTube Giving Tools. .

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Qgiv

JULY 27, 2021

Julia Campbell has been helping nonprofits make the most of their social media presences for years. She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. Looking for more of Julia’s wisdom?

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Nonprofit Tech for Good

OCTOBER 25, 2019

His work is focused on nonprofits, advocacy, and public affairs. Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. Additionally, Facebook has made both creating and donating to Fundraisers a highly streamlined process.

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Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Facebook recommends that you “design for sound-off, delight for sound-on.”

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Candid

APRIL 20, 2023

Creating a social media strategy can feel overwhelming. There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. The problem is, this advice is often aimed at organizations with dedicated social media folks, or even teams of them.

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Candid

APRIL 13, 2023

Moreover, an online search may take your prospective supporter to other platforms like YouTube, LinkedIn, Facebook, and, of course, Candid. This hypothetical scenario begs the question: How can you inspire and captivate audiences, regardless of where they discover your organization?

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Whole Whale

NOVEMBER 12, 2021

It’s not often that social media giants like Facebook launch updates that directly benefit nonprofits. Nonprofits can then retarget these users with donation asks in future advertising campaigns. How to set up new Facebook Nonprofit Donor Audiences. Then, click Create Audience ?

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Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Media Cause

JANUARY 18, 2022

More changes are coming to Facebook. . The social media platform announced last month that it will be taking additional steps to align with evolving privacy regulations. Starting in January, Facebook will remove thousands of targeting options. Focus on Owned Audiences. Utilize Lookalike + Retargeting.

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Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. Improve collaboration : social media should be a team effort.

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Neon CRM

JULY 13, 2023

While there are many fundraising opportunities nonprofits can leverage throughout the year, GivingTuesday is undoubtedly one of the biggest. The #GivingTuesday hashtag gets billions of impressions each year, which tells us that nonprofits participating in GivingTuesday need a social media strategy to maximize fundraising.

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Elevation

JULY 22, 2021

Facebook is by far one of the leading social media platforms, with an estimated audience of 2.14 That also makes Facebook one of the largest platforms for marketing. Unfortunately, social media algorithms make Facebook advertising quite tricky, especially with organic posts. billion people.

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Achieve

OCTOBER 6, 2023

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts.

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Whole Whale

JANUARY 22, 2023

At this point in the digital age, we all know how to make a Facebook profile (heck, you’ve probably been on Facebook for so long, you don’t even remember making your profile anymore). However, many of us are less familiar with the process of creating Facebook Pages , or have never been faced with the need to make one.

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Nonprofits Source

NOVEMBER 7, 2023

If someone was scrolling through their social media account and came across a post from your nonprofit, would they like, comment, or share it? Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience.

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Nonprofit Tech for Good

MARCH 17, 2020

Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . 3) Understand Facebook Ad objectives.

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Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Candid

JANUARY 24, 2024

And it’s no different for social media managers. As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. Here is a peek behind the scenes into how Candid assesses our social media annually.

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Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. To flip the gala table sponsorship on its head and think about social media channels as new revenue streams? So, how do we monetize this?

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Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. Organization Name] is a global network of philanthropy organizations, changemakers, and critical thinkers committed to ensuring that philanthropy reaches its fullest potential by serving as a catalyst for social change and social progress.

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Nonprofits Source

OCTOBER 11, 2023

There are so many innovative marketing ideas out there for nonprofits to take advantage of, especially when it comes to social media outreach. In this article, we’ll give you five tips to upgrade your social media strategy using data. Nonprofits resolve gaps in their databases by appending missing data.

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Qgiv

APRIL 13, 2021

According to our research report, Navigating the Unknown: Findings to Future-Proof your Fundraising , social media posts were the number one drivers of charitable gifts in 2020. Pandemic shutdowns in 2020 made social media usage increase drastically! Why incorporate social media into your online fundraising strategy?

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TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. Yes, it’s true your nonprofit should have some form of a social component, it certainly does not need all of them. I should promote my nonprofit M-F only. What’s not to love?

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M+R

MAY 10, 2021

But inclusion on social media isn’t just about what you post—it’s about how you post as well. . Let’s talk about a few steps that you can take NOW to make your social media content more accessible for everyone. . But be aware that not all non-serif typefaces will work equally well for your audiences. Captions .

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Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. The social media platform has more than 1 billion users — beating Twitter, Snapchat, and TikTok — and is especially popular among people aged 18-29. The platform, however, is different than Facebook or Twitter.

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Volunteer Hub

JANUARY 3, 2022

Facebook Live has become a go-to fundraising tool for many nonprofit organizations raising money amid COVID-19. Over the past few years, Facebook has added several new features to their social media platform that can greatly benefit nonprofits in both recruiting volunteers and promoting fundraising opportunities.

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Media Cause

JUNE 10, 2021

In the social media world, platforms are always changing. Their creators are constantly looking for ways to improve their online applications to better serve their target audience. Get ready for a shift toward audio format across social media platforms! FB is adding new audio social options for some of its users.

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