Whole Whale

MAY 2, 2024

Data hygiene projects This can range from cleaning and completing Salesforce, spreadsheet, CRM or other databases for stakeholders. The safest way to have interns participate in social media is to have them analyze the data and then come up with sample posts for the platform. Many eyes make for light work. Visit Campus 15.

International 98

International Program Ideas Data 98

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). Set a time period for the test.

Social Media 98

Social Media Data Strategy Media 98

Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. A pop-up is an informational or promotional offer that displays over the top of your website content, with the goal of capturing users’ attention quickly and easily.

Websites 308

Websites Work Test Nonprofit 308

Association Analytics

APRIL 4, 2022

The data that you gathered from these events is a valuable asset to help inform your decision. Here are four easy ways to leverage your virtual event data. Four Ways to Leverage Virtual Event Data. This “Global Natural Experiment” has provided us with a treasure-trove of useful data after the fact.

Hosting 321

Hosting Virtual Analytics Associations 321

Nonprofit Tech for Good

MAY 13, 2022

Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right.

Donor 284

Donor Track Facebook Campaign 284

VisionLink

JUNE 19, 2012

Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Be sure to convey your passion & expertise in a language your audience will understand. Don’t know how to reach out to your audience?

Content 205

Content Websites Strategy Adwords 205

.orgSource

FEBRUARY 12, 2024

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Content is easier to produce and more effective when all communicators understand the desired outcomes.” Use Data as a Connector Integrated planning isn’t a one-time event.

Collaboration 221

Collaboration Marketing Integration Trend 221

Kindful

MARCH 25, 2021

No matter the strategy, the best way to optimize your donor communication processes is to leverage donor data. Your donor data should play a key role in your communication strategy, helping you create targeted content and personal experiences for recipients. You’ll be exploring: What type of donor data should you collect?

Communication 98

Communication Donor Data Guide 98

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

Post consistent content that your audience loves and your social media will be successful. But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. In early July, Facebook announced that it will include mobile data. Is it that simple?

Audience 107

Audience Social Media Content Media 107

.orgSource

SEPTEMBER 19, 2023

We couldn’t have guessed that the pandemic would give our recommendations a test drive so quickly. Adele, who is Co-Founder of Convincing Company, has a quick wit, city smarts, and knows her way around getting an audience to take a longer look. One of the biggest is whether AI-generated content is protected by copyright law.

Sponsor 221

Sponsor Associations North America Law 221

Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. During a year-end campaign, it’s essential to track and analyze data from these multiple channels. However, this is not a universal rule.

Practice 239

Practice Fundraising Guide Channel 239

Forum One

JULY 15, 2021

A step-by-step approach to personalization allows organizations to start delivering unique content sooner than later. Just like the private sector, mission-driven organizations need to ensure they are providing personalized marketing and digital experiences in order to effectively engage their online audiences.

Personal 101

Personal Test Demographics Analytics 101

John Kenyon

APRIL 11, 2024

This training data reflects the racial biases, stereotypes, and disproportionate perspectives of the world where the data comes from. An overreliance on majority culture data means other voices get diminished. In both cases, the racial biases of those technologies could lead to skewed, insensitive, or inadequate content.

Language 59

Language Model Sound Voice 59

.orgSource

MAY 15, 2023

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Content is easier to produce and more effective when all communicators understand the desired outcomes.” Use Data as a Connector Integrated planning isn’t a one-time event.

Collaboration 221

Collaboration Marketing Team Integration 221

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? The risk is low, and the potential rewards are great, so be sure to consider testing this channel as part of your next fundraising effort.

Facebook 235

Facebook Fundraising ROI Virginia 235

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Benchmark Data Now. Here is what you can do to prepare for the impacts of iOS15 on email marketing. Use your UTMs.

email 104

email Marketing Test Mail 104

Forum One

MARCH 23, 2021

So, how do we help our audiences find the information they need? Before identifying which menu approach is appropriate, make sure your team is aligned on overall goals, audiences, and content needs. Audiences: Which audience groups are you prioritizing? data literacy, device preferences)?

Audience 46

Audience Design Help Structure 46

Forum One

JANUARY 17, 2024

How does your data use and use of AI align with your mission? Do you even have data at a stage where you can apply AI solutions? In an environment of heated rhetoric, civic and social organizations need to proactively think about strengthening relationships with audiences and collaborating from a place of trust.

Digital 92

Digital Attitude Government Model 92

Forum One

NOVEMBER 3, 2021

As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way. How to glean insights : Having the data is one thing, but knowing what insights to pull with confidence that it is the right picture is quite another.

Report 70

Report Data Metrics Analysis 70

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

” My answer is: ”Don’t ask me, ask your audience.” ” That to say that you need to know your audience and how they get their information. Even more importantly, what motivates them. So, was delighted when Darren Barefoot asked if he share a guest post about how to do audience analysis.

Analysis 105

Analysis Audience Test China 105

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. Step 2: Define your audience Understanding your audience can make or break your communications campaign’s success. Types of advertisements, topics, and content they respond to.

Communication 98

Communication Campaign Channel Measure 98

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have heaps of data. Let’s think about your non-donor records.

Donor 85

Donor Social Media Websites Content 85

Qgiv

FEBRUARY 20, 2024

From navigating donor data to finding the most effective ways to communicate, AI for fundraising can be applied to many aspects of your organization to help lift some of the burden of changing the world. These systems follow predefined instructions without the ability to learn from new data. How can charities use AI?

Fundraising 97

Fundraising Nonprofit Analysis Donor 97

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

Twitter 349

Twitter Practice Social Media Nonprofit 349

Qgiv

JULY 28, 2021

His role involves producing and distributing educational content that helps nonprofits rise above the noise by thinking differently about their fundraising approach. Data is the key, as it is in all things related to your fundraising outreach. And one that only your nonprofit’s data can answer. Data will drive your strategy.

Mobile 52

Mobile Question Data Help 52

M+R

JULY 27, 2023

After asking a lot of questions and convening small roundtables of non-profits to explore cultivation messaging, we found that many groups are grounding their cultivation efforts in a little bit of data and a whole lot of assumptions.

Fundraising 52

Fundraising Test Advocacy Metrics 52

3rd Sector Labs

AUGUST 4, 2014

CRM data migrations are about the future, not the past. So we are going to talk about several important tips to help you stay focused on your donor data future. Why am I being so emphatic as I talk about CRM data and your organization’s future? Not to minimize the effort, but data is data. End of story.

Data 130

Data Database Donor Problem 130

sgEngage

JUNE 22, 2021

With a qualitative research method like this one, you really don’t need a large sample size to get good data. Data obtained from user interviews can be used to develop Audience Personas , to help guide design and content creation for your website/emails and to get ideas for improving events. Google Analytics Data Review.

Method 76

Method Research Test Analytics 76

sgEngage

OCTOBER 14, 2022

By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. In this blog, we’ll talk about the importance of getting to know your audience and how you can use purpose-driven communications to build lasting relationships. Let’s dive in.

Communication 76

Communication email Marketing Museum 76

Qgiv

JUNE 6, 2023

A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. Include your ad campaigns in your content calendar to maximize their return on investment. How do you target the right audience for Facebook Ads for nonprofits? How do nonprofits use Facebook Ads?

Facebook 86

Facebook Guide Demographics Nonprofit 86

Forum One

JULY 8, 2021

To ensure you are sending the right content at the right time to your target audiences, check out the following 5 tips for better email personalization to incorporate in your email marketing strategy. Develop audience personas and segmentation. A/B test different parts of your emails.

Personal 53

Personal email Tips Audience 53

Forum One

MAY 12, 2021

When incorporated within a larger content strategy, an effective digital personalization strategy can result in tangible, increased user engagement. Forum One is currently developing such a tool to empower content administrators to better shape the content that their audiences need, and in turn, increase the value of their websites.

Open Source 73

Open Source Personal Websites Open 73

Nonprofits Source

OCTOBER 25, 2023

And using nonprofit software to help you look at your donor data like a marketer can be your secret fundraising weapon. Personalized Communication Ideally, your marketing efforts will reach vast audiences. Along with the need to grow your audience, you also need to ensure each supporter feels individually connected to your nonprofit.

Marketing 52

Marketing Support Demographics Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 31, 2011

Your numerical data can tell stories , but can stories be data that leads to continuous improvement? The only valid data is quantitative data. Make data-driven decisions only, don’t trust your gut ever. (And, Perhaps we are confusing qualitative data with gut decisions ? Do numbers only matter?

Story 121

Story Data Analysis Measure 121

Media Cause

OCTOBER 11, 2023

However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. Account Management Through its account management services, TikTok connects you with content creators. Nonprofit organizations use social media to raise awareness and gain donors.

Marketing 59

Marketing Fundraising Social Media Video 59

The Modern Nonprofit

JUNE 20, 2023

These methods, rooted in physical interaction and personal connection, have stood the test of time. By utilizing digital platforms, organizations can connect with donors around the world, allowing for a broader audience and potentially larger donations. The more personal and authentic the content, the better.

Method 88

Method Digital Online Fundraising 88