CauseVox

MARCH 1, 2024

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. Why Do Donor Personas Matter? It Is A Win/Win!

Audience 85

Audience Donor Survey Social Media 85

AccelEvents

OCTOBER 19, 2020

While keeping attendance numbers down can help mitigate the spread of the coronavirus, event organizers will still need to follow a series of COVID-19 safety measures to ensure attendees and participants are protected. . Every physical event needs to have basic security measures in place to ensure the safety of the participants.

Measure 98

Measure Virtual Software Hosting 98

Whole Whale

OCTOBER 17, 2024

And if so, how can we navigate this landscape while staying true to the core purpose of philanthropy – creating positive social change? Pay attention to the Power Law Adjust ad spend : craft high-net-worth narratives and get that message infront of the right audience.

Change 52

Change Giving Philanthropy Fundraising 52

Greater Giving

JANUARY 4, 2024

It empowers individuals to be part of something greater than themselves, channeling their collective energy towards positive change. It’s a platform to share your story and connect with a broader audience. This accessibility expands the reach of your drive , attracting a larger audience.

Donation 52

Donation Change Giving Empowerment 52

Nonprofit Tech for Good

MAY 4, 2022

No doubt, change is always in the works in the nonprofit world, but the pandemic forced many organizations to change more than usual; to pivot and regroup. Are any of these measurable? What might your target audience get confused about when they think of your organization? If so, please explain how. In Summary.

Tools 266

Tools Effective Evaluation Nonprofit 266

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. What has changed?

Facebook 133

Facebook Measure Change Images 133

Forum One

AUGUST 24, 2022

Changing the narrative is a significant piece in constructing and promoting narratives that challenge existing narratives and the stories to drive change for issue-based organizations, such as social justice organizations, like Color for Change, or non-profit organizations. Putting narrative change into action for impact.

Change 46

Change Strategy Attitude Policy 46

AccelEvents

OCTOBER 19, 2020

While keeping attendance numbers down can help mitigate the spread of the coronavirus, event organizers will still need to follow a series of COVID-19 safety measures to ensure attendees and participants are protected. . Every physical event needs to have basic security measures in place to ensure the safety of the participants.

Measure 52

Measure Virtual Software Hosting 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

We’ll also share some some tips and frameworks for measuring engagement to improve relationships with your organization’s stakeholders. Then work backwards to identify what motivates your audience to get to the next run on the ladder. How do you measure engagement? That’s the secret! … Read More

Measure 98

Measure NTEN Social Media Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 100

Measure Track Model Seattle 100

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. As this first impression can be hard to change, it’s worth taking your time to think about what you want to convey. This will give you the best chance of getting your posts in front of your target audience. on LinkedIn.

Social Media 336

Social Media Associations Media Social 336

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 12, 2013

They crowdsourced questions that we discussed and then we opened it up for audience q/a. “If you can’t define what you’re doing & how you’re making change how can you raise money?” “Is measuring data about proving it or improving it? Advice for Nonprofits To Get Started with Measurement.

Seattle 99

Seattle Measure Data Hosting 99

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

Attitude 97

Attitude Social Media Measure San Francisco 97

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

Measure 118

Measure Social Media Media Metrics 118

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What is your measurement pilot?

Measure 97

Measure Social Media Media Social 97

Bloomerang

MAY 22, 2024

Here are some of the benefits: More dollars, less clicking One of the key benefits of incorporating fundraising technology into digital storytelling is the ability to create a seamless and immersive experience for the audience.

Storytelling 81

Storytelling Digital Integration Widget 81

EveryAction

JUNE 21, 2023

While there’s often increased attention on issues affecting the community during Pride month, meaningful and lasting change happens when advocacy happens year-round. Creating change is not a “one-size-fits-all” effort—there’s room for many voices.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Nonprofit Tech for Good

MAY 8, 2019

Does it still reflect your mission, purpose, strategic goals, and the ways your audiences use the internet? The only constant is change,” saith Heraclitus. Change, for nonprofits, can be both internal and external—from a shift in mission to a change in political or economic winds. Organizations are always changing.

Online 228

Online Hunger Metrics Drupal 228

Qgiv

NOVEMBER 9, 2023

Once you have a good understanding of your brand identity, you can start to develop messaging that resonates with your target audience. This will help you ensure your branding is on point and resonates with your target audience. Be clear about your target audience. Be open to making changes to your branding as needed.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). In a year, what will success look like?

Social Media 95

Social Media Data Strategy Media 95

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

Post consistent content that your audience loves and your social media will be successful. But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. I know from my past data that my audience also loves practical cheat sheets too.

Audience 109

Audience Social Media Content Media 109

Nimble AMS

OCTOBER 25, 2024

In 1976, Dutch economist, Peter van Westendorp introduced the Price Sensitivity Meter to help measure someone’s willingness to pay for a product. The Price Sensitivity Meter will offer helpful insights as you look to change the offering or capabilities of your products.

Product 93

Product Service Associations Demographics 93

Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2013

Note From Beth: I’m on my way to Australia and New Zealand lead a series of workshops on Networked Nonprofits and Measurement, culminating with a keynote at this year’s ConnectingUp Conference in Australia, so expect to see a few interesting guest posts. ” Enjoy. Today, it’s a whole new ballgame.

Change 106

Change New Zealand Homeless Australia 106

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. The steps include reading, commenting, and sharing stories of personal behavior change.

Measure 98

Measure Policy Social Media Green 98

Nonprofit Tech for Good

JULY 20, 2022

With the third iteration of the internet already on its way (hello cryptocurrencies and augmented reality), Web3 will continue to usher in new technologies, forever changing the way people interact. Elevate fundraising tactics to reach a wider audience (AR, Metaverse, etc.). Why Should Nonprofits Care About Web3? What is the Metaverse?

Attention 312

Attention Avatar Virtual Internet 312

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2012

I’m in Boston with Katie Paine as part of our book tour for “ Measuring the Networked Nonprofit ” where we jointly delivered a keynote at the e-metrics conference yesterday. The audience consisted of data geeks, data scientists, and analytics professionals! p/QTToUNlZjr/. Beth Kanter (@kanter) October 3, 2012.

Data 101

Data Change Boston Literacy 101

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. netnon I want one thing for this audience. How do we turn data into Insights?

Measure 98

Measure Data Facilitation Teen 98

Media Cause

JULY 14, 2023

Digital marketing is a powerful tool for businesses of all sizes to reach their target audience and achieve their goals. This knowledge will guide you in tailoring your campaigns to resonate with your audience and create meaningful connections. Consider expanding beyond those platforms to test and reach a wider audience.

Project 52

Project Digital Marketing Impact 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. The group included a mix of Google grantees as well as measurement professionals. Create a roadmap for measuring your financial + social impact. Europe and Latin America. Report Out.

Measure 50

Measure Impact Program San Francisco 50

Museum 2.0

JUNE 25, 2019

Today, OF/BY/FOR ALL is introducing a new free resource - a guide to creating and implementing demographic audience surveys that are accurate, respectful, and useful. That’s why we decided, as part of our first year of work with OF/BY/FOR ALL, to demystify audience surveying with The Who’s Coming toolkit. What gets measured gets done.

Audience 38

Audience Survey Free Demographics 38

Greater Giving

JULY 5, 2024

Tips for How to Choose To maximize attendance and engagement at your next nonprofit event, you need to choose the best event format for your audience. The main advantages of hybrid events include: The ability to reach a larger and more diverse audience while providing an in-person experience for those who prefer it.

Work 98

Work Poll Virtual Audience 98

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? 2) Identify your target audience. Return on Ad Spend (ROAS) measures ROI. 3) Choose your budget and schedule.

Facebook 220

Facebook Fundraising ROI Virginia 220

Nonprofit Tech for Good

JULY 31, 2020

Creating measurable goals with actionable items is vital to a fundraising strategy, and just as important is checking in to see how you’re doing. Let’s check out what to consider when measuring your results. These types of changes can help you nail down an excellent fundraising strategy moving forward. This Year Vs. Last Year.

Goal 308

Goal Fundraising Pledge ROI 308

The Modern Nonprofit

JANUARY 2, 2024

In this blog post, we’ll unveil the art of transforming individual stories into a collective force that not only resonates with your audience but also propels your cause forward. Your next game-changing testimonial could be just a conversation away. They serve as powerful tools to convey the human impact behind numbers and statistics.

Story 104

Story Guide Support Analysis 104

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2013

Next week, I headed to Seattle for a couple of days of events around my book, “ Measuring the Networked Nonprofit ,” co-authored with KD Paine. Keeping nonprofit audiences engaged during training can improve your outcomes. Energizers are activities designed to awaken a sleeping audience or activate a jaded one.

Training 104

Training Train Audience Active 104

Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Data on donor behavior, preferences, and interactions provides audience insights that can be used to improve fundraising strategies and optimize future campaigns.

Practice 225

Practice Fundraising Guide Channel 225

Whole Whale

MARCH 24, 2021

If a user opts into tracking, nothing really changes. But if a user opts-out, it will change how advertising giants like Facebook are then able to collect and utilize that user data. This means it will also change whether you, as a Facebook advertiser, have access to that data. Change in amount of conversions attributed to ads.

Facebook 98

Facebook Aggregator Conversation Measure 98