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Data-Enhanced Learning Management & Certification for Associations

Nucleus

For associations offering courses and certifications, having basic metrics on things like participation counts and revenue are critical – but just the start. If your association is like most today, you use a variety of software systems and there is useful member data contained in each of them.

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Here’s Why Blended Asks Should Be A Strategy In Your Fundraising Toolbox

Bloomerang

That kind of asking pattern can feel like “nickel and diming” to donors, which is why blended asks are so important. . People often make multiple cash gifts, sometimes on impulse, depending on their mood, the strength of your marketing and case for support, and whatever else is going on in the world. No, they don’t.

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5 Ways to Use Crowdfunding to Rally Your #GivingTuesday Supporters

Nonprofit Tech for Good

To the delight of Associate Director of Development and Marketing Claire Sloss and their entire staff, their supporters raised $29,619 – nearly tripling their goal! The key to successfully drawing donors is to create the perfect blend of excitement with easy ways to give.

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5 Essential CME LMS Features for Your Healthcare Association

Forj

If you’ve clicked on this guide, there’s a decent chance it’s because your current CME LMS is failing to meet the needs of your association. There are a wide variety of reasons why your CME LMS may not be the right fit for your association. Your association needs to report to PARS for all accreditation activities.

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Paid Media ROI for Nonprofits

Media Cause

Paid media is any form of advertising that has a cost associated with it. This digital strategy, which is driven by results, is often referred to as performance marketing. Common Types of Performance Marketing Tactics Paid Search: When an organization pays for sponsored ad clicks on search engines such as Google or Bing.

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Color Theory: Emotion + Bias

Media Cause

In Part 1 of the presentation, Rob discusses the cross-cultural meanings of specific colors and culturally-specific associations as well as the importance of choosing the color that best matches your mission. In Western politics it is associated with conservatism. In the US and Canada, orange is associated with Halloween.

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6 Entertaining Nonprofit Online Campaigns

Twenti - Digital Marketing For Nonprofits

Starting with the most famous, ALS Association created this campaign, encouraging people to pour a bucket of ice water over their heads to raise awareness for ALS. The video went viral, with over 5 million views, proving that you don’t need a massive budget to make an entertaining and successful online marketing campaign. Why Twenti?