Articles Benchmark Giving Mail 
EveryAction
OCTOBER 26, 2022
According to a 2019 article from Forbes , 90% of text messages are read within 3 minutes of being sent. M+R’s Benchmarks report found that 54 percent of nonprofit web traffic in 2021 came from mobile devices—meaning that on a very basic level, donors are interested in interacting with nonprofits using their smartphones.
Allegiance Group
FEBRUARY 14, 2023
This article provides insight and perspectives on donor acquisition strategies for direct mail. It should be noted that direct mail is just one channel to acquire new donors. When planning an acquisition campaign, you should project revenue for the first gift and subsequent year giving.
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Nonprofit Tech for Good
OCTOBER 27, 2019
The third edition of the Global Trends in Giving Report (the sister report to the 2019 Global NGO Technology Report ) will be published September 15, 2020 , and for the first time, we are conducting an open call for partners worldwide. There is no personal identifiable information (name, mailing address, email, etc.). How to Apply.
NetWits
JUNE 13, 2011
Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. flickr.com/photos/mikebaird. In MultiChannel Donors: Real?
Get Fully Funded
MAY 16, 2022
Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . They’re also good at making it easy for people to give and satisfying to stay involved. Why More Monthly Givers? Click To Tweet.
Neon CRM
JANUARY 25, 2024
In this article, you’ll find four tips to keep in mind when building your newsletter and 14 ideas for your newsletter’s content. to give members a steady stream of reminders and resources. Share Direct Links Social media, direct mail, and campaign emails aren’t the places to share many links. Let’s get started!
NTEN
JANUARY 26, 2010
For the last several years, we have participated in the E-benchmarks Report with M + R Strategic Services. There are also a myriad of articles on the importance of segmenting in the nonprofit technology community: Becoming Donor-centric: Segmentation. But I would love to hear from you.
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