Connection Cafe

AUGUST 6, 2015

As a fundraising analytics consultant, I see a variety of development program structures and fundraising strategies. Here are a few tips and recommendations on how to approach analytics projects to enhance your major giving program. Campaign Planning.

Analytics 20

Analytics Gift Strategy Fundraising 20

Bloomerang

JULY 26, 2021

Mastering an analytic approach to strategy and planning. Because of its pivotal role in communicating your vision, mission, and values, your website should be well designed, informative, useful, and fully integrated with your online fundraising and CRM platforms whenever possible. . Mastering relevant content marketing.

Strategy 142

Strategy Online Fundraising Plugin 142

Care2

JANUARY 6, 2009

In part 1 of this series, we discussed how to correctly install your Google Analytics. This is the most important part of your web analytics. Google Analytics has proven particularly helpful for content-based sites and commerce sites. Is it signing up to receive information? Unique visitors per day/week/month.

Analytics 54

Analytics Google Websites Metrics 54

Wild Apricot

DECEMBER 21, 2017

As the volume of business information exploded, sales ops has evolved into a more powerful data analysis and reporting unit that can provide critical insight on the following areas: Sales Process Optimization. Data Analytics. Data Analytics Software. Optimization of Sales Tools, Knowledge Base and other Assets. Automation.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

DNL OmniMedia

JANUARY 14, 2022

And for those who were already going to make a gift, matching gift information can drive them to secure a corporate donation from their employer. Luckily, you can easily optimize your site for matching gift promotion by incorporating relevant information in the following key locations: Dedicated matching gift web page. Match ratios.

Gift 52

Gift Technology Tips Database 52

AccelEvents

JUNE 16, 2021

If you’ve run a similar event in the past, then you have some sense of expense ratios and trends. Data and analytics. Its advanced features can support lead capturing, streaming, data and analytics, booking, hosting an event website, marketing, and integrating. . Booking and ticketing fees. Event website hosting.

Tips 89

Tips ROI Registration Goal 89

Care2

JANUARY 6, 2009

60) Search « Care2 Adds Two Experts to Nonprofit Services Team | Main | Year-End Fundraising » Tuesday Jan 06 2009 Defining a Nonprofit Websites Google Analytics KPIs (Part 2) Tuesday, January 6, 2009 at 12:43PM | by James OMalley In part 1 of this series, we discussed how to correctly install your Google Analytics.

Analytics 54

Analytics Google Social Media Websites 54

Achieve

AUGUST 12, 2021

After all, this is your opportunity to connect with people who relate to your cause, but any excess information will distract your prospects from the task at hand: donating. . You’ll want to limit the number of fields to capture only the essential information, such as the donor’s name, contact information, and payment details.

Audience 82

Audience Tips Fundraising Social Media 82

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

In Google Analytics I'm closing looking at referrals. I wanted to see if Avinash Kaushik had written in depth about analyzing Twitter in Google Analytics - I found his reference in his blogging tips that Twitter was golden in terms of referral. It lead me to this post by Louis Gray called " What's Your Twitter Noise Ratio ?"

Twitter 74

Twitter Ratio Google Artist 74

Nonprofits Source

JUNE 22, 2017

Tangible measurements are easy to calculate and can fall into any number of ratios and equations. The best way to measure that growth is with Google Analytics. Within your analytics dashboard head over to Acquisition -> All Traffic -> Channels. Was the information not appealing? Cost Per Impression (CPM).

Digital 111

Digital Marketing Guide Chapter 111

Connection Cafe

OCTOBER 12, 2017

The information, in my opinion, is both interesting and downtrodden. Target Analytics studies donors and fundraising data. Enhancing Your Major Gift Strategy with Analytics. Through an analytic assessment, 10% of the full database has been identified as a major donor prospect. The information we garner is powerful.

Gift 35

Gift Strategy Benchmark Arts 35

Qgiv

JULY 25, 2022

From the registration process to post-event reports and analytics, Qgiv can help you streamline your event planning process by taking care of some of the most important parts of any successful event. This is a great resource for nonprofits and higher education institutions who are looking to amplify their fundraising efforts.

Alternative 52

Alternative Guide Classroom Gift 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

The tools include Google Analytics, PostRank, Feedburner, and others. Hard Data Points: Look at the Feed Subscribers trends from Feedburner and Unique Visitors Trends from Google Analytics. What's the tone, formal or informal? If you use wordpress, Joost Blog Metrics will give you a post to comment ratio. .

Metrics 81

Metrics Social Media Strategy RSS 81

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

You might also consider setting up a Facebook Group just for alumni and encourage them to share this information. 2. The example above, from Shulamuth School for Girls in Brooklyn , received over 70 comments with the conversation being about “where is so and so now” and others providing information their classmates. or “Love it!”

Practice 107

Practice Tips Social Meme 107

Amy Sample Ward

APRIL 27, 2009

Analytics tools. Learning: evaluating what is being said and what information is needed. Adapting: using the listening and learning to inform how you change. assessed the conversation and they had a 58% negative blog/conversation ratio (used manual researching, icerocket, forumtracker, search.twitter, etc.),

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. Online Community Engagement Strategies.

ROI 50

ROI Widget Cambodia Metrics 50

Nonprofits Source

NOVEMBER 21, 2022

The Microsoft Ad Grant categorizes information based on what potential supporters are searching for. With Microsoft Ad Grants, your informative, valuable content can reach the right audience. Organization Information. This step covers additional organization information as well as information related to your position.

Grant 97

Grant Nonprofit Digital Metrics 97

Bloomerang

JULY 6, 2022

A robust donor portal where supporters can review their donation history, update their credit card information, and manage their recurring gifts. Only ask for necessary information. Only ask for necessary information such as: Names. Contact information (to follow up later and thank donors for their gifts).

Donation 93

Donation Practice Gift Nonprofit 93

CauseVox

JUNE 1, 2021

Our brains are wired for visual information; people process images 60,000 times faster than words. For more information on how to best leverage and market your content, check this out. This way, not only will donors be able to follow the success of your campaign, but you can use this to inform your fundraising strategy accordingly.

Websites 52

Websites Fundraising Site Create 52

Nonprofits Source

FEBRUARY 25, 2017

How to set up Google Analytics. Too much information with no sense of strategic direction will lead your marketing nowhere. Having access to this information is more of a burden than one might think, forcing difficult decisions. The efficiency ratio , also known as the revenue to cost ratio.

Content 40

Content Leadership Marketing Files 40

Nonprofit Tech for Good

MAY 18, 2013

Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.” That said, in the book I wish I would have written to “Follow on a 1:1 ratio or at least follow more often” – here are four reasons why.

Social Media 258

Social Media Social Chapter Media 258

Nonprofit Tech for Good

OCTOBER 22, 2012

Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.” That said, in the book I wish I would have written to “Follow on a 1:1 ratio or at least follow more often” – here are four reasons why.

Social Media 247

Social Media Social Chapter Media 247

Bloomerang

AUGUST 9, 2021

Mastering an analytic approach to strategy and planning. The ratio may not be exactly 80/20 (i.e. Author information Claire Axelrad Fundraising Coach at Bloomerang Claire Axelrad, J.D., Mastering relevant content marketing. Internalizing and externalizing an organization-wide culture of philanthropy.

Donor 129

Donor Strategy Fundraising Gift 129

Nonprofit Tech for Good

MAY 18, 2013

Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.” That said, in the book I wish I would have written to “Follow on a 1:1 ratio or at least follow more often” – here are four reasons why.

Social Media 207

Social Media Social Chapter Media 207

ASU Lodestar Center

MARCH 14, 2018

As the economy continues to change, your donors need as much information and contact with your organization as possible if you want to attract qualified volunteers and increase donations throughout the year. Similar to the threats faced by businesses, nonprofits need to protect the personal information of their donors and volunteers.

Trend 60

Trend Marketing Fundraising YouTube 60

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

Avoid Analytophilia Alexandra Samuel coined that phrase in a post on social media analytics and metrics about the greatest peril of social media: analytophilia. She recommends that you don't go into your analytics or stats program without composing a specific question first. Do they include information from a lot of outside resources?

Measure 95

Measure Tips Metrics Bookmarking 95

Bloomerang

JULY 20, 2023

Capture donor information in your donor database. When donors give online, you can capture their personal information and save it to your donor database. You can then leverage this information to build relationships with these donors and encourage future donations. These gifts can be matched at a 1:1, 2:1, and even 3:1 ratio.

Ideas 77

Ideas Online Fundraising Tips 77

Qgiv

JULY 21, 2022

Whether your nonprofit has a highly sophisticated CRM with all the bells and whistles, or you’re a new organization with a simple spreadsheet system, you’re likely tracking and recording information about your supporters. You might collect contact information and record donation histories. Remove unnecessary or harmful information.

Channel 59

Channel Marketing Fundraising Nonprofit 59

NTEN

MAY 5, 2015

The 20-person department pulls the information from scanned PDFs of the filings, enter the information into their database, and classify the information in the Foundation Center taxonomy. My big takeaway is this: currently there are very sophisticated predictive analytics being used to recommend movies and serve up ads.

Data 36

Data Conference Report Proposal 36

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. Source: Avinash Kaushik 's "Web Analytics An Hour A Day"). The Web is changing!

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

You can look at Unique Visitors Trends from Google Analytics (grain of salt about looking at numbers only) and the Feed Subscribers Trends from Feedburner. I get great information by asking those who unsubscribe via email why. If you use wordpress, Joost Blog Metrics you can get a comment to post ratio. If not, why?

Metrics 50

Metrics ROI Measure Content 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. I agree, but is a ratio the best number? via Kevin Gamble (see larger here ).

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

" That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. Kaushik makes a distinction between "on-site" visitors or unique visits as calculated by your analytics program and "off-site" visitors.

Reflection 50

Reflection Measure Technorati ROI 50

Nonprofits Source

JANUARY 13, 2017

Just take a look at Google’s mission statement, it says it all: “ Google’s mission is to organize the world’s information and make it universally accessible and useful. ” – Google. But, 79% of consumers feel brands deliver irrelevant information, thus missing out on growth potential. How to set up Google analytics.

Research 89

Research Marketing Case Study Search 89

Connection Cafe

DECEMBER 5, 2017

This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? You might find our Analytics Toolkit helpful! by Jann Schultz. by Jann Schultz.

Analytics 33

Analytics Data Analysis Metrics 33