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Mobile-Friendly Searching: Getting Your Non-Profit’s Website Up to Speed

Byte Technology

To begin, check your site through Google’s “mobile-friendly test.” Secondly, see how much mobile traffic is arriving at your website by using Google Analytics. If the results of the Google test are disappointing or if your site fails outright, you may need to give it a tune-up and make sure every page renders correctly.

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75 Tips + Tricks to Optimize Your Google Ad Grant: Part 2

Media Cause

Use Google Analytics to determine great sitelink ideas – what pages are already popular with your users? For structured snippets, add four values to each header, but be sure you have enough content on your website for at least two values. Test time-specific (day, month, year, time of day, etc.)

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Launching a successful nonprofit communications campaign

Candid

Examples of campaign objectives and goals include: Building awareness of your nonprofit by increasing new website visitors by 20% in six months. Similarly, for display advertisements on websites, distill your messaging into compelling headlines and striking visuals to grab your audience’s attention.

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The Nonprofit Email Newsletter How To

Pamela Grow

to drive traffic to your website. Your newsletter signup should be easy to find on every page of your organization’s website. Consider testing an email welcome series. ” Focus on the stories that resonate most with your supporters (here’s where your data, including Facebook analytics, can come in handy).

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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

Once you've got your benchmarks and have chosen which goals to strive for, it's time to determine how exactly you'll measure your success in each area: engagement, awareness, website visits, and conversion. Goal: Website traffic Metrics: Clickthrough Rate, Visits. Goal: Engagement Metric: Overall Engagement Rate.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

How Your Website Can Increase Your Grant’s Value Google cares if you have a usable website, so make sure it is up to par before applying. This means a lot more clicks on your ads and more visitors to your website. Do you have Google Analytics Installed? You must first apply to the team that reviews websites.

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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

Remarketing helps you reach people who have previously visited your website or used your app. The process looks something like this: The research supporting remarketing is compelling: 70% of website visitors who are remarketed to are more like to convert on your website. This is where remarketing comes into play.

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