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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

So, was delighted when Darren Barefoot asked if he share a guest post about how to do audience analysis. Cheap and Cheerful Audience Analysis for NGOS by Darren Barefoot. But not all kinds of audience analysis are evil. Create a heat-map to show them where they live, or a series of charts to breakdown their values.

Analysis 105
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DIY Social Media Management

Amy Sample Ward

Content Map. Why create a content map? Supports tracking and analysis for message and call to action response. View more PowerPoint from Amy Sample Ward. Use this step-by-step guide for adding RSS feeds. Refer to the slides below for examples. How to get started: Use this template: [link]. Low-Cost tools: Hootsuite Pro.

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Steps to Break Down Your Data Silos

Forum One

No matter your biggest challenge, the ticket to solving those issues is figuring out how to break down these silos and make your data analysis easier. Here are a few sample questions you might consider adding to your list: How fast are we growing? Too many manual processes to get what you need. What are our largest sources of growth?

Data 64
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Using a Matrix Map to View Impact and Profitability

NonProfit Hub

Authors Steve Zimmerman and Jeanne Bell have introduced a proven method for change management called matrix mapping. The matrix map cultivates sound decision-making that embraces the entire organization’s capacity rather than one program or person. Intro to the Matrix Map. Check out a sample of the matrix map.

Map 28
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Crowdsourced data is not a substitute for real statistics

Beneblog: Technology Meets Society

An analysis team from European Commission's Joint Research Center analyzed the text messages gathered through Ushahidi together with data on damaged buildings collected by the World Bank and the UN from satellite images. We think that this is important and valuable.

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A Complete Guide to Strategic Web Design for Nonprofits

NetWits

Audience Analysis. Create Personas and outline tasks: Create a sample person that represents each audience group you serve. You have a site map that resonates with the way your audience accesses information. One that every nonprofits should think about from time to time. View the Session Recording | Download the Slides.

Design 247
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DIY Community Engagement Metrics

Amy Sample Ward

Well, from the planning and analysis side, that is. We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). View more presentations from Amy Sample Ward.

Metrics 219