Whole Whale

SEPTEMBER 8, 2023

Survey existing donors on what compelled them to support you before. Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Remember your goal is persuading consumers.

Lesson 59

Lesson Fundraising Digital Test 59

Qgiv

JULY 27, 2021

In this interview, Julia shares some of the strategies she teaches her clients, including her secret formula for social media calendars, how nonprofits can improve engagement on their social channels, and the one thing she wishes nonprofits would stop doing online. The second big piece is content creation. That’s the first area.

Social Media 138

Social Media Media Tips Social 138

Forum One

JULY 27, 2021

Create valuable content and share it on the platforms that give the best return, that is, if a particular social platform is not bringing you traffic or donations, invest your time elsewhere. Consider whether you are able to export data for analysis in other systems and move the data to other platforms as needed.

Digital 47

Digital Tips Fundraising Evaluation 47

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 5, 2011

1. Deep Analysis of Your Audience: I always (try) to do a thorough participant assessment before I teach any workshop or do a presentation. I conduct a survey that collects information that I can analyze against a maturity of practice model I’ve created called “ Crawl, Walk, Run, Fly.&#. Next, we did a role-play.

Social Media 96

Social Media Reflection Leadership Media 96

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org has succeeded in connecting with a younger audience that not only reads its content but is also inspired to take action. Says Giller, “Our theory of change is engaging users around content that shows how being green can reshape our world can empower personal behavior change and ultimately impact society at large.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

JULY 25, 2017

Evaluate your content, facilitation, and logistical skills against participant evaluations. Many of us do this and take content notes, but it is also great to take notes about instructional design and facilitation techniques. Content (Facilitator: Kavita and Michael – GlobalGiving). Next, try provocative statements.

Participatory 76

Participatory Facilitation Technique Asia 76

Connection Cafe

MAY 15, 2014

Analytics data as User Research : Timeframe for which to review analytics data and some specific research questions to drive data analysis. Surveys and Interviews : Which research technique to choose, how to recruit participants and what questions to ask. User Research. Information Architecture.

Summary 37

Summary Process Design Web 37

Museum 2.0

JUNE 25, 2014

Better yet, the graduate student who led this project, Anna Greco, documented the whole project and did in-depth analysis of the visitor contributions. Anna Greco did research in three ways: through in-person interviews with participants, surveys with participants, and observational analysis of the jars themselves.

Participatory 52

Participatory Evaluation Project Museum 52

Connection Cafe

JANUARY 28, 2015

The nature of the research question will determine the content of your research, and the method you use. One of the most common market research methods is a survey or questionnaire. Surveys provide a way to gauge the beliefs, preferences, and satisfaction levels of a large group of people. This will help you focus your research.

Research 20

Research Marketing Method Attitude 20

Gyrus

APRIL 5, 2018

What sort of content are the learners expecting? An analysis through an in-depth survey accompanied by a few short one-on-one interviews with the projected user base and decision makers within the organization can aid tremendously. Will a majority of the content be viewed via mobile? What skill-sets are required?

Analysis 40

Analysis System Environment Learning Management 40

Connection Cafe

SEPTEMBER 17, 2013

Card sorts are a form of usability testing that help us understand how users group and label content. Simply put, it’s a matter of creating a “card” for each piece of content you plan to offer on your website and asking folks to stack the cards into groups and then apply a label to each group. Methodology. In-Person or Remote?

Design 36

Design Process Web Test 36

Gyrus

JUNE 23, 2016

What sort of content are the learners expecting? An analysis through an in-depth survey accompanied by a few short one-on-one interviews with the projected user base and decision makers within the organization can aid tremendously. Will a majority of the content be viewed via mobile? What skill sets are required?

Guidelines 56

Guidelines Environment System Learning Management 56

Tech Soup

SEPTEMBER 7, 2012

Audience Analysis. They give you a way to prioritize content based on what resonates with your audience so that you can reduce the noise (see Ben's blog post on the importance of prioritization through wireframes). Create a content strategy: Don't forget to plan your content strategy! Create a Visual Strategy.

Design 55

Design Web Strategy Slides 55

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2010

I've been translating different audience analysis frameworks to a nonprofit context. These include: Audience Target Group Identification : This is the most important question and may be informed by research or listening. The primary research includes surveys, interviews, and observation.

Social Media 95

Social Media Remix Research Audience 95

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

I used a brief pre-survey where I was able to collect information about success stories, challenges, and current social media usage. The survey asked participants to share a story that illustrates how social media has brought value to their organization. The survey asked participants to share their great social media challenges.

Knowledge 97

Knowledge Seattle Social Media Measure 97

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2007

project 2007 Survey , Via Stephen Downes comes a pointer to a David White's JISC funded ???SPIRE??? project 2007 Survey , a British-based, of 1400 respondents, on the use of Web 2.0 content creation??? ???It's Chart from David White, JISC funded ???SPIRE??? technologies. However, as Stephen notes, the data is very useful.

Ratio 50

Ratio Tag Community Online 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2012

Content Delivery Is Not Learning. Content delivery is less important then the skill to making sense of it and that needs to be what “classroom time” is about. The instructor’s role should be to facilitate this understanding for their students, not dump content on them. Illustration by Beth Kanter.

Experiment 116

Experiment Learning Create Exercise 116

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

The chapter is based on interviews with folks in the field and includes step-by-step checklists, examples, and tips. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time. ROI analysis requires documenting, collecting data, and internal discussion and cooperation. Staff Surveys.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2007

A December 2006 survey has found the at 28% of internet users have tagged or categorized content online such as photos, news stories or blog posts. On a typical day online, 7% of internet users say they tag or categorize online content. This is interesting to me because of the analysis of the NPTECH tag.

Tag 56

Tag Internet Report Folksonomy 56

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 9, 2009

And they worked! I wanted to capture a couple of reflections on the process as well as content learnings by way of this post. . This takes a lot of time because I'm not just browsing, but I'm doing a pattern analysis for best practices that I can incorporate into a presentation about social media principles and nonprofits.

Social Media 87

Social Media Game Media Social 87

Beth's Blog: How Nonprofits Can Use Social Media

JULY 20, 2007

Beaconfire Consultants has an analysis of nonprofit apps on Facebook. The HighTouch Blog points to a survey from 160Characters detailing how quickly people expect responses from various forms of communication. What is mobile content and to create it - found out here. Listening is important. Are you an appaholic ?

Nptech 50

Nptech Technorati Fundraising Widget 50

Bloomerang

JANUARY 18, 2023

Detailed analysis of the needs your mission seeks to help. Analysis of your environment. This SWOT analysis will help you identify the key challenges and opportunities facing your organization, and will serve as the foundation for your business plan. How can your organization differentiate itself from the competition?

Effective 91

Effective Business Create Tips 91

Forum One

MAY 31, 2023

The challenge was that if a piece of content was updated on the main ALS Association website, each chapter website would then need to update it as well, and the risk of having outdated information on some of the sites was, understandably, a major concern due to the complexity of the disease.

Digital 72

Digital Strategy Chapter Map 72

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

Do you want them to read content, download a screen saver, sign an online petition, sign up for more information, sign up to volunteer, make a donation, or something else? I'd also want to do some analysis and find out what works best for keywords -- signing online petition, making donations, or both. Interview with Andrew Goodman.

Adwords 69

Adwords Google Game Campaign 69

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2013

As part of the research, they looked at more than 170 different technological tools now available to funders, dove deeply into the literature on philanthropic collaboration, analyzed the results of recent Foundation Center surveys, and spoke with a wide range of experts from the worlds of both technology and philanthropy. Download here.

Studies 116

Studies Research Trend Fund 116

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. At the end of 2008, I did a " Best of Beth's Blog " analysis using PostRank. CEO, you don’t get money out of a conversation.

Metrics 50

Metrics ROI Measure Content 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

Tools fall into one of three categories – content analysis, surveys, or analytics. Marlene Oliveira, Copywriter and Communications Consultant, shares an interview with Jason Shim, “ Google Analytics Basics for Nonprofits: Interview with Jason Shim.”

Measure 115

Measure Learning Case Study Metrics 115

Tech Soup

APRIL 5, 2017

R for analysis and visualizations (free). iNZight for analysis (free). You can get information on effective outreach by seeing how many visits your pages get, or on effective content by seeing how long visitors remain on your pages. See our short interview with Chowdhuri to get a glimpse at Microsoft's next big thing.

Learning 41

Learning Adobe Metrics Miami 41

Bloomerang

MAY 21, 2021

So my agreement with you to share some content that many nonprofit leaders find useful, and to stop periodically during the webinar to make sure that you’re with me and get your thoughts. And I encourage you to value our time together, the more that you’re present, the more you’ll benefit from the content being shared. .

Video 121

Video Nonprofit San Francisco Question 121

Bloomerang

JULY 31, 2021

So if you have to leave early or just want to review the content, don’t worry, we’ll get all that good stuff in your hands. Are you actually doing a survey? And the SOAR analysis, I think, is a great brainstorming tool because this can really incorporate feedback from all different folks. I love this logic model.

Grant 114

Grant Build Video Strategy 114

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2015

It doesn’t mean that we’re going to do a survey once as a fancy report for a Foundation. They interviewed them and found out that homeless teens want one thing – jeans. It was designed and built on the notion of data collection and analysis. million messages lets them do predictive analysis. It is ongoing.”.

Learning 50

Learning Teen El Paso Homeless 50