Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 50

ROI Social Media Slides NTEN 50

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

to care a whole lot about how many hits they got in comparison to similar (or different) organizations. It wasn’t meant as a statement about what I think about whether or not web stats are a useful metric of much. Other metrics we look at include: What are our sign-ups for our newsletter? David 4 Kivi Miller 09.18.07

Stats 100

Stats Web Statistics NTEN 100

Neon CRM

MAY 31, 2023

It also involves careful analysis and upkeep of your donors’ data. By using data and analytics to track donor behavior and preferences, you can tailor their communication and fundraising strategies to better engage and retain your donors. Fundraising Donor Management Software Comparison: What’s Right for Your Nonprofit?

Donor 52

Donor Management Guide Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

The Modern Nonprofit

FEBRUARY 20, 2024

Analyzing Your Website’s Organic Traffic To understand how people are finding and engaging with your nonprofit website, you need to set up analytics and regularly monitor performance metrics. Sign up for a Google Analytics account and install the tracking code on your website to start collecting data. Shows content popularity.

Websites 59

Websites Guide Impact Metrics 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). You can do an analysis of your blog feed here.

Reflection 50

Reflection Measure Technorati ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2009

The key on Pathable is that we can ask them questions that they respond to with tags to describe themselves or interest: This creates some interesting effects- you can find other people with common interests based on tags, and Pathable does a tag comparison to suggest other people you may want to get to know during the conference.

Social Media 81

Social Media Media Social Flickr 81

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

Many of the techniques required to develop new socio–economic metrics drawing on social data are being pioneered by international development agencies, with citizen–led initiatives playing a pivotal role. One recent project is a real-time analysis and data visualization of the post2015 conversation on Twitter.

Policy 103

Policy Social Media International News 103