Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I also plan to continue blogging about these topics - focusing on writing in-depth thought pieces as well as aggregate and summarize the best thinking in the nptech field. Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy. I want to improve my writing.

Goal 50

Goal ROI Wiki Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

She would listen, aggregate, analyze, and distribute to key subject matter experts within the organization on a consistent basis. Learning “If you don’t launch, you don’t learn.” David Armano Learning is using experiments with metrics and the right questions at the right point to understand what works, what doesn’t.

Story 72

Story Learning Organization Social Media 72

Association Analytics

JUNE 2, 2021

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Those traditional metrics are a good starting point, but often do not tell the whole story. Data can help you think more broadly to identify a valuable product based on your specific goals and success metrics.

Product 282

Product Associations Measure Analysis 282

AccelEvents

JUNE 24, 2021

With advancements in technology, hybrid and virtual event platforms have made it easier to track ROI and increase visibility into how leads travel through a sales funnel. Brands and event marketers may think the audience is after one thing, but attendance metrics indicate they were after something else entirely.

Guide 93

Guide Virtual Registration Platform 93

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2010

I started experimenting with these concepts back in 2008 at SXSW session on Nonprofit ROI and SXSW Session on Nonprofit Crowdsourcin g as well as at the NTC in 2009 on a session mapping metrics to strategy. I’ve using the technique to deliver conversational keynotes at conferences. Hashtag Stats.

Reflection 104

Reflection People Network Colorado 104

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

Tom and Cecile shared a rich story about culture change, loosing control, building relationships, story telling, multi-channel strategies, engagement techniques, online/offline metrics, and more. It's how you use the conversation to generate, aggregate, and facilitate social content.

Story 90

Story Platform Build Organization 90

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. I shall investigate - I muttered - to know what ROI could account for.

ROI 77

ROI Social Media Slides Media 77

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 20, 2012

The study takes a deep dive into the metrics associated with a multi-channel marketing program at CARE USA – particularly the relationship between traditional direct mail and digital channels (also referred to in the study as offline and online). Integration on both fronts is imperative. Additional findings from the study include.

Channel 105

Channel Giving Donor Offline 105

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 26, 2009

I connected with Sean via Twitter when I was researching tools and techniques for listening and ROI. He introduced me (virtually via Twitter) to Alistair Croll , co-author of their forthcoming book called " Watching Websites ," a deep dive into web metrics and monitoring. Aggregate (a Twitter user's followers or friends).

Measure 90

Measure Twitter Tools Taxonomy 90

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

I'm thinking about writing the description for the WeAreMedia Module 6: Considering the ROI for this week. " I think this statement still holds true, although with more people thinking about ROI and Social Media, practice is evolving. Measuring the success of social media efforts can't be done with a single metric.

Reflection 50

Reflection Measure Technorati ROI 50

NTEN

MAY 27, 2010

Our monitoring includes: Tweetdeck for iPhone Dual office monitors -- one for work, one for Tweetdeck "As it happens" Google Alerts for name, acronym, CEO's name An iGoogle dashboard aggregating web alerts Make your commenting policy known and fair. It's just one step away from looking at ROI.

Social Media 62

Social Media Media Cancer Social 62

Nonprofits Source

MARCH 21, 2018

We’ve taken the guesswork out of the equation by aggregating only the best social media marketing resources available online. In this template you’ll learn how to: Establish your most important metrics. Your goal is to identify your best performing ads as soon as possible to increase your ROI. DOWNLOAD TEMPLATE.

Social Media 109

Social Media Resource Marketing Media 109

The Modern Nonprofit

SEPTEMBER 26, 2023

While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. Measure your costs per dollar raised or return on investment (ROI). Use your evaluation along with your impact report and let every individual know what their part aggregated to!

Guide 102

Guide Goal Social Media Action 102

The Modern Nonprofit

SEPTEMBER 21, 2021

While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. Measure your costs per dollar raised or return on investment (ROI). Use your evaluation along with your impact report and let every individual know what their part aggregated to!

Guide 98

Guide Goal Social Media Action 98