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3 Marketing Strategies To Boost Campaign

The NonProfit Times

Let’s explore three innovative marketing strategies for nonprofits, according to Jackie Sue Griffin , owner and executive director at JSG & Associates in Tampa, Florida Leveraging Social Media Advocacy Campaigns Social media platforms have become powerful tools to raise awareness, mobilize supporters, and drive action.

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Report Release: The 2012 Nonprofit Social Networking Benchmarks

NTEN

Another NTC means more great studies about nonprofit technology released, including the 2012 " Nonprofit Social Networking Benchmarks Report." for yourself: > Download the 2012 Nonprofit Social Network Benchmark Report. It's free! >

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20 Insightful Nonprofit Technology And Social Media Stats

TechImpact

Social media: 56% of people donated to an organization because they read a story via social media. 59% of people donate after becoming a follower of a nonprofit’s social network. 36% of people surveyed “unliked” a nonprofit on Facebook because it only posted about donating. Email advocacy campaigns had a 3.5%

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Facebook: Is it Worth your Nonprofit’s Time?

NetWits

Idealware who surveyed over 500 nonprofit staff members about their Facebook usage and goals may have answers to some of the questions organizations have been seeking. Like other studies have noted, social networks like Facebook are not raising much money. Facebook Boosts Organizations Web Traffic, Advocacy, and Email Lists.

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A Tale of Two Nonprofit and Social Media Adoption Surveys

Beth's Blog: How Nonprofits Can Use Social Media

Social Impact Nonprofit Social Media Survey View more presentations from Weber Shandwick Social Impact. The results of two new research studies about nonprofits and adoption of social media were released this week. Measure social media with key metrics for visibility, engagement and advocacy .

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New Study Shows Millennials Want To Make A Global Difference

Care2

Millennials are often the target demographic for many nonprofits, as they are known to be the most technologically-savvy with high adoption rates of smart phones, their value of entrepreneurship, and the belief that they can make a local difference, according to the Telefonica Survey. Read more about their findings here.

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eNonprofit Benchmarks Study Reveals Latest Metrics for Advocacy, Fundraising and Social Media

Care2

Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Online Advocacy and Email. Advocacy emails had the highest open, click-through, and response rates of any type of email, as well as the lowest unsubscribe rate.