Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Wordle of Words Participants Use To Define ROI Yesterday I taught the fifth and final webinar as part of NTEN/TechSoup Global Webinar Series: Social Media and Storytelling. Does return always have to be represented in $, or if you're an advocacy group, couldn't we look at e-petition signatures, volunteers? Tags: ROI.

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Nonprofit Tech for Good

NOVEMBER 29, 2010

In addition to filming everything, he then creates the finished products, with a goal of one completed video per week, and then posts it to all of our social video sites. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. We have two full-time, paid people working on social networking along with me.

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Social Media Interview Examples Media 254

Givinga

MARCH 19, 2019

Fortunately, technology and ROI models have come a long way in the last five to ten years. One way to keep reaching new customers is through employee advocacy. Seventy-nine percent of brands that implemented employee advocacy programs reported improved online visibility. For millennials, the figure is 73 percent 9.

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Software Advocacy Philanthropy Platform 45

Care2

AUGUST 12, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 31

Social Media Advocacy Case Study Online 31

Care2

DECEMBER 28, 2010

What’s on tap for social media and advocacy? The new always-on, always-accessible, always-mobile nonprofit is enabled by cloud applications that allow for true productivity from anywhere! Online Advocacy is broken. What fundraising strategies will be a game changer for nonprofits in 2011? Holly Ross, NTEN. And not apps.

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Game Strategy Change Advocacy 75

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 18, 2012

And if you need to make the ROI argument on why you are spending time and resources on creating visuals, here’s a list of the tangible and intangible benefits of adding infographics to your marketing and reporting mix. It can also make using data fun ! 3: An Infographic – Yes or No?

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Blended Measure Chapter Picture 136

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You can even setup a Google Alert to track the opposition.

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Track Social Media Media Advocacy 41

Care2

JANUARY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What products have you talked to your friends about? Ideally you can have both.

Social Media 28

Social Media Campaign Advocacy Online 28

Care2

MARCH 13, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The audience will have ample opportunity to ask questions and respond.

Social Media 44

Social Media Interaction Advocacy Online 44

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2007

Ruby Sinreich's Advocacy 2.0 As both a lesson and as a metric, failure is potentially productive at every level of socialmarkets - from the repeated return of one homeless person to shelter, to the repeated attempts to attach a value like SROI to such a story." Web Site Usability, Social Media Engagement and ROI.

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Nptech Language Summary Advocacy 50

Care2

AUGUST 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" She spent three years on the Greenpeace web team before moving on to Oceana. All rights reserved.

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Social Media Advocacy South Carolina email 28

AccelEvents

SEPTEMBER 8, 2020

Since a virtual event is not a product, you want to focus your promotion strategies on garnering the most significant reach. While advocacy marketing, case studies, and testimonials will help the promotion of your event brand , you don’t want to put too many eggs in too many baskets. Running a Successful Virtual Event.

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Virtual Marketing Guide Stream 95

Bloomerang

NOVEMBER 16, 2023

Mobile communication is becoming a central part of nonprofit fundraising and advocacy. Follow these best practices to maximize your return on investment (ROI): Create clear instructions If you want your donors to adopt text-to-give technology, make it easy for them. Plus, text messaging subscriber list size grew by 11%.

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Mobile Guide Giving Fundraising 57

Care2

FEBRUARY 17, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Direct Mail typically generates a 0.5% Reader Comments (5) Nice post Allyson!

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Demographics Social Media Online Advocacy 45

Care2

JUNE 21, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Case Study 31

Case Study Studies Social Media Campaign 31

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2008

  Our product identifies the influencers - the credible blogs.        Crimson goes behind summarizing whether what was said was negative or positive - they do a content summary on the brand, organization, or product.      What's the ROI of listening? . 

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Marketing ROI Influence Metrics 50

Care2

FEBRUARY 17, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Direct Mail typically generates a 0.5% Reader Comments (5) Nice post Allyson!

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Demographics Social Media Advocacy Online 34

Nonprofit Tech for Good

DECEMBER 3, 2020

That’s a good number, but that leaves 53% of nonprofits worldwide that haven’t yet come to the understanding that Facebook can be a colossal waste of time if you are not following these best practices and at least occasionally purchasing Facebook Ads for special fundraising and advocacy campaigns.

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Facebook Practice Avatar Nonprofit 364

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Think carefully about your constituents when setting up your database or management tool.

Social Media 34

Social Media Tools Online Advocacy 34

AccelEvents

SEPTEMBER 8, 2020

Since a virtual event is not a product, you want to focus your promotion strategies on garnering the most significant reach. While advocacy marketing, case studies, and testimonials will help the promotion of your event brand , you don’t want to put too many eggs in too many baskets. Running a Successful Virtual Event.

Virtual 52

Virtual Marketing Guide Stream 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 15, 2009

This needs to happen for social media, including establishing clear guidelines for acceptable use for external communications with stakeholders and using social media for a productive, internal purpose. Peter Campbell has a terrific post on the ROI of Flexibility , riffing on one of my earlier posts about IT and Social Media.

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Social Media Policy Media Social 99

Care2

JUNE 13, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" com , Inc.

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Vlog Video Social Media Resource 28

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Return on Investment, Return on Reflection: I will integrate my work on social media ROI with general nonprofit technology ROI More about this theme is below because it will be a major focus area for me this year. I get many, many requests or rather pitches to write about a specific project or product.

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Goal ROI Wiki Metrics 50

Care2

NOVEMBER 15, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Make sure its worth it for your organization by using our social networking ROI calculator.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Make sure its worth it for your organization by using our social networking ROI calculator.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" In the speed-of-light world of on-line advocacy, you cant ignore people when they make an action.

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MAY 29, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" In the speed-of-light world of on-line advocacy, you cant ignore people when they make an action.

Social Media 28

Social Media Advocacy Activities Active 28

Care2

NOVEMBER 17, 2006

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « How can nonprofits make money off of this?

Social Media 28

Social Media Advocacy Share Case Study 28

Care2

OCTOBER 18, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" So why is he leaving Convio?

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Convio Austin Social Media Advocacy 28

Connection Cafe

MARCH 11, 2014

Idealware has really impressed me with the breadth of their research for nonprofits, and hearing first-hand their evaluation strategies will help you tell your ROI story. The Work Behind Marketing Work: Productivity, Self-Awareness, and Healthy Work Habits. Disrupting the Nonprofit Sector [#14NTCDisrput].

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Time Evaluation Social Media Blackbaud 41

Nonprofit Tech for Good

APRIL 5, 2021

Customized for small nonprofits on a limited budget, the Social Media Best Practices for Nonprofits webinar highlights current trends in using social media for fundraising, advocacy, and storytelling. Then, over the 2021 holiday shopping and fundraising season, promote your products heavily on Instagram and Facebook and see if they sell.

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Practice Nonprofit Avatar Social Media 363

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Michele Martin has an excellent post about how to make the most of Netvibes, an RSS reader, for nonprofit applications such as advocacy, marketing, and customer service. She includes "learning," despict that face that some feel learning makes us less productive. What's next? Mashing and burning feeds ? Hat tip to Paul Hyland.

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RSS Story Summary Screencast 50

Care2

SEPTEMBER 10, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" That said, you can still have decent production quality without spending an arm and a leg.

Video 28

Video Interview Social Media Online 28

Care2

SEPTEMBER 14, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Perhaps your eStore products within Craigslist and so on.

Consultant 31

Consultant Myspace Social Media Advocacy 31

Care2

OCTOBER 20, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Well, thats exactly where APIs can be helpful. Frogloop: What is Open?

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API Convio Open Social Media 28

See3

NOVEMBER 26, 2007

The Nothing But Nets campaign makes use of various styles of video with varying production values, and each well serves its purpose. Where and how should we focus our energies to get the most ROI from our video production resources? How do we distribute video online to expand our constituency? Don’t let the tail wag the dog.

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Video Campaign Chad Contest 40

Care2

NOVEMBER 16, 2006

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Perhaps your eStore products within Craigslist and so on.

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Consultant Social Media Myspace Advocacy 31