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4 Easy ways to recruit for your virtual lobby day

EveryAction

Virtual lobby days may be accessible to more people than in-person events; new supporters may be looking for a lower-barrier way to get involved; and virtual events can help you build the power in numbers that any organization needs for a successful advocacy effort. Looking for more ways your technology can boost your advocacy program?

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Scout Quest Webinar Recap: Humane Society Results! Huge Advertising Update! Direct Mail Targeting! And a Deadline: MARCH 22.

M+R

But we ARE going to begin adding direct mail data so we can identify who on your email file are making direct mail gifts to other organizations. P.S. Guess who will be releasing a Benchmarks study on April 24? : No, we’re not turning Scout Quest into a direct mail co-op (so many exist already!). Hope to talk with you soon!

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Annual M&R Benchmarks Study Released

Beth's Blog: How Nonprofits Can Use Social Media

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

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Digital Must-Haves for Fall Fundraising Success Part 6: Mobile Messaging

EveryAction

In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over digital advocacy forms. percent , and 10 percent for mobile advocacy messages. This week’s sixth and final topic: mobile messaging. What is mobile messaging?

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12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community. But only 6% took three or more actions.

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Advocates 7X More Likely to Give, but Why?

NetWits

The tie between online advocacy and fundraising is significant. So significant that organizations who run effective online advocacy campaigns followed by timely and relevant fundraising appeals are seeing double the fundraising response rates. Download the full report ).

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What actually happened: Apple Mail Privacy Protection

M+R

We saw some of the impacts of these changes in this year’s Benchmarks. When a user downloads that image, it registers as an “email open.”). Some of these opens are people, some are Apple, and added together you get the sum total of every time your open tracking pixel has been downloaded. Now, let’s dig deeper.

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