Stay the Course Through Changing Weather—Strategic Advice From Association CEOs
.orgSource
JULY 10, 2023
During 2018 and 2019, my business partner, Kevin Ordonez and I, interviewed approximately 50 association executives. Our books “Positioning for Success in an Era of Disruption” and “An Entrepreneurial Approach to Risk, Courage, and Transformation,” summarize those conversations. Both books were written before the pandemic’s curveball.
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